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Published by HECMWorld
Get the latest news, commentary and insights for the US reverse mortgage and property finance industries. Founded by Shannon Hicks and now hosted by Gabrielle Hayen, HECM World Weekly is the nation’s longest-running weekly podcast, trusted by reverse mortgage professionals for news, insights and trends on the reverse and wider mortgage industry, property equity, wealth and retirement and much more. Brought to you by Lenderful Solutions. Each week we also bring you Industry Leader Insights, where top industry influencers share what's happening at the cutting edge of the mortgage industry, and Food For Thought, our segment focused on professional and personal development for mortgage professionals. This podcast is brought to you by HECM World , the leading independent media platform for the reverse mortgage industry in the United States. Find out more and join our community of 6000+ industry leaders at https://hecmworld.com For business inquiries, contact info@hecmworld.com HECM World is owned and operated by Reverse Focus, a technology and marketing company that has supporting the reverse mortgage industry with full service digital marketing solutions since 2006. Find out more at https://reversefocus.com
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Understanding your local reverse mortgage market is only useful if you know what to do with that information. In Part 2 of our Industry Leader Insights interview, Reverse Market Insight’s Jon McCue explains how originators can turn local market knowledge into stronger referral conversations, smarter marketing and more consistent business development. Jon shares a powerful example of one originator who used local reverse mortgage data to challenge assumptions with a group of financial advisors — and generated 26 referrals within two weeks. We also discuss how local data can support borrower conversations, ZIP code targeting, websites, SEO, AI search, content strategy and long-term pipeline building. Watch or listen to the full conversation to learn how local market knowledge can help you stand out from other originators and become a more credible authority in the markets you serve. Read the full article: https://hecmworld.com/2026/09/21/industry-leader-insights-local-reverse-mortgage-data-referrals-growth/ Subscribe to HECM World for more reverse mortgage news, insights and industry conversations. Visit HECMWorld.com
The Federal Reserve has moved back into tightening mode. This week on HECM World Weekly, we look at the Fed’s first rate increase since 2023, what it means for an already difficult housing market, and why the mortgage lock-in effect remains so important. Also this week: Matt Jones is nominated to lead FHA Builder confidence falls to a one-year low NRMLA reinforces lender responsibility for sponsored TPOs Credit-card debt pushes more homeowners to consider home equity Aging-in-place challenges continue to grow More than 10 million older Americans fall below a broader poverty measure For reverse mortgage professionals, housing, home equity and retirement finances are becoming increasingly difficult to separate. Read the full HECM World Weekly article: https://hecmworld.com/2026/09/18/hecm-world-weekly-fed-hikes-rates-housing-retirement-pressures/ Subscribe for weekly reverse mortgage news, research and industry insights from HECM World.
A reverse mortgage transaction nearly stalled over a $17,000 subordinate lien. The problem? It may never have actually been a problem. In her first Food For Thought contribution for HECM World, Shana Roach, CRMP, Reverse Mortgage Advisor at Mutual of Omaha, shares the story of an Arizona borrower whose HECM appeared to face a major roadblock. Rather than accepting “that can’t be done,” Roach started asking a different question: Why? What followed was a lesson in guidelines, institutional assumptions and the role reverse mortgage professionals can play as advocates for their borrowers. “Advocacy is not about bending rules. It’s about understanding them well enough to recognize when there may be another path.” Read the full story: https://hecmworld.com/2026/09/16/food-for-thought-biggest-barrier-is-the-myth-about-the-rule/ Subscribe to HECM World for more Food For Thought contributions from professionals across the reverse mortgage industry. Visit HECMWorld.com for the latest reverse mortgage news, insights and industry perspectives.
Reverse mortgage origination may be national in scale, but Jon McCue says the business is still won locally. In Part 1 of this Industry Leader Insights conversation, Reverse Market Insight’s Jon McCue joins HECM World to discuss why local market data, community knowledge and real local presence matter for reverse mortgage originators. We cover: How local data can make borrower conversations more credible What originators should know about penetration, endorsement volume and market opportunity Why many loan officers are still underusing local market intelligence How local knowledge extends beyond the numbers Why community presence remains a powerful differentiator How national reverse mortgage marketing can still create opportunities for local originators As McCue puts it: “That local authority is kind of a superpower.” Read the full article: https://hecmworld.com/2026/09/14/industry-leader-insights-reverse-mortgage-local-data/ https://hecmworld.com/2026/09/14/industry-leader-insights-reverse-mortgage-local-data/ Connect with Reverse Market Insight: https://www.rminsight.net/ Subscribe to HECM World for more Industry Leader Insights, Food For Thought and reverse mortgage industry news. Visit HECMWorld.com for more.
