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Published by Shane Da Costa
Australian entrepreneur Shane Da Costa went from overworked fitness professional to building multiple 8-figure online companies — and now he’s revealing how to do the same. In The Freedom Formula Podcast , Shane breaks down the sales psychology, leadership frameworks, and scaling systems that turn skill into income and income into freedom. Each week, you’ll get raw, tactical insights on building businesses that print cashflow, grow teams that perform under pressure, and create a life where money and time work for you — not against you. You’ll also hear unfiltered conversations with ultra high performers and Freedom Fighters — founders, closers, and creators earning on their own terms and redefining what success looks like. If you’re ready to master the science of sales, the art of scale businesses, and the mindset of freedom — this is your playbook. Because freedom is a choice.
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JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— The Australian Government lied to your face about tax 12 months after the election. They want to tax money you haven't even made yet. And one of their own industry funds just shipped half a billion dollars to India. So I got Matthew Fraser back on the podcast - a former insider who's walked the halls of Canberra and watched this machine up close - and we went deep on how the system is quietly being rigged against ordinary Australians. Fair warning: this one will make you angry. Here's what we uncovered: → Your super isn’t really your money anymore - and Matt explains the real reason they fight so hard to keep it locked away. → Why Matt sold every property and went all-in on Bitcoin - the eye-watering numbers if history repeats, and why he calls it his “apex property.” → The most insidious tax ever invented - being taxed on gains you haven’t even cashed in. A tax on a tax. The exact policy you’d design if you hated your own citizens. → The circular money machine - your super flows to funds, to unions, to Labor, back into their re-election. Mandated, legal, and run by ex-Labor mates. → The lie playbook - swear off tax changes, win a landslide, then break every promise. Throw ten policies out, keep the three you always wanted, call it “fairness.” → Property got torched - one of the sharpest corrections in 20 years, homes selling below build cost, a developer reportedly $3B under - and the minister blames interest rates. → “For the first time ever, I’m considering leaving.” - the war on business, the mental toll, and the quiet exodus to Dubai and Singapore. The real message underneath it all: do your research before you vote, because showing up and ticking a box out of habit is exactly how we got here. Your money, your freedom, your country - it’s your responsibility now. Sit back and enjoy. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— A 25-year-old woman is saying out loud what half the country is too scared to whisper - and she's getting de*th threats for it. We invited Calista Clements on the podcast this week - a construction entrepreneur turned political commentator who's become one of the fastest-rising voices in Australia. She studied international relations, lived through Melbourne's lockdowns, and watched her own university turn into a place where moderate opinions felt dangerous. Now she refuses to stay quiet, and here’s what that sounds like: → You can't say anything anymore - and that's the point. Immigration, gender ideology, the school curriculum, the budget. Raise any of them and the labels come flying: racist, bigot, transphobe. → The school "anti-capitalist" protests aren't organic. The High School Anti-Capitalist movement ties back to organised socialist groups - and why vulnerable kids are being weaponised by adults who should know better. → Monocultural, not multiracial. The line that stopped me in my tracks. You can come from anywhere, any race, any background - but a country needs shared values to hold together. → Put your own mask on first. On immigration, her position is blunt: bring in exactly what we need and can house - and look after the people already here who can't get into a home. → The welfare trap and the war on business. 98% of Australian businesses are small businesses, and they're being taxed and regulated into the ground while the NDIS bleeds billions. → Give me one reason to stay. With entrepreneurs packing up and moving money offshore, I asked her straight. Her one-word answer: hope. Agree with her or not, Calista will make you think - and that's exactly the point. Sit back and enjoy. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— The biggest downturn in 40 years has quietly begun - and 93% of Australian suburbs are already falling. So I sat down with Tim Lawless, one of the most respected property analysts in the country, who's been reading the market day in, day out for over 20 years. Here's what we uncovered: → 93% of capital city suburbs fell over winter - and we're only 5 months in. The market's already down ~5% in the capitals from its March peak. → It's not policy that pumped prices for decades. It's debt. Australians now hold most of their wealth - and most of their debt - in housing. That makes every rate move brutal. → First home buyers are already in negative equity. The 5% deposit guarantee pushed prices up at the cheap end of the market, then the market turned. → The policies "helping" you buy are making it worse. Deposit guarantees, first home buyer grants, stamp duty concessions - Tim calls them counterproductive. → Why your home may not double in 10 years anymore. The old rule of thumb is dead. With negative gearing changes, less investor money, and lower turnover, he breaks down why housing will likely still beat inflation - but the easy capital gains era is over. → The May 12th budget changed the game. Negative gearing and CGT reform pushed through. Investor applications already down ~30%. Whether you own, rent, or are trying to break in - this is the clearest, most honest hour on Australian property you'll hear all year. Sit back and enjoy. