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Published by Tash Miller
Hosted by Tash Miller, ex-police officer and prosecution professional turned Business & Sales Performance Strategist, solo mother, and former Creative Agency owner; unpacking the psychology, systems, and invisible gaps that actually make people buy, businesses grow, and ambitious people create more capacity without burning themselves into the ground. Real, raw, and strategic conversations with founders, leaders, experts, and business owners on marketing, sales, leadership, performance, business by design, and building a business around real life. @iamtashmiller @performancestartswithin
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I sat down with Pip from Premier Team Building to talk about workplace culture, leadership and what actually happens when businesses get their people wrong. Pip is a leadership and culture coach who believes there’s no such thing as a “good” or “bad” culture. There’s only culture that’s fit for purpose . And this conversation goes well beyond team-building days and office perks. Pip shares his own experience of spending almost 20 years in an organisation he loved, only to eventually walk away when the culture changed. We talk about what that experience taught him, why losing great people costs businesses far more than their salary, and what leaders can actually do to create environments where people want to stay. We talk about: The real cost of losing good employees Why there’s no such thing as a good or bad culture Hiring people who actually fit the culture you’re building Why great employees don’t automatically make great leaders Creating safety within a team Why knowing your people matters more than expensive perks Team building vs team bonding and why they’re not the same thing Asking for employee feedback — and actually doing something with it Why “clear is kind” when it comes to difficult conversations Pip’s own experience of leaving a culture that had once felt like home How leaders can intentionally build a culture that’s fit for where the business is going Whether you lead two people or 200, this conversation is a good reminder that culture isn’t something you fix with one team-building afternoon. It’s something you’re building every day. Website: https://premierteambuilding.com.au/ Find Premier Team Building on LinkedIn, Instagram and YouTube. Instagram Pip Scott-Allen - Facilitator Of Awesome | LinkedIn 💰 Staff Turnover Calculator Want to see what staff turnover could actually be costing your business? https://premierteambuilding.com.au/staff-turnover-calculator/ 🌱 Culture Audit Take a closer look at where your workplace culture is currently sitting. https://premierteambuilding.com.au/culture-audit/ 🎯 Find Your Perfect Team Event Not sure what kind of team event actually suits what you’re trying to achieve? https://premierteambuilding.com.au/perfect-team-event-quiz/ Be part of The 100 Stories Project Have a story you’d love to share or know someone we should sit down with? DM @iamtashmiller and tell me about it. Follow @100storiesproject for more stories and conversations. About the Host Tash Miller is a Marketing Partner, storyteller and founder of The 100 Stories Project , capturing 100 people, 100 conversations and 100 stories worth remembering. Follow @iamtashmiller World360 Earn rewards with your travel: https://www.world360rewards.com/?referralCode=1JU4M0LN
For years, people told Cody Carroll from Pronto Junk that his dad would be proud of him. But Cody knew there was a period of his life where that wasn’t true. At 19, Cody was on his way towards the professional football career he’d dreamed about since he was a kid. Then his dad was diagnosed with stage four cancer and passed away. Cody lost more than his dad. He lost a huge part of his identity. What followed were years of depression, gambling, drugs and partying, until Cody reached a point where he knew something had to change. In this conversation, Cody shares what it took to start rebuilding his life, getting professional help, understanding his addictions and triggers, and learning that recovery wasn’t always a straight line. We also talk about becoming a dad himself to Hudson, the kind of man he wants his son to grow up watching, and how supporting his partner Jess through postpartum depression and anxiety changed the way he approached both family and business. We talk about: Losing his dad and the identity he’d built around football Depression, gambling, drugs, alcohol and seeking professional help Relapse, recovery and changing the people and environments around him Learning to make himself proud first Fatherhood and becoming a role model for Hudson Jess’s experience with postpartum depression and anxiety Stepping away from the tools and how it helped Pronto Junk grow Why empathy, giving back and zero judgement sit at the heart of Pronto Junk There’s a lot in this conversation about grief, addiction, fatherhood, business and starting again. But perhaps the biggest shift for Cody was this: At first, he wanted to make his dad proud. Now, he wants to make himself proud first. Find Cody & Pronto Junk Instagram: @theprontojunkteam Facebook: The Pronto Junk Team Website: www.theprontojunkteam.com.au Be part of The 100 Stories Project Have a story you’d love to share or know someone we should sit down with? DM @iamtashmiller and tell me about it. Follow @100storiesproject for more stories and conversations. About your host Tash Miller is a Marketing Partner, storyteller and founder of The 100 Stories Project , capturing 100 people, 100 conversations and 100 stories worth remembering. Follow @iamtashmiller Join World360 Earn rewards with your travel: https://www.world360rewards.com/?referralCode=1JU4M0LN This episode includes discussion of grief, depression, gambling, drug and alcohol addiction, suicidal thoughts, postpartum depression and recovery. Cody and Jess are sharing their personal experiences, not providing medical advice.