More evidence is building around the mortgage market’s shift toward home equity. This week on HECM World Weekly, Gabrielle Hayen looks at new RateZip data showing home-equity products taking a much larger share of mortgage inquiries, while KBRA says the second-lien securitization market has grown to more than $34 billion. We also cover: Proprietary and portfolio reverse mortgages continuing to gain ground MISMO’s work to standardize reverse mortgage data Housing inventory reaching a six-year high while buyer demand remains soft The Great Wealth Transfer, with nearly 60% of projected wealth concentrated in just 10 states A new record high for the Retirement Fear Index For reverse mortgage professionals, the broader context continues to evolve — from the products homeowners are considering, to the housing markets they live in, to the retirement concerns shaping their decisions. Read the full HECM World Weekly article: https://hecmworld.com/2026/09/11/hecm-world-weekly-home-equity-demand-rises/ Subscribe for weekly reverse mortgage news, research and industry insights from HECM World.
A 78-year-old homeowner was facing foreclosure despite having roughly 75% equity in her home. A reverse mortgage appeared to offer a path forward — until the appraisal uncovered nearly $4,000 in required foundation repairs that the homeowner could not afford. In this Food For Thought, Gabe Bodner, President of the 55 Plus Division at OneTrust Home Loans, shares how the loan officer and broader team worked through the obstacle, found a contractor willing to defer payment until closing, and ultimately helped the homeowner stop the foreclosure and remain in her home. For Bodner, the bigger lesson is about more than the reverse mortgage itself. “The reverse mortgage was a great solution, but that was just simply a financial tool. I believe the problem solving was the real solution.” The case study highlights an increasingly important mindset for reverse mortgage professionals: understand the client’s full situation, identify the real obstacle and ask, “What would have to happen to make this loan possible for the client?” Read the full article: https://hecmworld.com/2026/09/09/food-for-thought-reverse-mortgage-helps-homeowner-stop-foreclosure/ Subscribe for more reverse mortgage industry news, insights, interviews and practical perspectives from industry leaders. Visit HECMWorld.com.
Older Americans are aging in place longer, bringing higher expectations into later life, and making housing decisions that vary significantly from one local market to another. In Part 2 of HECM World’s Industry Leader Insights conversation with NIC MAP CEO Arick Morton, we look beyond the reverse mortgage itself and explore the broader housing dynamics shaping the senior consumer. Arick discusses: Why aging in place is lasting longer How Baby Boomer wealth and expectations are changing later-life housing decisions Why local demographics and housing supply matter The importance of planning before circumstances force a decision Where housing equity can fit across different housing choices Why home equity remains poorly understood by many consumers For reverse mortgage and home equity professionals, it’s a useful look at the wider market surrounding the clients they serve. Read the full article here: https://hecmworld.com/2026/09/07/industry-leader-insights-senior-consumer-changing-housing-choices/ Subscribe to HECM World for more Industry Leader Insights, reverse mortgage news and retirement finance perspectives. Visit HECMWorld.com for more.
Retirement pressures, softer housing activity and the latest reverse mortgage numbers are all in focus this week. In this episode of HECM World Weekly, Gabrielle Hayen covers: New Transamerica research showing the retirement savings gap facing middle-class Americans The latest mortgage rate, housing and application data August HECM lender rankings, June TPO broker activity and HMBS issuance New Adobe research showing AI is becoming a financial-services discovery channel A Florida elder exploitation case and what it says about trust and client vulnerability Dan Hultquist’s look back at the surprising origins of the HECM program Read the full HECM World Weekly article here: https://hecmworld.com/2026/09/04/hecm-world-weekly-middle-class-retirement-gaps-widen-as-housing-slows/ Subscribe to HECM World for the latest reverse mortgage, housing and retirement finance news. Visit HECMWorld.com for more industry news, analysis and insights.
