Evergreen Marketing Era for Women Entrepreneurs - Podcast Launch & Podcast Monetization for Entrepreneurs
Published by Andria Singletary | Podcast Strategist for Women in Business
Marketing
Business
Entrepreneurship
Andria Singletary is a podcast strategist for women entrepreneurs ready to start a podcast for their business or optimize their current podcast to get more clients. She answers questions like: -How to start a podcast? -How to sign clients from your podcast? -What is podcast SEO? -How to generate leads from your podcast? -How to grow your podcast audience without social media? -What podcast metrics do you need to track for growth? And more! Here you’ll learn how to turn your podcast into the foundation of your marketing and sales strategy, and how to create podcast content that attracts ready to invest clients, builds trust, establishes your authority, shortens the buyer's cycle, and converts. Connect with Andria: Join the Evergreen Marketing Era Newsletter: www.mamaturnedmompreneur.com/newsletter/ Website: www.mamaturnedmompreneur.com Connect with me on Instagram: www.instagram.com/evergreenmarketingera Connect with me on Threads: www.threads.com/@evergreenmarketingera
There’s a reason why 90% of podcasts fail after publishing episode 3, and I believe it has to do with not preparing for after the podcast launch. So much time and energy is put into starting a podcast that the after is often forgotten. In today’s episode, I’m sharing the three things you need to do to have a successful podcast launch and ensure you make it past episode 3. In this episode, I'm giving you all the tea on: Why launching a podcast is only the beginning Why preparing for what happens after your podcast launch is important 3 things you need to do to have a successful podcast launch Resources Mentioned in Today's Episode: Podcast Like a Business Owner podcast launch course Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Podcast Launch Course: Podcast Like a Business Owner Back Pocket Podcast Strategist Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode309/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
Substack has become a popular platform for business owners to build and engage with their community, thanks to its many features for sharing written, video, and audio content. While Substack may be popular, is it the best option for podcast hosting when you are leveraging podcasting to grow your online business? That’s the question I’m answering in today’s episode. If you’ve been considering starting a podcast for your business or are currently hosting one on Substack, you don’t want to miss this episode. In this episode, I'm giving you all the tea on: Is Substack the best option for podcast hosting when you are starting a podcast for your business? Substack podcast hosting features What you need in a podcast hosting platform when podcasting for your business Resources Mentioned in Today's Episode: Start your podcast today with Podcast Like a Business Owner Try Captivate podcast hosting free for 30 days Related Episodes and Blog Posts: Episode 290: How Do I Know if My Podcast is Successful? 7 Podcast Metrics Every Business Owner Needs to Track to Measure Podcast Success Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Podcast Launch Course: Podcast Like a Business Owner Back Pocket Podcast Strategist Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode308/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
You want to start a podcast to grow your business, but committing to a weekly podcast right now is not realistic with everything on your plate. What if you didn’t need to publish new episodes weekly to have a successful podcast? Can bi-weekly or seasonal podcasts grow your email list and convert your listeners into clients? That’s exactly what I’m talking about today. I’m sharing how often you should publish new podcast episodes to get leads and sign clients. If you’ve been wanting to start a podcast but have held off because you can’t commit to weekly episodes, this is for you. In this episode, I'm giving you all the tea on: How often you should publish new podcast episodes to get leads and sign clients Why a bi-weekly and seasonal podcast are just as effective in growing your business as a weekly podcast What matters more for getting leads and signing clients than the number of episodes you publish each month How I still have gained new listeners even when dropping down to 2 episodes per month Resources Mentioned in Today's Episode: Join Podcast Like a Business Owner to start your podcast and set it up to support your business growth from the start. Related Episodes and Blog Posts: Episode 302: The Podcast Launch Strategy Business Owners Need to Get Clients Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Podcast Launch Course: Podcast Like a Business Owner Back Pocket Podcast Strategist Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode307/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
