Your Income Estimate Is the Key Number
Show notes
What the episode covers
Are you staring at the marketplace form, trying to guess next year's income as a freelancer with no one to ask? This follow-up to our employer-plan episode walks self-employed and gig workers through health insurance sign-up for 2027, before the window opens November 1.
Proposed 2027 premiums are up a median of 15%, though those rates are not final. Some insurers are leaving, so check that yours is still offered in your county. The enhanced subsidies have expired, which brings back the 400% poverty-level cliff, where one dollar over can mean no premium help. Your income estimate drives your subsidy, and a bad guess can mean paying money back at tax time.
We finish with a five-step, 15-minute checklist and the date to circle: December 15 for coverage starting January 1, not January 15.
Especially useful for freelancers, gig workers, and anyone buying their own coverage without an HR department.
Timeline
In this episode
8 moments worth skipping to. The timecodes match the player above.
- 0:15Introduction
- 1:39What Got More Expensive
- 4:31Insurers Leaving: Check Your County
- 7:00The 400% Cliff Is Back
- 10:05The Turn: Your Guess Is the Bill
- 14:04December 15 vs. January 15
- 17:03The 15-Minute Checklist
- 18:39Outro
Quick answers
Straight from the episode
The questions this one settles, without the listen.
- How much are ACA marketplace premiums expected to rise in 2027?
- Peterson-KFF's tracker of 276 insurers' 2027 filings shows a median proposed increase of 15%, with a range from -1% to 54%. These are proposed rates, not final, and it would be the second straight year of double-digit hikes. At the median, an illustrative $400 monthly premium would cost about $720 more per year.
- What should I do if my insurer leaves the marketplace in my county?
- Do not assume your plan carries over. Exit counts differ by source, and the net effect varies by county, so confirm your insurer is still offered where you live before renewing. Then compare plans rather than letting your current one renew automatically.
- What is the 400% poverty-level subsidy cliff and does it apply in 2027?
- The enhanced credits expired Dec. 31, 2025, and a House-passed three-year extension stalled in the Senate. Current law for 2027 is the original cliff: one dollar over 400% of the poverty level means zero premium credit. People above the line get no premium help, so check how close your income is to it.
- What income should I put on my marketplace application?
- Subsidies are based on projected income, and mismatches are settled at tax time, so a bad estimate can mean repaying subsidy. Use your best estimate rather than a lowball or last year's number, and update it if your income shifts. A simple method is year-to-date income plus the months left.
- Is the ACA enrollment deadline December 15 or January 15?
- January 15 is the enrollment deadline, and December 15 is the deadline for coverage starting January 1. CMS confirmed the Nov. 1 to Jan. 15 window after a Maryland federal court vacated the 2025 rule's Dec. 15 cutoff on June 12, 2026. Plans picked Dec. 16 to Jan. 15 start Feb. 1, leaving a January gap with no coverage.
- What is the 15-minute checklist for ACA open enrollment?
- There are five steps: update your income estimate, check your insurer and county, compare plans, pick a plan by Dec. 15, and save your confirmation.
Transcript
The full conversation
Every word of the episode, 3,076 of them, in the order they were said.
Read the transcriptHide the transcript
Becca HartwellPicture it. It's a Tuesday night, you've got a cold coffee, and the marketplace form is asking you to predict what you'll earn next year. Predict, like I'm a psychic with a ten ninety-nine. Exactly. No HR department, no benefits person down the hall, just you and one little box. And I've stared at that box. It stares back. Well, welcome to Money Unlocked. I'm Becca, that's Maya, and yes, this is the follow-up to our employer plan episode for everybody who has nobody to ask. Oh, the freelancers, the gig workers, the my office is a couch crowd. Exactly. And you've probably been guessing at this stuff alone for years. Guessing, Googling, and gently panicking, my three hobbies. Right, and one number on that form matters more than almost anything else. Wait for it. We are not telling you which one yet. Tease. Fine, but the window opens November first, so the clock is real. It is. And this year isn't a repeat. Premiums are higher, some insurers are leaving certain states, and the enhanced subsidies are gone. Gone. Ouch. So before you touch that income box, we start with what's different this year. Think of it as a quick tour of the changes in plain English, so the form doesn't ambush you. Okay, so get this. Peterson-KFF's health system tracker went through the twenty twenty-seven rate filings from two hundred and seventy-six insurers in every state and DC. Two hundred seventy-six? That's a lot of spreadsheets. And the median proposed increase is fifteen percent. Fifteen? Ouch. Wait for it. The range runs from minus one percent all the way up to fifty-four percent. Minus one. So somebody somewhere is basically shrugging and holding steady? One insurer is. Meanwhile, let me make the top of that range feel real. This is purely illustrative, not anybody's actual quote. A four hundred dollar monthly