I sat down with Sarah Scully-Leaf in Bali to talk about PTSD, nervous system regulation, capacity and what can happen when we stop trying to think our way through everything. This was a personal conversation for both of us, with Sarah sharing her own experience with PTSD, chronic pain and people pleasing, alongside my experience of PTSD after leaving the Police and the work Sarah and I have been doing together. We talk about: Why Sarah describes your nervous system as a personal security system PTSD, trauma and the limitations we both experienced with talk therapy What it actually means to expand your capacity Breathwork, somatic work and hypnotherapy People pleasing, boundaries and learning to handle discomfort Self-trust and making decisions without constantly seeking validation The small choices that can show us just how much we’ve changed Why Sarah believes life can become greater than we imagine Find Sarah Instagram: @sarahscullyleaf Website: https://sarahscullyleaf.com Have a story you’d love to share or know someone we should sit down with? DM @iamtashmiller and tell me about it. Follow @100storiesproject for more stories and conversations. Tash Miller is a Marketing Partner, storyteller and founder of The 100 Stories Project ; a project capturing 100 people, 100 conversations and 100 stories worth remembering. After a career in Policing, building businesses and navigating PTSD, motherhood and starting again, Tash became passionate about capturing the stories we too often leave untold. Follow @iamtashmiller Earn rewards with your travel: Join World360 https://www.world360rewards.com/?referralCode=1JU4M0LN
If I died tomorrow, how much would my three-year-old son actually remember about me? That question has been sitting with me for a while. Archie is only 3 years. And while he’d have photos and people around him who could tell him stories about his mum, the reality is there would probably only be little glimmers of his own memories of me. One day, he might Google my name. And if he does, I want him to find me. My stories, my words, my voice. The things I believed in. The businesses I built. My time in the police. The hard stuff. The funny stuff. How I met his dad. The things I learnt and the things I’d want him to know about his mum. It started with me writing a book for Archie filled with 100 of those stories. And somewhere along the way, I realised how many other people have stories sitting inside them that have never been captured either. That became The 100 Stories Project. A mission to sit down with 100 people and capture the stories, experiences and knowledge that might otherwise never be told. In this solo episode, I share the story behind the project, why Archie is such a big part of it, what I’m building next and the conversations you can expect over the next 100 episodes. **Be part of The 100 Stories Project** Have a story you’d love to share, or know someone I should sit down with? DM @iamtashmiller on Instagram and tell me about it. Follow @100storiesproject for more stories and conversations. Build a brand people trust If you’re building a business and know you have more stories, experience and expertise to share, I’m also opening the doors to TRUSTED™ The Brand-Building Mastermind. TRUSTED™ is for business owners who want to build a brand that reflects the level they’re stepping into through stronger marketing, better content and getting their ideas in front of more of the right people. If you’d like to know more about TRUSTED™, DM me TRUSTED at @iamtashmiller. About your host Tash Miller is a Marketing Partner, storyteller and founder of TRUSTED™ The Brand-Building Mastermind and The 100 Stories Project. After a career in Policing and years building businesses and helping business owners with their marketing, Tash now helps experts turn their stories, knowledge and experience into brands people know, trust and choose. Through The 100 Stories Project, she’s on a mission to capture 100 people, 100 conversations and 100 stories worth remembering. Follow @iamtashmiller World360 Earn rewards with your travel: https://www.world360rewards.com/?referralCode=1JU4M0LN
In this episode, I sit down with Emma and Susan from Set for School to unpack what being “school ready” actually means. With my son Archie getting closer to school age, this was a personal conversation about the things many parents wonder about confidence, independence, separation, big emotions and whether we’re doing enough to prepare our kids. We talk about: Why school readiness is about more than academics Building confidence, independence and resilience Separation anxiety and big emotions Simple ways to prepare your child at home The everyday skills that build fine motor strength and independence When to start thinking about school readiness Why parents should trust their instincts Find Set for School Instagram: @setforschoolsyd Book a free trial: www.setforschool.com.au Be part of The 100 Stories Project Have a story you’d love to share or know someone we should sit down with? DM @iamtashmiller and tell me about it. Follow @100storiesproject for more stories and conversations. About the host Tash Miller is a Marketing Partner, storyteller and founder of The 100 Stories Project capturing 100 people, 100 conversations and 100 stories worth remembering. Follow @iamtashmiller Earn rewards with your travel: https://www.world360rewards.com/?referralCode=1JU4M0LN