Why do some seniors still hesitate when it comes to reverse mortgages? According to Lisa Moriello, CRMP, National Retail Reverse Sales Manager at loanDepot, one of the biggest objections often has less to do with the loan itself — and more to do with the fear of being the first. In this Food For Thought conversation, Lisa explains how originators can use local reverse mortgage data to replace reassurance with proof. She covers: Why “I don’t know anyone who has done this” is really an isolation objection How local closing data can change the conversation Why product features alone may not answer the real concern What originators can learn from ZIP-code activity, volume, growth trends and market penetration Lisa’s simple three-step approach: pull the number, find the local closings, and open with the data As Lisa puts it: “The data doesn’t sell the loan. It just removes the one objection that reassurance never could: the fear of being first.” Read the full article: https://hecmworld.com/2026/09/02/food-for-thought-dirty-little-secret-why-seniors-are-really-afraid-of-reverse-mortgages/ https://hecmworld.com/2026/09/02/food-for-thought-dirty-little-secret-why-seniors-are-really-afraid-of-reverse-mortgages/ Watch or listen to the full conversation and subscribe for more Food For Thought from HECM World.
NIC MAP CEO Arick Morton joins HECM World for Industry Leader Insights to unpack the scale of America’s emerging senior housing challenge — and why housing equity may become a central part of the solution. NIC MAP estimates the senior housing sector could require more than $1 trillion in capital deployment through 2050, while annual development remains far below the level likely needed to keep pace with demand. In this first part of our conversation, Morton discusses: Why senior housing development has struggled to keep pace Where the capital for future growth could come from Why older senior housing stock may provide a short-term “pressure relief valve” Why affordability is a balance-sheet issue, not simply an income issue The role housing equity could play in funding senior housing How reverse mortgages and other home-equity solutions may help older Americans remain at home longer or fund a future housing transition Why timing and liquidity can become critical when a senior needs to move urgently Morton tells HECM World that housing equity is “the central piece of the story” for many older households — and says reverse mortgages and other home-equity solutions are “absolutely a part of the solution mix.” Read the full article: https://hecmworld.com/2026/08/31/industry-leader-insights-senior-housing-shortage-home-equity-retirement/ Access the NIC MAP report: https://info.nicmap.com/cp-mf-core-report-21aug26-shmarketoutlook.html
America’s senior housing shortage is becoming a trillion-dollar challenge. This week on HECM World Weekly, we look at new NIC MAP research showing the 80+ population is surging while senior housing construction falls further behind — potentially creating a need for more than $1 trillion in investment through 2050. We also cover: Why AARP is pushing for broader ADU access as part of the aging-in-place solution How reverse mortgage proceeds may help fund ADU construction in appropriate circumstances Boston College’s question of how to unlock trillions in senior home equity Why wealthy Boomers can still face debt and cash-flow pressure in retirement New Case-Shiller and FHFA data showing home-price growth slowing and becoming increasingly local The latest HECM broker and TPO rankings from Reverse Market Insight Taken together, the stories point to a growing convergence between housing, home equity and retirement income — and why reverse mortgage professionals need to understand all three. Read more from HECM World: https://hecmworld.com/2026/08/28/hecm-world-senior-housing-1-trillion-investment-gap/ Subscribe for weekly reverse mortgage news, research and insights.
What makes a reverse mortgage originator truly memorable? In this edition of Food For Thought, Jason Back of Broker Essentials explores why the next competitive advantage for mortgage professionals may have less to do with product or process — and more to do with creating a signature client experience. As customer expectations continue to rise, borrowers are no longer comparing their mortgage experience only with other lenders. They are comparing it with the best experiences they have across every part of their lives. Jason breaks down: Why your loan process can be copied, but your signature experience can’t The evolution from product-led to advice-led — and now “signature” originators Four different originator archetypes and how they can help define your business Why educators and connectors are becoming increasingly valuable How to identify your own “signature sweet spot” across passion, personality and performance Why the experience clients remember can become one of your strongest drivers of advocacy and referrals For reverse mortgage professionals, it is a timely question: what are you known for, and what makes the experience of working with you unmistakably yours? Read the full article: https://hecmworld.com/2026/08/26/food-for-thought-how-to-build-a-signature-client-experience/ Watch or listen now for Jason Back’s insights on how to stand out in an increasingly crowded mortgage market.