premium going up fifty-four percent would become about six hundred and sixteen dollars. Okay, that I can picture. And the middle of the pack, the fifteen percent on that same four hundred? About four hundred and sixty. Sixty dollars more a month, which is seven hundred and twenty over a year. Again, a made-up premium just to show the scale. Seven hundred twenty dollars for doing nothing. That's a very rude subscription. And here's the part people skip. Those are proposed rates, not final ones. Final rates were due in late summer, so the real prices may sit a little off those numbers. Okay, but I'm not gonna count on the final numbers coming in lower. I'm not gonna hope my way out of this. I wouldn't. Plus, the tracker says this is the second year in a row of double-digit hikes. Second year in a row? Oh, man, so it's not a blip. Nope. Here's my confession, though. If I were the freelancer on this story, I'd renew on autopilot. Same plan, same insurer, click, done. I assume last year's price is still sitting there waiting for me. Everybody does it. You had a plan, it worked. You had a claim go through once. Why poke it? Because I'm busy. I have invoices chasing me. And that's exactly why it bites. The plan you picked last year can cost more or change, and the autopilot click doesn't tell you. Mm, so the mistake isn't being lazy, it's trusting a price that has an expiration date. Pretty much. So here's your this week move. Once the window opens, log in and preview your twenty twenty-seven options. Just look. You don't have to buy anything. Ten minutes, no commitment, and you see what the same plan costs now. Right, and if the number makes you wince, better to wince in November with time to shop than to find out when a bill shows up. Wincing early. I can do that. I'm very good at wincing. Right. But price isn't the only thing that moved. Oh, no. What else? Your insurer might be gone. Okay, so get this. Ask three sources how many insurers are leaving, and you get three different answers. Three? I was ready for one. One report relaying the Commonwealth Fund analysis from October eighth says at least seven insurers are leaving. That touches enrollees in about twenty states. Seven. Okay, that's a number I can hold in my head. Hold it loosely. A playfully agent-focused piece says KFF counts nine exiting carriers plus six new entrants. Wait, new entrants? So some people get a plan added? Some, maybe. And that same piece says a running trade list reaches eleven once you count partial withdrawals. Dude, seven, nine, eleven. Somebody is counting differently. Different rulers. Whole company exits, partial pullbacks, new arrivals. Nobody's lying, they're just measuring different things. So which number do I trust? Honestly, none of them for your own situation. That agent piece says the net effect varies by county. Hold on. So a headline saying nine insurers leave could mean nothing to me? Or everything. If your county loses the one carrier you use, that's your whole year. Okay, so walk me through that worst case. My insurer's gone from my county, then what? Then the plan you are counting on isn't the plan you can pick, and you're shopping for a different one. That's why you wanna know now while you have the whole window ahead of you. And shopping means more than price, right? I'd want to know my doctor and my prescriptions still work. Right, and that's a lot easier to sort out in a calm October than in a panicked December. Oh, man, and that's where the classic mistake lives, right? You figure your plan just rolls over. Yep. People assume the plan they had last year will be sitting there waiting, like a gym membership. A gym membership you forgot about, but with a deductible. Exactly. And the reason people assume it is that it's always worked that way before. Nothing in your inbox screams change. So what do I do this week, besides panic? Skip the panic. Look up your current insurer and confirm it's still offered in your county. That's a five-minute search, not a research project. And if it's gone? Then you found out in October instead of January, which is the cheap way to find out. Fair. Okay, but price and exits are only half of this, right? Right. Now the part that changed the math, the subsidies. Ooh, go on. Okay, so get this. The extra help that made a lot of freelancers' premiums bearable expired December 31st, 2025. Expired. Like, gone, gone? A status tracker at taxpayers.net, updated October 4th, lays it out. The House passed a three-year extension in January 2026. Oh, so there's a fix. There was a fix. It stalled in the Senate. Ah, the classic. Passed one chamber, then wandered off to find a snack. And that tracker says current law for 2027 is the original rule, the 400% of poverty level. Okay, I hear cliff and I picture a cartoon coyote. What does it actually mean for me? It means the help doesn't taper off. $1 over the line means zero credit. $1. One. A single dollar. Shut up. That's not a rule. That's a trap door. And the Commonwealth Fund's analysis we talked about earlier says the same thing from the other direction. People above the 400% line get no premium help at all. So I can be a person who works hard, has a good year, and gets rewarded with the full sticker price. Hold on, let me make it feel real, and I'm labeling this one hypothetical because neither source gives a dollar cutoff, so don't write any number