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— You're told to find the perfect plan, get qualified, wait until you're ready. Jodie Finnan has sat beside some of the most successful people alive - and says that advice is exactly backwards. From Jamie Oliver's PA, to James Packer's chief of staff, to founder of her own consultancy - here's what 15 years at the top taught her: → "I don't have time" is a lie. It's fear. Winners act on the idea; everyone else explains why they can't. → Make your circle smaller, not bigger. Be the dumbest person in the room on purpose. → Mistakes aren't the risk - they're the tuition. The most successful people are simply the ones who've failed the most. → Australia is taxing and strangling its own founders. She's launching straight into the US and sourcing through Singapore, and she's not the only one. → The best brands are born from something true. Hers came from losing her dog, Harley - and became a mission to stop other owners feeling the same helplessness. Honest, high-energy, and a little heartbreaking. Sit back and enjoy. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— They call her a bigot. Uneducated. Deplorable. Jaimie's heard all of it - and she keeps showing up anyway. She was a die-hard Liberal volunteer. Then she quit the party and started saying what she really thinks. Here's her charge sheet against the way Australia's being run: → The safety net is now a trap. Instead: intergenerational welfare, intergenerational housing, and dependency dressed up as compassion. → One budget can end a family's plans overnight. Government has its hand in your life whether you voted for it or not. → Leaders who own nothing. "I didn't lie, I changed my position." "That wasn't our modelling." She's had enough of the endless deflection and gaslighting - and says accountability is the one thing our politicians have completely lost. → A generation taught to take, not give. Kids at protests who couldn't explain why they were there beyond what they'd absorbed online. Her fix starts at home: teach your kids to actually think. Her message: if you want freedom, you have to take responsibility - at home, in your wallet, and at the ballot box. Watch before the next election. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— Emil Juresic just sold $100 million of property - right before the Australian property market fell off a cliff. Everyone said he was crazy. He says he hates that he was right. Emil isn't your typical guest. 17 real estate offices. 500+ staff across finance, real estate and online businesses. Now throwing $100M+ into fitness and wellness. He started from zero and built an empire - and this conversation was less an interview and more him spraying uncomfortable truths at machine-gun pace. Here's the stuff that stuck: He didn't predict the property crash. He watched it happen in real time. With thousands of sales moving through his offices every month, Emil sees buyer and seller appetite shift before the headlines catch up. He called a 10-30% drop six months out while everyone told him he'd lost it. Then the conversation turned to the thing keeping him up at night. Emil sent a brutal $60M, 25-year lease to his lawyers - 11 days, $5,500, one opinion. He fed it to AI and got more red flags back in ten seconds. But this is where Emil flips from doomsayer to something more useful. His whole message is: stop competing with the young and fearless - become the coach who commands them. At 47 he's AI-obsessed, but his real edge is capital plus a crew of 20-somethings who build in one morning what used to take five months. Learn to sell. That's the whole game. One of his agents walked in on $70K three years ago and cleared $4.7M in commission last year. A degree buys you a salary cap; sales buys you no ceiling and the capital to start anything. And after all of it - the tax, the crash, the AI carnage - he still calls Australia the best country on earth. The people who master sales and adapt faster than everyone else, he says, will own the next decade. Sit back and enjoy. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE High Ticket Remote Sales Masterclass https://join.freedomacademy.com.au/optin-320047?fbclid=fbclid —— You're told the problem is you. Save harder. Cut back. Wait for the right time to buy. But the biggest financial contract you'll ever sign was never built to work in your favour. So I invited Julian Fayad on the podcast - founder of Loan Options who's spent 15 years inside the lending machine and built an AI platform matching Aussies across 90+ banks - to expose who's really taking a cut of your money. Then he went viral calling out the government, and they came for his business. Here's what we uncovered: → The people who trust the system pay the most for it. It doesn't matter how good your credit score is. It matters whether you know the trade secrets nobody explains. → They swore black and blue they'd never touch capital gains tax. Then they did. Albanese said it 50 times before the election. Twelve months later, they changed it anyway. First home loan applications actually dropped 20-30% after the budget. The data doesn't lie. Their words do. → Good debt builds. Bad debt buries you. Most Australians never learn the difference - and household debt has never been higher. → Australia was the promised land. Now founders are leaving silently. Julian's actively looking at New Zealand, the US, and the UAE - where the first $100K of company profit is tax-free and every dollar of your salary sits in your pocket. His message: this next election is a point of no return. If nothing changes, he's out - and he won't be the only one. Sit back and enjoy. