Every episode comes with AI-generated metadata: a title, description, show notes, chapters, key highlights, FAQ pairs, and tags. You can edit any of these fields, regenerate individual ones with AI, or regenerate everything at once. The same tab also holds the episode's ad settings and a live SEO status check.
All of it lives on the episode's Content & SEO tab.
Open the Content & SEO tab
Open the episode, then click Content & SEO in the tab bar.
Fields sit in one column on the left. On the right, a rail holds the Ad settings card and the SEO status card. Changes accumulate locally: an unsaved-changes count shows next to the header buttons, and nothing writes to the episode until you click Save.
Edit the fields
Title is required and appears wherever the episode is listed. Description is the short summary shown in directories; it has its own Regenerate button.
Show notes is a rich text field for the episode's public page. Chapters are navigation markers with a title and a start time in seconds; a note under the field reminds you that editing chapters changes metadata only, not the audio itself. Key highlights are timestamped moments with a title, description, and time. Quick answers (FAQ) are question-and-answer pairs. Tags are keywords; type one and press Enter to add it.
Every field except Title and Chapters has its own Regenerate button. Regenerating asks you to confirm first, since it replaces whatever is currently in that field with a fresh AI-generated version.
Regenerate everything at once
Click Regenerate all SEO content at the top of the page to refresh the description, show notes, tags, highlights, and quick answers together. A confirmation dialog explains that Mato rewrites all of them and saves the result immediately, without waiting for you to click Save.
Regenerating a single field also saves immediately. Editing a field by hand does not save until you click the header's Save button.
Save your changes
Click Save in the header once you are done editing. While a save is in progress, the button reads "Saving." If you try to leave the page with changes pending, Mato asks whether you want to leave anyway.
Ad settings
The Ad settings card lets you override the show's ad configuration for this one episode. The override takes effect the next time the episode is published.
Set Ad insertion to Use show settings, Ads on for this episode, or Ads off for this episode. When ads are on, you can turn the Pre-roll ad and Post-roll ad on or off individually, choose whether the pre-roll plays at the Episode start or After the intro, and set Mid-roll ads to automatic (based on episode length), none, or a fixed count of one to three.
Every change here saves on its own, as the "Saves on its own" note at the top of the card says. Below Ad insertion, the card shows the show's default (for example, "Show default: ads are off.").
SEO status
The SEO status card lists the same seven fields as a checklist: title, description, show notes, chapters, highlights, FAQ, and tags. A checkmark and a count (or "Set") show which fields have content; a dash and "Missing" show which do not. It updates live as you edit the form, before you save.
Related articles
- Edit your episode script covers the script editor these fields are generated alongside.
- Publish an episode covers what happens to this content once you publish.