down. Picture a freelancer. Call her Dana. Dana. Cold coffee, laptop, invoices, got it. Dana is sitting just under the line, and she's getting a chunk of help every month. Then a December contract lands, and it pushes her income exactly $1 over the line. Wait for it. Does she lose a little help? By the rule we just heard, she loses all of it. The credit drops to zero, and the dollar itself is the least of it. Oh, man, and freelancers are the worst positioned people for this because our income is lumpy by design. One late contract and the whole year tilts. Right. Under the old enhanced rules, the cliff was gone. Now it's back, and it doesn't care that your income is a roller coaster. And the worst part is Dana didn't do anything wrong. She just got paid. Which is the whole sting. The cliff doesn't grade on effort. Dana isn't careless. The line is just sharp, and that's why you wanna see it coming instead of discovering it afterward. So the obvious mistake is thinking, "I'll just sort of earn what I earn, and the system will sort it out." Which is how most people get caught. They treat the cliff like weather, something that happens to you. But you can see it coming, and you can plan around current law instead of hoping Congress shows up. This week then, find out where your own line sits and look at how close last year's income came to it. Yes, just the gap, no spreadsheet marathon. Okay, but here's what's bugging me. If the help is all or nothing and the cutoff depends on income, then the thing the application asks me to guess is suddenly the most expensive guess of your year. Okay, so that number really is the big one. Now, what does the marketplace actually do with it? It treats it as a forecast. The October 8th Commonwealth analysis, as that report relays it, says subsidies are based on your projected income, and it tells shoppers to update their 2027 income estimate. Projected, so nobody checks it against a pay stub in November. Right. The reckoning comes later. Any mismatch between your guess and what you actually earned gets settled at tax time. Ooh, I don't love the sound of settled. Nobody does. Say it plainly for me. What's the worst version? A bad income estimate can mean repaying subsidy at tax time. You got help all year based on a number, the number was wrong, and the difference comes due. Like a bill for a party I didn't know I was throwing. Exactly. And it's most dangerous for people with lumpy income. So let's build somebody. Totally made up, no official figures, just a shape. Okay, go. Meet a freelance video editor. January through April, she's slammed. Big invoices. May and June, crickets. Then September shows up with a giant project. Wait, how does she fill out the form in November? That's the trap. She thinks about the slow summer and types in something small. Cheaper premium, feels responsible. Or she does the lazy thing and copies last year's income. Which was a different year with different clients. Mm. Both are the same mistake wearing different outfits. One is a guess from memory, the other is a guess from hope. And lowballing feels so tempting because the premium drops right there on the screen. Instant reward, but the cost shows up months later when she files. Right. Reward now, invoice later. Let me lay out her two possible guesses side by side. Still totally hypothetical. Okay, two columns. Go. Guess one is the lowball. The premium looks great on the screen, then September's giant project lands, her real year comes in well above what she typed, and at tax time, that mismatch gets settled. That's where repaying some of the help can come in. And guess two? Guess two is her best estimate. She counts what's already hit her account this year, adds the months she can realistically expect, and types that. Her income is lumpy, so it won't be perfect, and if it shifts, she can update it. The premium on the screen is just less exciting. But tax time is boring. Boring is the goal. Her guess and her real year are close, so there's less to settle. So the fix is boring, which I assume is the good news? It is. Add up what's already hit your account this year. Like actual deposits? Yes. Pull up your invoices and payments so far, then add the months left using the work you can honestly expect. And if some of those months are a coin flip? Then you think in ranges. What's the quiet version of the year? What's the busy version? And where does the middle land? You want a sensible middle, not your best day and not your worst. Fine, but I have a spreadsheet allergy. Then it's a napkin. Year to date plus months left, done. This week, ten minutes. I can do a napkin. I've done worse things on napkins. I'm sure. And it's worth doing before you're staring at the form because then you're not inventing a number under pressure. Okay, so the number's right, the napkin's done. Are we finished? Ha. Not even close. There's still the deadline mess with two dates floating around that people keep mixing up. Okay, so the deadline, everybody on the internet seems to have a different one. December 15th, January 15th. Which is it? Both, but they do different jobs. January 15th is the enrollment deadline, and December 15th is the deadline for coverage that starts January 1. The mix-up comes from a Twenty-Twenty-Five rule that would have ended healthcare.gov enrollment on December 15th. Would have, past tense. Right. A federal