01
Listens for tension
Disagreements, surprises, “wait, what?” moments. The transcript is scored against a model trained on viral podcast clips. Semantic hooks, not volume spikes.
Promotion · the part you skip
Five quotable moments. Found, captioned, rendered
Mato listens to your full episode and surfaces the five sharpest moments. Each one re-framed vertically, hard-cut, captioned in your brand colors, and queued for every short-form destination.
- 5
- Default clips per episode
- 9:16
- Plus 1:1 and 16:9 renders
- ~3 min
- From episode to ready-to-post
9:16 vertical
The cultural shift is the hard part
- 5 clips foundAuto-cut · 3 min
- Hookability 0.94Top moment
- 3 formats9:16 · 1:1 · 16:9
Backed by
How Mato picks
Not the loudest moments. The sharpest
02
Frames a complete thought
Boundaries snap to sentence breaks, not arbitrary timestamps. Each clip starts on a hook and lands on a beat. Never mid-word.
03
Renders for the scroll
Speakers re-framed to vertical with active-speaker tracking. Bold word-by-word captions. Brand colors. B-roll inserts where transcripts mention something visual.
From a single 47-min episode
The five clips Mato chose
9:16 vertical#1Top hook
“The cultural shift is the hard part. Not the tooling.”
9:16 vertical#2
“If scheduling is one click and writing a doc is ten, you’ll meet.”
1:1 square#3
Defaults eat decisions.
+ 2 more clips queued
Hookability score
Every moment, scored
Mato shows the work. Every 30-second window of your episode gets a score from 0 to 1, weighted across hookability dimensions you can tune. Override the picks if you want. The explanations are right there.
Episode 47 · score breakdown5 clips selected
- 00:24:18“cultural shift is the hard part”0.94
- 00:11:42“scheduling is one click…”0.91
- 00:18:30“defaults eat decisions”0.89
- 00:34:02guest segment intro0.62
- 00:08:12banter, table stakes0.34
- Tunable weights · favor laughs over hot takes, or vice versa
- Manual override · drag the playhead, regenerate the clip
- Performance feedback loop · past viral clips re-train your scoring
Captions
Word-by-word, on-brand
Caption animations sync to speech, not arbitrary fps. Pick a style preset or upload your brand kit. Fonts, colors, highlight treatment, position. Save as default and Mato uses it on every render.
- 5 caption presetsRibbon, karaoke, lower-third, full-bleed, minimal
- Brand-lockedApproved palette & fonts only · See brand controls
- Active-speaker trackingTwo-mic interviews stay framed on whoever’s talking
Caption styling
RibbonDefault
The “hard part”
Karaoke
Scheduling is one click
Mono
→ Defaults eat decisions. Always.
All presets use your brand colors & fonts
Pairs with
More of the show, everywhere
150+ platformsPush clips to every short-form networkTikTok, Reels, Shorts, X, LinkedIn. One queue, scheduled per platform.Read moreBrand controlsCaptions in your colors. AlwaysLock fonts, palette, and treatment. Renders that drift get blocked.Read moreMulti-languageClip in any of 99 languagesThe same five sharp moments. Dubbed and captioned everywhere you publish.Read more
Five clips. Three minutes.
Zero edit timeline
Promotion stops being the part you skip when it stops being a job.