What does it actually look like behind the scenes of a business hitting $1 million in revenue? I sat down with Damien Jones, founder of Pumped Plumbing, to talk about the growth, pressure and lessons that don’t always make it onto social media. We talk about:- Hitting $1M in business this year and the struggles nobody really talks about - Growing up with parents who ran restaurants and what it taught him about business and customer experience - Building a team that feels more like family, while still balancing leadership and camaraderie - How showing the real behind-the-scenes of Pumped Plumbing on social media has helped attract new talent - Why being genuine online has become such an important part of their brand - Navigating life as a dad, business owner and soon-to-be husband - The things Damien does to stay fresh, look after himself and keep growing Find Damien & Pumped Plumbing: Website: https://www.pumpedplumbing.com Instagram: @pumpedplumbing96 The 100 Stories Project We’re on a mission to capture 100 stories that matter. The ideas, experiences, lessons and moments that shaped people’s lives and deserve to be heard. Because some stories can build businesses. Some can change the way someone thinks. Some might help a person going through the same thing. And some become part of the legacy we leave behind. 100 people, 100 conversations, 100 stories worth remembering. Want to share yours? DM us on Instagram @100storiesproject About your host: Tash Miller is a Marketing Partner, former Creative Director and founder of The 100 Stories Project. She helps remarkable people become known for what they know, using strategy, stories and conversations to build trust, create impact and leave something behind. Follow us @iamtashmiller
This episode honestly felt like sitting down with a friend and having one of those conversations that shifts something deep inside you. In this episode, I sit down with Annelise McCarthy, known online as Her Speaking Coach, to unpack self-talk, identity, confidence, people pleasing, performance, and the journey of becoming the woman you were always meant to be. We talk about: - overcoming negative self-talk - rebuilding identity outside of achievement - perfectionism, burnout, and people pleasing - learning to trust yourself - using your voice- solo travel, solo dating, and self-worth - creativity, performance, and self-expression - what happens when you stop living for external validation Annelise shares her journey from law and teaching into entrepreneurship, the inner work that changed her life, and the moment she finally felt like she truly saw herself for the first time. This conversation is emotional, powerful, funny, healing, and deeply honest. If you’ve ever felt disconnected from yourself, struggled with confidence, or felt like you’ve spent years becoming who everyone else needed you to be… this episode is for you. Hope you enjoy xx You can find Annelise IG @theannelisemccarthy LinkedIn https://www.linkedin.com/in/annelise-mccarthy-b31533142/ www.herspeakingcoach.com
Join Simplify to Scale. We make business stupidly simple so you can stay consistent. Simple marketing. Simple sales. Simple systems that attract clients. 👉 https://www.skool.com/simplifytoscale/about Summary ⤵️ This episode is your permission slip to stop forcing one “purpose” and start living like you have nine lives. If you’ve been overthinking every decision, scared to pivot, or worried you’ll disappoint people by changing direction, this will shift how you see your path. Instead of trying to get it right forever, you’ll learn how to live this chapter well and trust that you can evolve. What you’ll learn: 1️⃣ Why the “one purpose” idea can keep you stuck, overthinking, and afraid to move 2️⃣ How the nine lives mindset makes pivots feel like chapters, not failures 3️⃣ The real cost of staying in roles that no longer fit 4️⃣ Why clarity comes from movement, not waiting 5️⃣ How to release pressure and stop comparing your path to others 6️⃣ A simple reframe to help you choose your next step from where you are now Resources and links: Podcast: Performance Starts Within Instagram: @iamtashmiller | @performancestartswithin Website: tashmiller.com.au Ready to simplify your business? Join Simplify to Scale → https://www.skool.com/simplifytoscale/about Get Weekly Marketing Secrets Behind the scenes insights, content prompts, and automation tips I don’t share anywhere else, except inside my paid community. 👉 Subscribe: https://tashmiller.myflodesk.com/weekly-marketing-secrets What to watch next: 1️⃣ Last November I Was Broken - https://youtu.be/2nAZbgmgrmk 2️⃣ My 2026 Business & Marketing Predictions - https://youtu.be/aDONp6rFNvw 3️⃣ The Jump From $10k to $20k - https://youtu.be/ex1oarX0B5A