court in Maryland vacated that part on June 12th, Twenty-Twenty-Six, and CMS confirmed the window runs November 1 through January 15th. So January 15th is real? It's real. One caveat, the guide I'm leaning on is a third-party explainer, not the agency itself. It cites healthcare.gov and CMS, and it notes there's an appeal, but it says the appeal doesn't change this year's dates. Huh, that's a lot of legal weather for one deadline. It is, and the sources even disagree on small stuff, like when CMS made the announcement. One says July Thirty-First, other sites say early or mid-August. Does that matter to a freelancer? Not for your date, but it's a reminder to confirm on healthcare.gov itself before you rely on anybody's blog, including ours. Fair. Okay, so if January 15th is real, why am I hearing December 15th? Because it still does something. December 15th is the last day to pick a plan that starts January 1. Oh, no. Wait for it. Pick a plan December 16th through January 15th and coverage starts February. So January 15th is the last day to enroll, but not the last day to have coverage that starts on time. Exactly. And that's the mistake, isn't it? Somebody sees January 15th, thinks, "Great, I've got until mid-January," and then? Then they're looking at a start date of February, which leaves January without a plan, and you're a freelancer with no HR department to flag it. Okay, but what does that gap actually look like in real life? It's one month. It's one month where nothing is covering you. If you get sick, hurt, or need a prescription in January, there's no plan to send the bill to. That's the part a later deadline hides. Plus, it's January. Everybody's slipping on ice, apparently. Just you? Just me. But seriously, the pull is obvious. A later deadline feels like free time. It feels like a bonus round. It's actually a delay on when you're covered. So what's the this week move? It's tiny. Put December 15th on your calendar, not January 15th. Add a reminder a week before if you like a safety net. Done. Phone's out. Good. Let's turn it all into a checklist. Fifteen minutes, pen ready. Okay, you've got fifteen minutes and a cup of coffee. Five steps, and I'm timing you. Bring it. What's step one? Update your income estimate. Do the napkin again with fresh numbers. Before you even look at a single plan? Before anything. Shoppers should compare plans when open enrollment starts and update their Twenty-Twenty-Seven income estimate. Both, not one. Fair. Step two? Check your insurer and your county. Two minutes tops. If your insurer isn't offered where you live, that just tells you the shopping part matters more this year. Hmm. Two minutes I will absolutely spend on a snack instead. Skip the snack. Step three, compare plans. Put two or three side by side and look at the monthly price and the deductible together. Because the cheap one with the huge deductible is a sneaky little villain. Every time. And if you have a doctor you love, check that they're in the plan before you fall for the price. Right. A great premium doesn't help if your doctor isn't on the list. Step four? Pick by December 15th. Ooh, and that's the date that gets you coverage on January 1st. You remembered. Gold star. I contain multitudes. Step five, save the confirmation. Screenshot it, email it to yourself, print it if you're feeling retro. Wait, why does that one matter so much? Because when something looks off in February, you want proof in your inbox, not a memory of clicking a button. Okay, that one's quietly the smartest. Nobody puts it on a poster, but it saves headaches. So that's it. Estimate, county, compare, pick, save. That's the whole thing. Five steps, about fifteen minutes, and you're done before the coffee goes cold. Okay, that's the whole tour. If you only keep one thing, keep this. The income estimate is the most important number on that application. Everything else is shopping. Ugh, shopping with a very big asterisk. Exactly, and here's your one thing to do this week. Pull up your invoices and write down your own income number. Not a hopeful one, your honest best guess. Wait, that's it? One number on a scrap of paper? One number. Future you will be very grateful and slightly smug. Fair, and if you know a freelancer who's squinting at this alone, send them this episode. Takes them two seconds, might save them a lot more. New episodes land every Tuesday, so follow us wherever you listen. And hey, you're allowed to feel a little lost by all this. Nobody hands out a manual with the first ten ninety-nine. Truth. Thanks for hanging out with us on Money Unlocked. Take care of yourselves.
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Sources
Where this came from
6 reports behind the episode. Every one of them opens where it was published.
- Marketplace Shoppers Should Compare Plans When Open Enrollment Starts November 1 as Seven Insurers Exit 2027 Marketsmedicaldaily.com
- Nine Insurers Are Leaving ACA Marketplaces in 2027: What Agents Should Tell Affected Clientspremierhsllc.com
- When Is Open Enrollment 2027? Dates, Deadlines, and What's Still on Appealbradfordinformedguidance.com
- 2027 ACA Subsidy Status: The 400% Cliff Is Backtaxpayers.net
- ACA Open Enrollment 2027: Deadlines & Subsidy Changessolace.health
- How much and why ACA Marketplace premiums are going up in 2027 - Peterson-KFF Health System Trackerhealthsystemtracker.org