You may have heard that podcasting is oversaturated and that podcast mics should be banned. But that couldn’t be further from the truth, especially when you are a business owner wanting to start a podcast. When you’re podcasting for your business, how you approach podcasting looks vastly different from those looking to create a podcast for pure entertainment. Listen to today’s episode to hear why podcasting is not oversaturated for entrepreneurs, and to get the mindset shift you need so you can hit publish on that podcast idea you’ve been sitting on. In this episode, I'm giving you all the tea on: Why podcasting is not oversaturated Podcasting stats that will shift your perspective on podcasting being oversaturated Why podcasting as a business owner excludes you from the conversation about podcast saturation Resources Mentioned in Today's Episode: Join Podcast Like a Business Owner and get your podcast launched in 12 weeks or less! Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Podcast Launch Course: Podcast Like a Business Owner Back Pocket Podcast Strategist Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode306/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
There are many podcast launch courses out there, but most set business owners up to fail. A lot of these podcast launch courses focus on the how of podcasting, and that’s where the support ends. When you are starting a podcast as a marketing and sales asset, you need more than the how of podcasting. You need a strategy that will help you connect with podcast listeners who are a good fit for your offers and convert them into your offers. Listen to today’s episode to learn more about how not all podcast launch courses are created equally and how Podcast Like a Business Owner shows you everything you need to know to launch a podcast for your business. Friday, May 29, is the last day to join the waitlist and get the waitlist bonuses before Podcast Like a Business Owner is live. Click here to join the waitlist! In this episode, I'm giving you all the tea on: Why most podcast launch courses set business owners up for failure The missing piece from most podcast launch courses that business owners need to make it past 3 episodes How Podcast Like a Business Owner helps business owners start a podcast that supports business growth Resources Mentioned in Today's Episode: Get on the waitlist for Podcast Like a Business Owner Related Episodes and Blog Posts: Episode 302: The Podcast Launch Strategy Business Owners Need to Get Clients Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode305/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
Getting clients from podcasts isn’t just for B2B business owners like business coaches and service providers. It can be effective for parenting coaches, health coaches, therapists, and others in the B2C space. Today, I’m breaking down how you can get coaching clients from a podcast as a B2C business owner and why a podcast is an effective marketing and sales platform regardless of whether you serve other business owners or consumers. In this episode, I'm giving you all the tea on: Whether you can get coaching clients from a podcast as a B2C business How to create a podcast that will bring in leads and clients Strategies for promoting your offers on your podcast Resources Mentioned in Today's Episode: Get on the waitlist for Podcast Like a Business Owner! Simplecast 2025 Podcast Stats RSS 2025 Podcast Stats Related Episodes and Blog Posts: Episode 287: The Podcast Marketing Strategy That Booked Out Sarah Lovell’s 1:1 Coaching Services [Client Case Study] Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode304/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
One question that often comes up for business owners starting a podcast is, “Do I need guests for my podcast?” You may have heard that having guests on your podcast is an effective way to grow your podcast audience, but that couldn’t be further from the truth when you are podcasting for your business. Listen to today’s episode to hear why having guests on your podcast does more harm than good when you are leveraging the platform to grow your business and why solo episodes convert best for podcasting business owners. In this episode, I'm giving you all the tea on: Why you don’t need guests on your podcast when you are podcasting for your business Why solo podcasts are more successful than interview heavy ones when you are podcasting for business Why your podcast listeners prefer solo episodes over interviews (and why they don’t think your solo episodes are boring) Resources Mentioned in Today's Episode: Get on the waitlist for Podcast Like a Business Owner Related Episodes and Blog Posts: Episode 302: The Podcast Launch Strategy Business Owners Need to Get Clients Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode303/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