Join Simplify to Scale. We make business stupidly simple so you can stay consistent. Simple marketing. Simple sales. Simple systems that attract clients. 👉 https://www.skool.com/simplifytoscale/about Summary ⤵️Recording from Ubud, Bali, I share a deeply personal reset, turning a hard season into a rebirth. From hypnotherapy and breathwork to rewriting old stories, this episode walks through the inner work that cleared resistance and how that unlocked bold action, new offers, published writing, and the Simplify to Scale mastermind modules recorded in one week. 🎬 What you’ll learn: 1️⃣ Why healing seasons matter, turning grief, rejection, and “not chosen” stories into grounded momentum.2️⃣ Mindset vs. body, when weekly coaching hits its limit and nervous system work, hypno plus breathwork, takes over.3️⃣ The resistance removal effect, how one session can unlock decisive action, pivoting plans and shipping projects.4️⃣ Radical self honesty, choosing what you actually want, even when it costs more, without guilt or shame.5️⃣ A simple 12 month reframing, how tiny 1 percent upgrades compound into a completely different life and business.6️⃣ Bringing it back to business, using inner work to show up on camera, sell with conviction, and build offers that stick. 🧠 Resources and links mentioned: Bali behind the scenes and villa tag, see IG stories Podcast: Performance Starts Within, new episodes every Friday Instagram: @iamtashmiller | @performancestartswithin Website: tashmiller.com.au Marketing in a Day, build your content and systems in 6 hours: https://tashmiller.myflodesk.com/weekly-marketing-secrets In this channel, I’m documenting how I’m building a stupidly simple $100K+ coaching business, and showing other coaches how to do the same. Inside Simplify to Scale, we help coaches attract more clients, simplify their marketing, and automate the backend so your business runs even when life gets full. Each week, I share: Real behind the scenes of launches, marketing systems, and mindset shifts. The exact tools and automations that keep everything running, ChatGPT, Make, Skool, Descript, OpusClip, etc. Strategy deep dives on consistency, sustainable scaling, and life first business. Ready to simplify your business? Join Simplify to Scale → https://www.skool.com/simplifytoscale/about PLUS get exclusive access to our complete tech stack, the exact tools that run my business, with over $5,000 in partner discounts and credits. Get Weekly Marketing Secrets Behind the scenes insights, content prompts, and automation tips I don’t share anywhere else, except inside my paid community. 👉 Subscribe: https://tashmiller.myflodesk.com/weekly-marketing-secrets What to watch next: 1️⃣ My 2026 Business and Marketing Predictions → https://youtu.be/aDONp6rFNvw 2️⃣ The Jump From $10k to $20k → https://youtu.be/ex1oarX0B5A 3️⃣ I’ve Spent Over 100K On My Mindset → https://youtu.be/F7zgXost-jI
Join Simplify to Scale — We make business stupidly simple so you can stay consistent. Simple marketing. Simple sales. Simple systems that attract clients. 👉 https://www.skool.com/simplifytoscale/about Summary ⤵️ In this episode, I share my 2026 predictions for marketing & business and what’s changed after returning to the game: why personal brands will outrun business brands , why mindset coaches will sit inside most programs, and how real niching becomes the fastest path to $100K. 🎬 What you’ll learn 1️⃣ Why personal brand > business brand (and how to show up as a human without pitching 24/7). 2️⃣ The rise of mindset coaches inside coaching containers —and what that means for delivery & results. 3️⃣ Niching that actually works in 2026: specific person, problem, and promise. 4️⃣ How I’m re-learning platforms (IG, YouTube, podcasting) and the few metrics that matter . 5️⃣ A simple plan to re-prime your socials and test what works with low-tech, repeatable steps. 6️⃣ When to keep ops lean vs. hire support so profit doesn’t vanish at $10–20K months. 🧠 Resources & links mentioned: 🎥 Watch on YouTube: @performancestartswithin — long-form + clips 🎧 Podcast: Performance Starts Within (new episodes every Friday) 📸 Instagram: @iamtashmiller | @performancestartswithin 🌐 Website: tashmiller.com.au 🛠️ Marketing in a Day — build your content + systems in 6 hours [insert link] In this channel, I’m documenting how I’m building a stupidly simple $100K+ coaching business , and showing other coaches how to do the same. Inside Simplify to Scale , we help coaches attract more clients, simplify their marketing, and automate the backend—so your business runs even when life gets full. Each week, I share: Real behind-the-scenes of launches, marketing systems, and mindset shifts. The exact tools and automations that keep everything running (ChatGPT, Make, Skool, Descript, OpusClip, etc.). Strategy deep dives on consistency, sustainable scaling, and life-first business. Ready to simplify your business? Join Simplify to Scale → https://www.skool.com/simplifytoscale/about PLUS get exclusive access to our complete tech stack—the exact tools that run my business—with over $5,000 in partner discounts and credits. 💌 Get Weekly Marketing Secrets Behind-the-scenes insights, content prompts, and automation tips I don’t share anywhere else (except inside my paid community). 👉 Subscribe: https://tashmiller.myflodesk.com/weekly-marketing-secrets
