Published by Steve Chou
Start An Ecommerce Business, Become Your Own Boss And Spend More Time With Your Loved Ones
Listen on Apple Podcasts42 min
Kari Capone 10x'd her knitting-kit sales after one shop-floor conversation landed her in Wirecutter. Here is exactly how she did it and how you can too. The post 649: This Founder 10x’d Her Sales From One Conversation in Her Shop With Kari Capone appeared first on MyWifeQuitHerJob.com .
41 min
The fastest way to launch an ecommerce product today is to build the audience first and the product second. On a recent My Wife Quit Her Job podcast episode, my co-host Toni and I broke down a seven-figure product launch from someone in the ECF forums who spent zero dollars on ads. She built a community for a year before she ever mentioned her brand, and when she finally launched, her people bought. That is the entire playbook in one sentence. Meta ad costs have gotten so brutal that seasoned sellers are quitting the platform, and the old “build it […] The post 648: Most Sellers Launch Their Products Wrong (Here’s the Better Way) appeared first on MyWifeQuitHerJob.com .
46 min
Miroki Tong turned a deck of creative writing prompt cards into a $1M+ Kickstarter and still runs Meta ads at 4-5x ROAS. Here's the exact playbook for launching a niche product without an audience. The post 647: How To Make $2M Selling Creativity In a Box With Miroki Tong appeared first on MyWifeQuitHerJob.com .
41 min
Claude Code is the tool Toni and I use to save 30 hours a week running our ecommerce businesses. Here are the exact workflows we automated first, plus what to skip. The post 646: How We’re Using Claude Code To Get Back 30 Hours A Week appeared first on MyWifeQuitHerJob.com .
45 min
Andrew Youderian surveyed 300 seven, eight, and nine-figure ecommerce store owners on the state of the industry. Manufacturing is up 50%, Amazon is fading, and owning a warehouse cuts your growth by 80%. The post 645: What 300 7-Figure Sellers Told Us About The State Of Ecom With Andrew Youderian appeared first on MyWifeQuitHerJob.com .
47 min
Sohan Sanka has helped brands drive $500M+ through TikTok Shop. Here's the real playbook for launching with a $5K budget, why only 0.4% of creators drive most sales, and how to build a hungry affiliate community. The post 644: The TikTok Shop Strategy That Turns $5K Into An Army Of Affiliates With Sohun Sanka appeared first on MyWifeQuitHerJob.com .
41 min
After 12+ years recommending WordPress for ecommerce blogs, we're switching to Shopify's blog for new content. Here's why the tracking, AI-search, and user-experience math has flipped. The post 643: We’re Ditching WordPress After 12 Years. Here’s Why appeared first on MyWifeQuitHerJob.com .
42 min
AI agents will soon shop for consumers, bypassing every ad you run on Meta and Google. Here's what agentic shopping means for your ecommerce store, and the four things to invest in now to survive it. The post 642: Why Everything You Know About Ecommerce Is About To Break appeared first on MyWifeQuitHerJob.com .
53 min
Reddit is 20% of AI-search citations. Here's the exact white-hat Reddit strategy Danny Kirk of ReddiReach uses to get ecommerce brands recommended by ChatGPT, Claude, and Perplexity. The post 641: The Reddit Strategy That Gets AI to Recommend Your Brand appeared first on MyWifeQuitHerJob.com .
40 min
Live from Shopify HQ, here's what's actually working in ecommerce right now: unpolished UGC, brand story, differentiated products, and FAQ pages built for AI search. The post 640: I Just Spoke at Shopify HQ. Here’s What’s Actually Working in Ecommerce Right Now appeared first on MyWifeQuitHerJob.com .
46 min
Dawn LaFontaine of Cat in the Box shares the exact wholesale outreach playbook that closes at 50%, plus how one Instagram unfollow led to her 6-figure wool cat toy line. The post 639: She Built A 6-Figure Cat Toy Business Because Someone Annoyed Her On IG With Dawn LaFontaine appeared first on MyWifeQuitHerJob.com .
46 min
The best ecommerce strategies from Sellers Summit 2026: Reddit for AI search, TikTok Shop economics, wholesale sourcing tips, AI-cloned ads, and Shopify apps to vibe-code yourself. The post 638: The Ecom Strategies Worth Stealing from Sellers Summit 2026 appeared first on MyWifeQuitHerJob.com .
50 min
Leo Sgovio breaks down the AI automation stack top ecommerce brands use to clone winning ads, launch on TikTok Shop, and sell out 5,000 units before Christmas without giveaways. The post 637: The AI Automation Stack Behind The Fastest Growing Ecommerce Brands With Leo Sgovio appeared first on MyWifeQuitHerJob.com .
42 min
AI turned every business into a content creator, so views alone no longer win. Here is what actually makes a creator stand out in 2026: memorability, opinion, and influence over reach. The post 636: Why Smaller Creators Are Winning Bigger Than Ever In 2026 appeared first on MyWifeQuitHerJob.com .
53 min
Jeff Rose makes almost $40K a month posting screenshots and text on Facebook through Meta's content monetization program. Here is the exact page-by-page playbook, with real numbers. The post 635: How To Get Paid $40K a Month to Post On Facebook With Jeff Rose appeared first on MyWifeQuitHerJob.com .
38 min
AI agents now shop for buyers, and old-school keyword listings are invisible to them. Here is how to rewrite your product copy for agentic commerce and win in 2026. The post 634: Your Products Are Invisible to AI. The New Search Rules For 2026 appeared first on MyWifeQuitHerJob.com .
47 min
Scott Cunningham's Meta ads clients hit best-ever performance by running long-form story ads based on Eugene Schwartz's 1966 desire framework. Here is the exact five-part master story to copy. The post 633: A Simple Meta Ads Change That Will 10x Your Returns With Scott Cunningham appeared first on MyWifeQuitHerJob.com .
42 min
Micro drama apps hit $7B in China by charging viewers 10-50 cents per 3-minute episode. Here is how the model works and how ecommerce and info sellers can copy it. The post 632: The $7 Billion App Nobody’s Talking About (But You’re Already Addicted To) appeared first on MyWifeQuitHerJob.com .
46 min
Sabrina Ramanov used AI to grow to 500M+ views in a year. Her full playbook: content system, posting cadence, vibe coding stack, and what actually converts. The post 631: Sabrina Ramonov Shares the AI Playbook That Got Her 500M Views in a Year appeared first on MyWifeQuitHerJob.com .
39 min
OpenAI shelved its Shopify agentic checkout, TikTok Shop rescinded mandatory FBT, and the IEEPA tariff refunds are stuck. Here is what ecommerce sellers should actually do. The post 630: OpenAI Pulls Back. TikTok Reverses Course. Ecommerce Just Got Messy appeared first on MyWifeQuitHerJob.com .