Starting a podcast as a hobby and starting one for your business requires two different approaches. As a business owner, your goals and focus are different, which is why you can’t follow what influencer and hobby podcasters are doing. In this episode, I’m breaking down what a podcast launch strategy for business owners requires so that you set your podcast up to support your business growth from day one. If you’ve been thinking about starting a podcast or are in the beginning stages of launching, this episode is for you. In this episode, I'm giving you all the tea on: Why your podcast launch strategy matters when you are starting a podcast for your business What needs to be included in your podcast launch strategy as a business owner Why vanity metrics like downloads and audience size aren’t success indicators when you are podcasting for your business Resources Mentioned in Today's Episode: Join the waitlist for my podcast launch course, Podcast Like a Business Owner , to be the first to know when it goes live and get access to exclusive bonuses. Related Episodes and Blog Posts: Episode 286: How to Start an Audio Only Podcast for Your Business in 2026 Episode 292: Why 90% of Podcasts Fail in the First Year (And How to Make Sure Yours Doesn’t) Episode 294: 3 Podcast Mistakes to Avoid When Launching a Podcast for Your Business Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode302/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
Are you doing everything you need to legally protect your podcast? While a podcast guest release form is a good start at protecting your podcast, it is not the only thing you need to consider when it comes to the legalities of podcasting. In today’s episode, I sit down to chat with lawyer Keshia Joachim about the legal side of podcasting. Keshia shares great insights into everything a podcast host needs to consider to legally protect their intellectual property. In this episode, you will learn: Everything a podcast host needs to consider before publishing their first podcast episode What should actually be included in a podcast guest release form Whether or not you need to form an LLC for your podcast Connect with Keshia Joachim: Website LinkedIn Facebook Instagram Threads Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For the full show notes, head to www.mamaturnedmompreneur.com/episode301/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
AHHH, we've officially hit 300 episodes! Thank you so much for being a major part of this podcast. I appreciate you tuning in each week, sharing this podcast, and reaching out to share how it has impacted your business. To celebrate this milestone, I did an Ask Me Anything Podcast Edition, answering questions submitted from my Threads and email community. The questions were so good, and I had such a fun time answering them! Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Waitlist Keysearch (this is an affiliate link) PodSEO Kay Hillman's episode on how her podcast downloads tanked when she published her YouTube content on her podcast Related Episodes and Blog Posts: Episode 293: How to Go From My Business is Draining Me to Building a Bare Minimum Business with Kay Hillman Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
If you’ve been on the fence about starting a podcast for your business, today’s episode is for you. I’m breaking down why you should start a podcast for your business, who should start one, and the lessons I learned from recording and publishing 299 podcast episodes. In this episode, I'm giving you all the tea on: Why you should start a podcast for your business Who should start a podcast 3 lessons I learned in 3.5 years of podcasting Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator – Join the waitlist to be the first to know when the doors reopen and access exclusive bonuses! Related Episodes and Blog Posts: Episode 281: Future of Podcasting in 2026: Do You Really Need Video to Build a Successful Podcast? Blog: 12 of the Best Podcast Tools for Podcasting Business Owners Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode299/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
You’ve hit publish on over 100 episodes, and within that time, you’ve most likely made some pivots in your podcast and business. Your messaging has changed, you have a new ideal listener, or your offers have changed. Now, you may be wondering what to do with your outdated episodes. If your older podcast episodes point to offers that no longer exist or speak to listeners who are no longer your target audience, do you scrap the episodes, re-record and update them, or leave them alone? That’s exactly what I’m talking about in today’s episode! One of my clients recently asked this question as she’s published over 300 episodes, but wasn’t sure what to do about the older ones that point new listeners to old offers. I answer this question and break down 3 options you have for repurposing your old podcast episodes. In this episode, I'm giving you all the tea on: What to do with outdated podcast episodes Why it doesn’t always make sense to optimize, re-record, or update the episode links 3 ways to repurpose old podcast episodes Resources Mentioned in Today's Episode: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator – Join the waitlist to be the first to know when the doors reopen and access exclusive bonuses! Related Episodes and Blog Posts: Episode 63: Podcast Metrics that Matter When You're Podcasting for Your Business (Original Episode) Episode 290: How Do I Know if My Podcast is Successful? 7 Podcast Metrics Every Business Owner Needs to Track to Measure Podcast Success (Updated Episode) Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (30-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode298/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