Join Simplify to Scale — We make business stupidly simple so you can stay consistent. Simple marketing. Simple sales. Simple systems that attract clients. 👉 https://www.skool.com/simplifytoscale/about Summary ⤵️ In this episode, I sit down with Andrew from ThinkLoud (our podcast producer) to unpack the real blocks that keep coaches stuck at $10K/month —and what it actually takes to grow to $20K+ without burning out. We talk money stories, overheads, confidence, “casual energy” in sales, and the simple foundations that keep revenue consistent. 🎬 What you’ll learn: 1️⃣ Why $10K often feels like break-even (overheads, team, subscriptions) and how to rebuild margin. 2️⃣ The unlearning required to move from $10K → $20K (people-pleasing, perfectionism, leaky boundaries). 3️⃣ How “ casual energy ” kills conversions—and the simple switch to conviction that triples revenue. 4️⃣ The ask : one question that turns warm interest into paid clients (and why most leads are closer than you think). 5️⃣ Money energetics 101: the beliefs that push money away vs. help you hold it. 6️⃣ The support stack that sustains growth: lean ops, timely hires, mindset coaching, and regulated rhythms. 🧠 Resources & links mentioned: 🎧 Podcast: Performance Starts Within (new episodes every Friday — solo one week, guest the next) 📸 Instagram: @iamtashmiller | @performancestartswithin 🌐 Website: tashmiller.com.au Guest Andrew — Founder & Producer, ThinkLoud Studios In this channel, I’m documenting how I’m building a stupidly simple $100K+ coaching business , and showing other coaches how to do the same. Inside Simplify to Scale , we help coaches attract more clients, simplify their marketing, and automate the backend—so your business runs even when life gets full. Each week, I share: Real behind-the-scenes of launches, marketing systems, and mindset shifts. The exact tools and automations that keep everything running (ChatGPT, Make, Skool, Descript, OpusClip, etc.). Strategy deep dives on consistency, sustainable scaling, and life-first business. Ready to simplify your business? Join Simplify to Scale → https://www.skool.com/simplifytoscale/about PLUS get exclusive access to our complete tech stack—the exact tools that run my business—with over $5,000 in partner discounts and credits. 💌 Get Weekly Marketing Secrets Behind-the-scenes insights, content prompts, and automation tips I don’t share anywhere else (except inside my paid community). 👉 Subscribe: https://tashmiller.myflodesk.com/weekly-marketing-secrets
Join Simplify to Scale — We make business stupidly simple so you can stay consistent. Simple marketing. Simple sales. Simple systems that attract clients. 👉 https://www.skool.com/simplifytoscale/about Summary ⤵️ In this episode, I break down how I’ve spent over $100,000 on my mindset — what worked, what didn’t, and the tools that truly changed how I show up in business and life. From psychology and counselling to NLP, hypnotherapy, and breathwork — I share the real transformation behind the buzzwords, and how mindset work became the foundation for rebuilding my business (and life) as a solo mum. 🎬 What you’ll learn: 1️⃣ How to know if your “mindset work” is actually working — the evidence moments that prove it. 2️⃣ The shift from traditional psychology to NLP, hypnotherapy, and breathwork. 3️⃣ Why real transformation happens in your nervous system , not just your thoughts. 4️⃣ How inner work creates outer results — from $20K months to confident new offers. 5️⃣ The signs your mindset might be blocking your next level (and what to do about it). 6️⃣ How to find aligned mindset coaches that combine strategy and deep transformation. 🧠 Resources & links mentioned: 📄 Free Resource: $100K Mindset Coach Blueprint 🎧 Listen to the Performance Starts Within podcast on Apple | Spotify 🎥 Watch on YouTube: @performancestartswithin 📸 Instagram: @iamtashmiller | @performancestartswithin 🌐 Website: tashmiller.com.au In this channel, I’m documenting how I’m building a stupidly simple $100K+ coaching business , and showing other coaches how to do the same. Inside Simplify to Scale , we help coaches attract more clients, simplify their marketing, and automate the backend — so your business runs even when life gets full. Each week, I share: Real behind-the-scenes of how I run my business — launches, mindset shifts, and marketing systems. The exact tools and automations that keep everything running (ChatGPT, Make, Skool, Descript, OpusClip, etc). Strategy deep dives on building consistency, scaling sustainably, and creating space for life. Ready to simplify your business? Join Simplify to Scale → https://www.skool.com/simplifytoscale/about PLUS get exclusive access to our complete tech stack — the exact tools that run my business — with over $5,000 in partner discounts and credits. 💌 Get Weekly Marketing Secrets Join my email list for behind-the-scenes insights, content prompts, and automation tips I don’t share anywhere else (except inside my paid community). 👉 Subscribe here What to watch next: 1️⃣ Multi 7-Figures In 3 Years and How A VA Gets You To Six Faster 2️⃣ Honour The Season You’re In 3️⃣ The 51% Rule: Starting Scared and Hitting Record Anyway