In this Industry Leader Insights, HECM World speaks with Suzanne Newman, founder of Answers for Elders, about what is really happening in the lives of older Americans — and why reverse mortgage professionals may need to get into the conversation much earlier. Suzanne shares what she is seeing around aging in place, the lack of proactive planning, the influence of adult children, and the fears that continue to shape how seniors think about reverse mortgages. She also challenges the industry to think beyond the loan itself. Why are so many housing decisions still made in crisis? What do seniors really need to age successfully at home? And what happens when misinformation online defines the reverse mortgage conversation before a professional ever gets involved? In this episode: Why aging-in-place planning is often reactive The real-world barriers seniors face in staying at home Why reverse mortgage professionals need a broader aging-in-place ecosystem How adult children influence major financial decisions Why trust remains one of the biggest hurdles for older consumers The industry’s ongoing misinformation problem Why education and consistency matter long before a loan conversation begins Suzanne also shares a direct invitation for reverse mortgage professionals to contribute educational content to Answers for Elders and become part of its growing aging-in-place ecosystem. Read the full HECM World article here: https://hecmworld.com/2026/08/24/industry-leader-insights-reverse-mortgage-education-is-still-missing-the-real-senior-conversation/
This week on HECM World Weekly, the housing market is sending mixed signals, and the implications for reverse mortgage professionals are significant. U.S. housing starts have fallen sharply, builder confidence remains weak and even cash buyers are pulling back. Yet homeowners continue investing heavily in the homes they already own, with remodeling activity supported by accumulated home equity, an aging housing stock and growing aging-in-place needs. At the same time, ATTOM’s latest Home Equity & Underwater Report shows the share of mortgaged properties considered equity-rich has fallen to 41.1% — down from 47.4% a year ago and now at its lowest level in nearly five years. We also look at why mortgage rates may remain elevated, fresh regulatory scrutiny around home equity investments, growing concern over Social Security, retirees’ reluctance to spend down savings, and the rising cost of long-term care. For reverse mortgage professionals, these trends increasingly converge around one question: How should housing wealth fit into a more complex retirement picture? In this episode: Housing starts fall 12.4% month-over-month Builder incentives remain widespread Remodeling spending stays resilient Equity-rich homes fall to 41.1% Cash buyers retreat Mortgage rates remain under pressure California regulators warn on HEI risks 80% say Social Security needs reform Many retirees deliberately underspend Long-term care costs continue to climb Read the full HECM World Weekly article: https://hecmworld.com/2026/08/21/hecm-world-weekly-equity-rich-homes-fall-as-housing/ Subscribe for reverse mortgage news, insights and education: HECMWorld.com
In this edition of Food For Thought, Christina Harmes, CRMP — reverse mortgage educator and Reverse Mortgage Division Director at Barrett Financial Group — challenges reverse mortgage professionals to rethink the way they approach prospective borrowers. Too often, the process becomes transactional: collect the home value, mortgage balance and dates of birth, run the numbers and send the PDF. Christina argues that this is exactly how professionals risk commoditizing themselves — especially in an age where calculators, software and AI can increasingly generate and compare the numbers. The real value lies in understanding the person behind them. In this episode, Christina explores: Why better discovery can lead to better reverse mortgage recommendations How two homeowners with identical numbers can need completely different loan structures Why sending jargon-heavy proposals without context creates a poor client experience The danger of giving borrowers exactly what they ask for without understanding why Why advisers sometimes need to recommend a different structure — or even say a reverse mortgage is not the right fit How deeper advice can improve client relationships, conversion and the reputation of the reverse mortgage industry Why human judgment and understanding may become even more valuable as AI advances As Christina puts it: if all you do is send numbers, you risk reducing yourself to a PDF. Read the full article here: https://hecmworld.com/2026/08/19/food-for-thought-reverse-mortgage-professionals-advice/ Subscribe and get more insights at hecmworld.com
New EY research reveals that 97% of established U.S. entrepreneurs pursued strategic partnerships during 2025 or 2026, while growth remained their number-one priority. So what can reverse mortgage professionals learn from them? In this Industry Leader Insights, HECM World publisher and Reverse Focus President Andrew Montesi explores how successful entrepreneurs are pursuing growth without bloat — using partnerships, AI, better data and greater leverage rather than simply adding more leads, technology, people and cost. Andrew looks at: Why strategic partnerships have become a core growth strategy What the 97% finding means for reverse mortgage loan officers Why genuine partnerships go far beyond asking for referrals How trust can create measurable commercial value Why entrepreneurs are becoming more selective about AI and technology The data and visibility problem holding partnership networks back How reverse mortgage professionals can create more value from the relationships and opportunities they already have For an industry built around education, trust and professional relationships, the lesson is clear: scale doesn’t always come from owning or adding more. Sometimes it comes from connecting what you already have much more effectively. Read the EY research: https://www.ey.com/en_us/entrepreneurship/ey-entrepreneur-insights-survey Visit HECM World for more reverse mortgage news, insights and industry analysis. https://hecmworld.com/2026/08/17/industry-leader-insights-why-97-of-entrepreneurs-are-betting-on-partnerships-and-what-reverse-mortgage-professionals-can-learn/
This week on HECM World Weekly, Gabrielle Hayen looks at a series of connected stories reshaping the retirement and home-equity landscape. U.S. mortgage-holder equity has reached a record $18 trillion, even as homeowners continue to move less and stay in their properties for longer. At the same time, home equity investment companies are expanding, policymakers are looking at the cost of aging in place, millions of older Americans are still working, and new retirement-income benchmarks raise an important question: how well does the income retirees actually have align with the lifestyle they expect to maintain? We also cover HUD’s revived $465 million HECM loan sale and what it means for the reverse mortgage market. In this episode: Why record housing wealth matters more in a stay-put economy What the latest home-sales data says about homeowner mobility How HEIs are scaling and competing for home-equity access Why reverse mortgage professionals may need to compete on education, not simplicity The growing cost of aging in place Why more seniors are working longer What different retirement-income tiers look like in practice The latest on HUD’s HECM loan sale The bigger theme: as more wealth sits inside homes that people increasingly want to keep, housing equity is becoming harder to separate from the broader retirement-planning conversation. Read the full HECM World Weekly article here: https://hecmworld.com/2026/08/14/hecm-world-weekly-record-equity-meets-the-great-stay-as-heis-scale-and-retirement-costs-rise/ Subscribe to HECM World for the latest reverse mortgage, housing, retirement and home-equity insights.