Summer is right around the corner, which means vacations, spending as much time poolside, or lying out on the beach. And if you’re a mom, it means that your regular routine is about to go out the window with the kids home full time. Regardless of your situation or plans, summer can mess up your podcast routine, so you may be considering taking a break…or maybe you’re hesitant to take one because you’re worried you will have to work twice as hard to rebuild your audience when you come back from your break. If the idea of taking a podcast break makes you anxious, I’m here to tell you that you can take a break without losing momentum with your podcast. Today, I’m breaking down how taking a podcast break is nothing like taking a social media break and sharing 5 options for taking a podcast break. PS, I would love to hear your plans for your podcast this summer or your experience taking a podcast break! Send me a DM on Instagram or Threads to share your plans or experience! In this episode, I'm giving you all the tea on: Why you can take a podcast without having to worry about starting over when you return How podcasting is vastly different from social media regarding rebuilding engagement after taking a break 5 options you have for taking a podcast break Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator – Join the waitlist to be the first to know when the doors reopen and access exclusive bonuses! Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode297/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
When you are podcasting for your business, how you approach podcasting looks different from influencer and hobby podcasters. Your focus and goals are vastly different, which means you can’t use the same strategies as someone seeking podcast sponsorships and brand deals. This is exactly why I created the Evergreen Marketing Accelerator. The core focus is on podcast strategy for business owners. In this episode, I’m answering some FAQs about the Accelerator. If you’ve been on the fence about joining the Accelerator, this episode is for you. Tomorrow, April 1, 2026, is the last day to join before the doors close for 6 months and to grab the Pinterest profile set-up bonus. In this episode, I'm giving you all the tea on: How the Accelerator helps you build a podcast strategy for business owners Who the Accelerator is for The level of support you receive inside the Accelerator Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Have more questions about the Accelerator? Contact me using one of the following methods to get your questions answered: Voxer , send a DM on Instagram or Threads , or email: hello@mamaturnedmompreneur.com Related Episodes and Blog Posts: Episode 281 Episode 283 Episode 285 Episode 287 Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode296/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
When you’re a business owner with a podcast, creating additional content to promote your latest episodes isn't always realistic. Thankfully, there are low lift ways to get new listeners to your podcast. Today, I sit down to chat with the queen of Pinterest for podcasters, Andi Smiley. Andi and I chat about how to promote your podcast on Pinterest, and share our experience with leveraging the platform to grow your podcast audience with our ideal clients. In this episode, you will learn: How to promote your podcast on Pinterest Why Pinterest is more effective for podcast growth than Instagram and TikTok Results Andi has seen with growing her podcast audience with Pinterest Connect with Andi Smiley: Website Threads Podcast: Friendly Podcast Guide Freebie: Is Pinterest Right for Your Podcast? Resources Mentioned in Today's Episode: Join the Evergreen Marketing Accelerator before April 1 to get the Pinterest setup bonus AND to get podcast strategy support before I close the doors for 6 months. Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For the full show notes, head to www.mamaturnedmompreneur.com/episode295/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
There’s a lot that goes into podcasting for your business. You have to figure out what equipment to use, what type of content to create, SEO, and so much more. Since podcasting is a major time commitment, you don’t want to avoid these major podcast mistakes to set yourself up for podcast success. Listen to learn the top three podcast mistakes I see as a podcast strategist who has supported over 50 women with starting and optimizing their podcasts. Whether you’re thinking about starting a podcast or are in the early stages of launching a podcast, this episode is for you. In this episode, I'm giving you all the tea on: 3 podcast mistakes to avoid when launching a podcast Why these mistakes matter What to do to avoid these podcast mistakes Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Related Episodes and Blog Posts: Episode 292: Why 90% of Podcasts Fail in the First Year (And How to Make Sure Yours Doesn't) Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode294/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