Join Simplify to Scale — We make business stupidly simple so you can stay consistent.Simple marketing. Simple sales. Simple systems that attract clients.👉 https://www.skool.com/simplifytoscale/aboutSummary ⤵️In this episode, I sit down with my producer, Andrew from ThinkLoud, to talk about what it really means to honour the season you’re in — letting go of perfection, trusting consistency, and building momentum even when life feels full.🎬 What you’ll learn:1️⃣ How to honour the season you’re in so you stop forcing tactics your capacity can’t yet hold.2️⃣ The mindset shift that helped me ditch the script and hit record anyway.3️⃣ Why rest can sometimes compound results faster than sprinting.🧠 Resources & links mentioned:🎥 Watch the full YouTube version → https://www.youtube.com/@performancestartswithin📄 Free Resource: $100K Mindset Coach Blueprint🔗 Work with us: Join the Mastermind waitlist (coming soon) → https://tashmiller.com.auIn this channel, I’m documenting how I’m building a stupidly simple $100K+ coaching business; and showing other coaches how to do the same.Inside Simplify to Scale, we help coaches attract more clients, simplify their marketing, and automate the backend — so their business runs even when life gets full.Each week, I share:1. Real behind-the-scenes of how I run my business — launches, marketing systems, and mindset shifts.2. The exact tools and automations that keep everything running smoothly (ChatGPT, Make, Skool, Descript, OpusClip, etc).3. Strategy deep dives on building consistency, scaling sustainably, and enjoying your life offline.This channel is for coaches who want to:- Simplify their business without losing depth.- Build consistent client flow with ease.- Use systems, AI, and automation to save time.- Focus on coaching, not constant content creation.What I’m documenting here:→ Growing the Simplify to Scale community.→ Building systems that make marketing and sales effortless.→ Scaling sustainably — with family, travel, and freedom in mind.Ready to simplify your business?Join Simplify to Scale → https://www.skool.com/simplifytoscale/aboutPLUS get exclusive access to our complete tech stack — the exact tools that run my business — with over $5,000 in partner discounts and credits.🎧 Podcast: Performance Starts Within — Apple | Spotify📸 Instagram: @iamtashmiller📍 Pinterest: https://au.pinterest.com/iamtashmiller/💌 Get Weekly Marketing SecretsJoin my email list for behind-the-scenes marketing insights, content prompts, and automation tips I don’t share anywhere else (except in my paid community).What to watch next:1️⃣ Why Your Business Won't Grow Untik You Do — https://youtu.be/Arpvd4opoHA2️⃣ The 51% Rule: Starting Scared and Hitting Record Anyway — https://youtu.be/oMQd3kUSElg3️⃣ Multi 7-Figures In 3 Years and How A VA Gets You To Six Faster — https://youtu.be/S-cv9eHSmkU
Most coaches don’t need “more content”, they need a repeatable content engine that fits into real life. In this solo episode, Tash breaks down the exact 45-minute system she uses to create a month of content from one hero recording (podcast on video), then repurposes it across Instagram, YouTube, LinkedIn, email, and more, starting from zero in a brand-new business. If you want school-hours marketing you can actually keep up with, this one’s for you. You’ll learn The 3-layer content stack: Hero (podcast video) → Core (clips & posts) → Micro (stories, Q&As) The 45-minute cadence: batch, slice, schedule—without living in Canva Repurpose map: 1 episode → 6+ reels, 1 carousel, 1 email, 3 stories Tool flow that saves hours: studio/video capture → Dropbox transcription → ChatGPT polish → scheduler Zero-to-seen strategy: trust via long-form, reach via short-form What to outsource first: editing, clipping, captions, scheduling Links & resources Free: $100K Mindset Coach Blueprint → tashmiller.com.au/100kblueprint Watch on YouTube: https://www.youtube.com/@performancestartswithin Subscribe: New episodes every Friday (solo one week, guest the next) IG: @iamtashmiller | @performancestartswithin Web: tashmiller.com.au Connect Tash: @iamtashmiller | @performancestartswithin | tashmiller.com.au New episodes every Friday (solo one week, guest the next). If this helped, a quick rating/review helps more coaches find the show.
