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The Mato workflow · 6 steps

A finished episode
in 30 minutes
of your time.

No producer. No edit suite. No “we’ll get to it next sprint.” You bring the expertise. Mato handles every minute that isn’t.

Pick a guest, share a link
They book themselves
5 min
Brief your AI hosts
3 talking points
10 min
Approve final episode
One review pass
15 min
Your time, total30min
6steps
From idea to published
48hr
Avg episode turnaround
150+
Distribution platforms
$50/ep
90% less than traditional
Step 01 · Plan

A guest, a topic, a calendar link.

Tell Mato who you want on the show. Share a self-booking link. That’s the entire planning step. Your dedicated AI hosts research your guest, draft the angle, and prep talking points. All before the recording window opens.

Self-serve booking
Calendly-style flow your guest already knows.
AI-drafted brief
Reviewed by you in under 5 minutes.
May 2026
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RJ
Rachel Johnson · CFP, Goldman
Friday, May 9 · 2:00 PM
Step 02 · Record

Your guest joins. Your AI hosts run the show.

Your two assigned AI hosts run the interview. They ask the follow-up questions a senior producer would ask. At the right moments. In the right tone. Your guest doesn’t even have to leave the browser.

Browser-based
No app downloads. Studio-grade audio.
12 languages
Native fluency, including idioms.
Recording
00 : 24 : 17
Anderson
Your AI Host
Rachel Johnson
Guest · CFP
Step 03 · Edit

Auto-edited before you wake up.

Filler words, cross-talk, dead air, that long story that didn’t land. All flagged or removed. You see exactly what changed and can override anything in one click.

Smart cuts
Filler, repeats, and tangents.
Reversible
Every edit is one click away from undone.
Episode 24 · transcript42 cuts applied
RJThe biggest mistake I see is people optimizing for tax efficiency before they have a strategy.
RJUm, you know, like, I, sorry, what I meant to say was…Filler
AWalk me through the strategy you'd build first.
RJ[Long story about a client in 2019]Tangent
RJIt starts with three questions. What's the money for, when do you need it, and who else depends on it?
Step 04 · Clip

One episode, twelve clips.

Mato reads the transcript, finds the moments that travel, and produces vertical clips with captions, b-roll, and hooks. Sized for every channel. You pick the four you like.

Smart selection
Ranked by hook strength & pacing.
Channel-native
9:16, 1:1, 16:9. Captioned for each.
"The 3-question framework that changed my practice"
0:42 · TikTokTop moment · 92% retention
"Tax-loss harvesting is a trap"
0:38 · LinkedInHot take · 5.2K views
"What every CFP gets wrong about Roth"
1:05 · YouTube ShortsEducational
"The client I had to fire"
0:55 · InstagramStory · high CTR
Step 05 · Distribute

Everywhere your audience is, at once.

Spotify, Apple, YouTube, LinkedIn, X, your own site, your CRM. Mato writes channel-specific copy, schedules each post, and handles the rejections, formats, and re-uploads.

150+ destinations
Audio, video, social, email.
Drip-scheduled
Optimal time per channel, per audience.
m
150+
Platforms
12
Languages
∞
Reposts
Step 06 · Measure

Real attribution, not vanity metrics.

See which clips drove which signups. Which episode topics convert. Which guests bring in real customers. Plug into your CRM and the loop closes itself.

Source attribution
Per-clip, per-channel, per-listener.
CRM integrations
Salesforce, HubSpot, Attio, Pipedrive.
Episode 24 · 30-day performance
12.4K
Listens
+38%
Vs avg
4.8m
Avg listen
Time vs traditional

A producer’s two-week sprint,
compressed.

Same output. Different math. Here’s where every minute goes. And where Mato gives it back.

Traditional production~14 days
Pre-production research3 days
Booking & scheduling2 days
Recording session1 day
Editing & post5 days
Clipping & social2 days
Distribution & ops1 day
With Mato~48 hours / 30 min of you
Pre-production researchAuto
Booking & scheduling5 min
Recording sessionAuto
Editing & postAuto
Clipping & socialAuto
Distribution & opsAuto
Pricing

Start with one show. Scale to hundreds.

We win when you win. Flat plans, $50 per published episode, no surprises.

Launch
$1,200/mo
+ $50 per published episode
Your first podcast. Discussions and topic episodes.
  • AI discussions + topic episodes
  • Broadcast-quality audio & mastering
  • Transcripts, show notes, FAQ
  • Auto cover art generation
  • Audiograms for social
  • 150+ platform distribution
Start pilot
Most popular
Business
$3,500/mo
+ $50 per published episode
Full platform. Interviews, clips, everything.
  • Everything in Launch
  • Live AI interviews3× pipeline
  • TikTok & Reels clips5× reach
  • Custom voice cloning
  • Ad insertion & monetization
  • Dedicated success manager
Get a demo episodeGet started
Network
Custom
From $5K/show · revenue share available
For media networks running multiple shows across verticals.
  • Everything in Business
  • White-label deployment
  • API access & webhooks
  • Dedicated infrastructure
  • SSO, SOC 2, custom SLAs
  • 15% ad-rev-share option
Talk to sales

Not sure which tier? · or start with a free demo episode.

Honest questions

The things you’re wondering.

Can my guests tell they're talking to AI?

They can. We tell them. Your AI hosts don't pretend to be human. The conversation is better for it. Guests describe interviews as more focused than what they get from human producers.

What if I want to use a real human host?

You can. Plenty of customers do. Mato runs the production stack regardless: scheduling, editing, clipping, distribution, analytics. The host slot is yours.

How does Mato handle compliance?

We retain audio, transcripts, and edit logs for the period you specify. SOC 2 Type II. HIPAA on enterprise. Brand controls let you blocklist topics, keywords, and tones before recording.

What does the 48-hour turnaround actually mean?

From the end of recording to a publishable episode in your inbox: 48 hours, every time. Most episodes are ready in 12. The 48 is the SLA. Not the average.

Do I have to use the AI hosts?

No. Mato works with your existing hosts, your existing show, your existing format. The AI hosts are an option for teams that want to ship without a host on payroll.

Can I edit the final episode?

Yes. Every cut Mato makes is reversible in one click. Most teams approve the auto-edit as-is. The ones that don't spend ~10 minutes on final pass.

Ready to find your 30 minutes?

See the workflow live. Talk to a real human first. Your AI hosts can wait.

Get a demoSee pricing
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