Today’s episode is a special one because it’s part 2 of a series I dropped with my best friend, Kay Hillman of Moms Do Business Different. If you haven’t already, make sure to go listen to part 1 , where we answer listener questions about podcast strategy, podcasting for your business, and setting up your podcast in a way you can realistically commit to and honors your capacity. In this episode, we discuss how to move away from feeling like your business is draining you to building a bare minimum business. The questions we received around this topic were so good and led to discussions of problems that many women in business face. We share so many nuggets of wisdom and practical strategies so you can build your business in a way that honors your season of life. In this episode, you will learn: How to set your business up so that it doesn’t drain you What to do when you want to step away from your business for a period of time How to set up your business so that it doesn’t require you to function Connect with Kay Hillman: Listen to the Moms Do Business Different Podcast YouTube Website Instagram Threads Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For the full show notes, head to www.mamaturnedmompreneur.com/episode293/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
With the podcast industry constantly growing, it’s shocking to know that 90% of podcasts fail in the first year. Why is that? How do some podcasts make it to 100 plus episodes while others stop after episode 3? In today’s episode, I’m breaking down five reasons why podcasts fail in the first year and how to make sure your podcast isn’t part of that statistic. This episode is for you if you want to start a podcast for your business or if you already have one. In this episode, I'm giving you all the tea on: The difference between podcasts that continue for years and those that stop after 3 episodes 5 reasons why podcasts fail in the first year Things you can do to ensure your podcast doesn’t fail Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Podnews Article Forbes Article Related Episodes and Blog Posts: Episode 281: Future of Podcasting in 2026 - Do You Really Need Video to Build a Successful Podcast? Blog: 7 Things to Know Before Starting a Podcast for Your Business from a Podcast Host and Strategist Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode292/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
Each time I get on a sales call with someone who found me through my podcast, the conversation always goes the same way. They tell me they knew just from listening to my podcast that they want to work with me. Sometimes they even quote specific things I’ve said in episodes. What I love most is that they are already confident in their decision to hire me to support them. That’s the power of podcasting for your business. In this episode, I’m breaking down the three things you need to do in your podcast content to make sales calls an easy yes when converting your podcast listeners into clients. In this episode, I'm giving you all the tea on: How your podcast can make sales calls an easy yes The importance of incorporating your values and beliefs into your podcast content Why you need to align your podcast content with the customer journey Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Related Episodes and Blog Posts: Episode 230: The Step by Step Approach I Use to Help Clients Create a Podcast Sales Funnel Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode291/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
You’re consistently publishing new content. Your content is packed with value, and you often hear from listeners how much they love your episodes, but you still feel like something is missing. You’re still wondering whether your podcast is truly successful or whether there’s more you can achieve with it. If you ever asked yourself, “How do I know if my podcast is successful?” Then today’s episode is for you. I’m breaking down the 7 metrics you need to track monthly to determine podcast success. If you’ve been tuning in to the podcast for a while, you may remember episode 63, where I shared the metrics you should be tracking when podcasting for your business. This episode is a follow-up to that one, sharing the podcast metrics I currently track (and teach my clients to track), why I track them, and how I use that information to grow my business. In this episode, I'm giving you all the tea on: The answer to how do I know if my podcast is successful The 7 podcast metrics you need to track monthly and why How tracking these metrics helps me make data driven decisions about my podcast to help support my business growth Resources Mentioned in Today's Episode: Evergreen Marketing Accelerator Related Episodes and Blogs: Episode 287 Ways I Can Serve You: Join the Evergreen Marketing Era Newsletter Evergreen Marketing Accelerator VIP Podcast Launch Monthly Podcast Management Recommended Podcast + Business Tools: Email Marketing: Flodesk (14-day Free Trial) Podcast Hosting: Captivate (7-Day Free Trial) Recommended Keyword Research Platform: Keysearch.co CRM: Dubsado (Save 20% on your first month or year) Website Builder: Showit (30-Day Free Trial) Some of the above links are affiliate links, meaning I may earn a small commission at no additional cost to you. For show notes and resources mentioned in today's episode, head to www.mamaturnedmompreneur.com/episode290/ Connect with Andria: Threads: @evergreenmarketingera Instagram: @evergreenmarketingera Email: hello@mamaturnedmompreneur.com Website: www.mamaturnedmompreneur.com