Guest: Jess Whatman, Founder & CEO of AgentSync Most founders don’t fail at delegation; they fail at the mindset behind it. Jess scaled AgentSync to multi–seven figures in 3 years by hiring Elite VAs & OBMs, not just task-takers. Her team now helps hundreds of businesses reach six figures faster. If you want to save time & create simple marketing, steady sales, and systems you can run in real life this one’s for you. We cover (impactful, no fluff) The mindset shift from “I’ll do it myself” to supported CEO (control → trust → capacity). Elite VA/OBM vs Essential VA: how to choose for your stage and goals. The $10/hr vs $100/hr Task Audit and the first 10 handoffs to free 10–20 hours/week. SOPs in minutes: Loom → ChatGPT to document and delegate without slowing down. Ethical offshoring done right: paying talent well, attracting degree-qualified pros, busting the “cheap admin” myth. A 30/60/90 onboarding plan that builds judgment, not dependence. Boundaries that hold: the “Don’t Decide Dysregulated” rule and a simple reschedule policy. AI + Elite VA: the operating model that compounds leverage (what humans own, what AI supports). Mini-case: how one business went from a project VA to three full-time and finally saw revenue clarity. Why decision relief cost savings; and how to measure the ROI you can actually feel. Building a close-knit support circle (coach, partner, peer masterminds) so you don’t white-knuckle growth. Links & resources Free: $100K Mindset Coach Blueprint → tashmiller.com.au/100kblueprint Watch on YouTube: / @performancestartswithin Guest: Jess Whatman — AgentSync Tash: @iamtashmiller | @performancestartswithin | tashmiller.com.au New episodes every Friday (solo & guest appearances). Don't forget to subscribe so we can help more coaches find the show. → Get a VA HERE → https://book.agentsync.com.au/partners/tash → Instagram → @jesswhatman_agentsync Connect Tash: @iamtashmiller | @performancestartswithin | tashmiller.com.au New episodes every Friday (solo & guest appearances). Don't forget to subscribe so we can help more coaches find the show.
I built a six-figure agency… and then I walked away from it all Launching this show brought up all the wobblies. I changed the cover art two days before go live, questioned my voice, and felt every client’s launch nerves in my own body. In this solo I share a real life update and the story behind closing my six figure creative agency, becoming a solo parent, taking a day job to bridge the gap, then rebuilding a coaching business from zero with systems and support from day one. You’ll hear ● A behind the scenes launch week recap, the jitters, the last-minute art change, and what actually matters when you are in the messy middle ● The truth about my agency’s rapid growth, 26 clients in seven months, six figures fast, and why it still broke without foundations ● The moment everything changed, separation, solo parenting, capacity reality, and giving myself permission to pause ● The rebuild plan, a day job for stability, a VA from day one, an extra daycare day, and designing a business around school pickups, holidays and life ● What I am doing differently now, offers, ops, SOPs, and marketing that is simple enough to run in real life ● Why a day job can be the smartest strategy while you stack proof and rebuild your baseline ● An invitation to watch me rebuild in public so you can borrow the steps Try this next Do a 20 minute Capacity Audit. List what you can actually hold this week across energy, time, money and support. Plan from that number, not from vibes. Pick one system to document. Record a Loom of a repeat task. Drop the transcript into ChatGPT to draft your SOP. Hand it to a VA or future you. Write your permission slip. If a day job keeps you regulated and resourced, it is strategy. Put it in your notes app and read it before you spiral. Links and resources Free guide The 100K Mindset Coach Blueprint → tashmiller.com.au/100kblueprint Free Masterclass → tashmiller.com.au/simplify-to-sell-masterclass Watch on YouTube → youtube.com/@performancestartswithin Connect HostTash Miller → @iamtashmiller and @performancestartswithin Web → www.tashmiller.com.au New episodes every Friday. If this helped, follow or subscribe and leave a quick 5 star review so more coaches can find the show. Content noteWe touch on separation, solo parenting and capacity. Please look after yourself while listening and reach out to a professional if you need support.
Guests: Juliet Lever & Paul Elisio; Founders of Evolve & Relaunch You’ve heard “your business is a reflection of you”; but what happens when the version of you running it isn’t evolved enough to handle what you say you want? In this deep, laughter-filled convo with transformation coaches Juliet Lever and Paul Elisio , we unpack why growth stalls when you cling to old programming, how to “embrace the fog” when everything feels uncertain, and what it really takes to become the person your next level requires. You’ll hear: ● Why personal growth and business growth are the same journey (and how to spot when you’ve hit an inner ceiling). ● “Embracing the fog”; how to build safety in the unknown when your nervous system screams nope . ● Why NLP & hypnotherapy are less about “reprogramming” and more about coming home to yourself . ● The 3 most common unconscious patterns keeping coaches stuck: fear of success, fear of failure, and the “not good enough” loop. ● Shadow work in real life; using triggers as teachers (and when it’s actually time to say no). ● Relationships as mirrors: how Juliet & Paul coach each other through blind spots and model conscious partnership in business and love. ● Why your family’s version of you isn’t the current you; and how to hold boundaries without burning bridges. ● The real cost of not doing the inner work; from relationships to revenue. Listen now and remember: your business can only grow to the extent that you do. $100 off Evolve & Relaunch NLP Course Use Code Tash100 Free Resource: https://www.tashmiller.com.au/100kblueprint Watch on YouTube: https://youtu.be/P1cVwn1KVPc Follow & Connect: Host — @iamtashmiller | @performancestartswithin Guests — @julietlever | @pauleliseo | evolveandrelaunch.com.au New episodes every Friday. If this one hit home, follow the show, drop a 5-star review, and share it with a coach who’s ready to evolve beyond their current self. Content note: We discuss trauma, transformation, and emotional healing. If this brings stuff up for you, please reach out to a qualified mental health professional.