Home equity investment companies are winning attention with a simple pitch: no debt, no interest, no monthly payment. So how should reverse mortgage professionals respond? In this HECM World Food For Thought, LoanDepot reverse mortgage leader Lisa Moriello explains why loan officers should stop trying to out-simplify HEI marketing — and instead reframe the conversation around the homeowner’s long-term financial outcome. Lisa explores: Why HEIs are increasingly entering the conversation before a reverse mortgage does Why dismissing home equity investments outright can damage credibility The question loan officers should ask instead: what will you actually owe when you leave the home? Why “no interest” does not mean no cost How HEI settlement timelines can matter for homeowners planning to age in place The difference between sharing future home appreciation and paying interest Why HUD-approved counseling is an important distinction How to move clients from comparing marketing pitches to comparing actual outcomes As Lisa puts it: “We’re never going to out-market a venture-backed app with a slick onboarding flow … but we can out-explain them every single time.” For reverse mortgage professionals facing growing competition from HEIs, this is a practical framework for having a more credible, transparent and effective client conversation. Watch the full Food For Thought with Lisa Moriello and read the article here Visit hecmworld.com for more reverse mortgage news, insights and industry education.
Americans aren’t moving like they used to, and that could permanently change how they access home equity. In this edition of Industry Leader Insights, HECM World speaks with Brian Fox, co-founder at Benutech, about the rise of the “stay-put economy.” Benutech’s analysis shows traditional refinance activity falling almost 80% between 2021 and 2025, while equity lending increased 15%. So what happens when homeowners protect their low-rate first mortgage, remain in place longer and look for other ways to unlock housing wealth? Brian discusses why this shift may be structural, what it means for older homeowners, why downsizing no longer delivers the same financial relief—and how reverse mortgages could become an increasingly important “stay-put” financial tool. Watch the full interview now. Read the full article here and make sure you subscribe at hecmworld.com so you don’t miss a thing. View the Benutech report https://www.benutech.com/the-stay-put-economy-how-rising-rates-transformed-american-homes-from-stepping-stones-into-fortresses
This week on HECM World Weekly, we look at how America’s housing wealth is holding firm—but the way homeowners are using it is changing. July’s HECM endorsement volume remained relatively subdued, while Finance of America reported strong year-over-year growth across its retirement solutions business. We also examine Rocket Mortgage’s new campaign positioning home equity as a potential alternative to high-interest credit-card debt. Plus, new Bankrate research raises questions about whether older refinancing borrowers are paying more than they should, home prices continue to rise across most metropolitan markets, and families inheriting homes report growing difficulties retaining valuable low-rate mortgages. Finally, new retirement research reveals that many Americans are more worried about running out of healthy years than running out of money—and what that could mean for the role of housing wealth in retirement planning. In this episode: July’s latest HECM lender results Finance of America’s 21% funded-volume growth Rocket’s push to bring home equity into the mainstream Bankrate’s proposed refinance “seniority tax” The growing divide between local housing markets Mortgage complications within the Great Wealth Transfer Why retirees are rethinking the value of time, health and money For more reverse mortgage news, analysis, research and industry insights, visit HECMWorld.com and subscribe on YouTube, Spotify and Apple Podcasts.
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Observed September 13, 2026. Cached outside the daily freshness window; the positions keep the date they were taken on.
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