If you’ve been stressed for more than seven minutes, you’re not thinking like a CEO; you’re reacting like a seven-year-old. In this raw convo with registered psychologist Kaz Amos , we unpack how chronic stress hijacks your decisions (and your business) and build a baseline you can actually live in. You’ll hear What stress looks like in real life: hyper-independence, defensiveness, forgetfulness, impulse decisions ; and why you don’t notice it. Fight / Flight / Freeze / Fawn in business (spot yours in 60 seconds ). Baseline vs burnout: finding your eustress “sweet spot” so performance goes up while pressure goes down. A simple regulation stack (breath, body, boundaries, outsourcing) you can use this week. Why asking for help is strategy, not weakness (cleaners, daycare, OBMs, VAs as nervous-system supports). Scripts to renegotiate deadlines without burning bridges. How to rebuild capacity after long-term stress or trauma—and the 51% Rule for starting before you feel ready. Free resource: Grab the $100K Mindset Coach Blueprint → https://www.tashmiller.com.au/100kblueprint Watch on YouTube: https://www.youtube.com/@performancestartswithin Follow the show: @performancestartswithin | Host: @iamtashmiller | Web: Tash Miller Connect with Kaz Amos (Registered Psychologist): Kaz Amos | The Hummingbird Centre www.hummingbirdcentre.com.au/our-team/kaz-amos/ kazamos.com.au Instagram - @kazamos New episodes every Friday . If this episode helped, follow/subscribe and drop a 5-star review; it really supports the show. Content note: We discuss stress, burnout and trauma. If this brings stuff up for you, consider speaking with your GP or a mental-health professional. Australian listeners can reach national support services for immediate help.
I’ve launched podcasts for others, spoken on stages, taught rooms… and still nearly cancelled my own studio day . In this raw kickoff, I share how perfectionism, fear of being seen, and my policing past (where you need 100% certainty ) collided; plus the simple mindset shift that got me to press record: the 51% Rule . What’s inside (no timestamps, just impact) Why waiting for 100% certainty keeps coaches stuck (and how my police training fed that pattern). The 51% Rule : what it is and how to use it to launch, sell, or take messy action. Spotting when you want to quit because it’s scary vs. because it isn’t aligned. A 10-minute “Rip the Band-Aid” plan to move through perfectionism and hit publish. Building confidence from evidence (not vibes): tiny wins → Portfolio of Proof. The messy middle I’m committing to document as I rebuild from zero. Try this next Pick one 51% action you can take in the next 24 hours: book the studio, draft a 3-line outline, record a messy first take, or post a “coming soon.” Momentum first, polish later. Links & resources Free: $100K Mindset Coach Blueprint → tashmiller.com.au/100kblueprint Watch on YouTube: https://www.youtube.com/@performancestartswithin Subscribe: New episodes every Friday (solo one week, guest the next) IG: @iamtashmiller | @performancestartswithin Web: tashmiller.com.au If this helped, follow the show, drop a 5-star rating, and share with a coach who needs permission to start at 51% .
Welcome to Performance Starts Within , the show for mindset & transformational coaches who want stupidly simple marketing , steady sales, and systems you can run in real life. I’m your host Tash Miller ; former Creative Agency Owner turned Business Strategist . I’ve launched podcasts for others… and still nearly quit starting my own. In this trailer, I share the honest nerves, the evidence-built confidence, and exactly what you can expect every Friday. Starting scared: perfectionism, being seen, and why confidence is built with evidence (not vibes). From frontline policing to high-performance sales: what reading behaviour under pressure taught me about results. The show promise: one story, one simple system, one next step; every episode. My mission: help 100 coaches build to $100K; without losing themselves. If you’re done with hustle theatre and want practical steps you can use this week; boundary scripts, sales by invitation (not pressure), and systems that actually hold ; you’re in the right place. I’m documenting the messy middle as I rebuild, so you get the real thing, not the highlight reel. Free guide: $100K Mindset Coach Blueprint → tashmiller.com.au/100kblueprint Subscribe: New episodes every Friday (solo episodes & guest appearances). Connect: IG @iamtashmiller | @performancestartswithin | tashmiller.com.au If this trailer resonated, follow/subscribe and leave a quick rating; it helps more coaches find the show. In this trailerWhy listenLinks & resources
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