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE 3 DAY “HIGH-TICKET CLOSER CHALLENGE” AND LEARN THE SALES FRAMEWORK BEHIND $10K–$30K/MONTH EXTRA INCOME https://join.freedomacademy.com.au/opt-in-page —— You're told success is about the product. Work harder. Find a gap. But Dr Natasha Cook built a seven-figure skincare brand from her parents' garage in Maitland and says the real game is something almost nobody talks about. So I invited her on this week's podcast - a board-certified dermatologist who self-funded her way to a profitable brand, said no to private equity twice, and got ostracised by her own profession for doing it. Here's what we uncovered: → Money isn't the biggest boat. It's the walk-away power. Her bricklayer dad taught her wealth was never about the fanciest house on the street. It's being able to leave the room, the boss, the situation that's crushing you. That's the whole point. → The foetal position is your friend. You can't build anything real without it. Natasha's been the "amorphous puddle" wondering if she made every wrong decision. The founders who never felt that pain never developed the invisible tools that actually run a business. → You can't rationalise with irrational people. What a customer says or does often has nothing to do with your product, your service, or you. You just became the punching bag for whatever's going on in their life. Stop absorbing it. → Healthy, happy, busy people don't leave scathing reviews. It's the loud minority weaponising complaints while regulators never vet the complainant. Meanwhile someone's doing hysterectomies on women who don't need them - and that flies under the radar. → Australia is drowning in low-hanging fruit. Walnuts on a desk get escalated to the medical board. Royal commissions burn hundreds of millions investigating things we already know 90% of the answer to. It's virtue signalling that looks busy and changes no outcome. → Short-term pain, long-term gain - there's no free lunch. Compound interest is your best investment. Don't buy the handbag. Delayed gratification built everything worth having, and this generation's been sold "just add water" success that doesn't exist. → Back yourself before you're ready. Getting her own name on a skincare label felt like "dragging an elephant around a football field." She was scared of the backlash. She did it anyway - because if you don't believe in what you make, why should anyone else? ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE 3 DAY “HIGH-TICKET CLOSER CHALLENGE” AND LEARN THE SALES FRAMEWORK BEHIND $10K–$30K/MONTH EXTRA INCOME https://join.freedomacademy.com.au/opt-in-page —— You're told to budget better. Work harder. Cut the coffee. But Australians working two incomes are still falling behind. So I invited Bish - a currency trader turned Bitcoin educator & entrepreneur, who's spent 14 years inside the machine - to expose what's actually destroying your purchasing power. Here's what we uncovered: → The problem isn't you. It's the money itself. Since 2020, there's been a 60% increase in Aussie dollars printed. You're not getting poorer. Your money is. → Inflation isn't 2%. It's whatever they want it to be. When beef prices spike 24%, they just remove beef from the inflation basket and add tofu instead. The real inflation? Look at money supply, not their numbers. → Your parents bought homes on one wage. You can't on two. Property, groceries, rent, power - everything costs more every year. That's by design, not bad luck. → Central banks are unelected officials deciding your financial future. They print money out of thin air and set interest rates nobody voted for. And somehow that's legal. → Bitcoin is the only asset you actually own. Real estate needs a real estate agent. Stocks need the market to open. Bitcoin? You own it 24/7, anywhere in the world. No permission needed. → The banks are debanking crypto holders. Bish got kicked off CBA for receiving large transactions. They didn't care when he explained. The decision was already made. Sit back and enjoy! ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official https://www.instagram.com/freedom_formula_podcast/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
JOIN THE 3 DAY “HIGH-TICKET CLOSER CHALLENGE” AND LEARN THE SALES FRAMEWORK BEHIND $10K–$30K/MONTH EXTRA INCOME https://join.freedomacademy.com.au/opt-in-page —— Most founders think their business problems are strategy, cash flow, or operations. But Hannah Conkey says the real problem is running in their subconscious. So I invited her on this week’s podcast, to expose what's actually sabotaging high-performing leaders. Hannah, Founder and CEO of Mind Pilot, is a neuroscience consultant working with venture-backed founders. Here's what we uncovered: → Your biggest bottleneck is you. Every founder brings their entire baggage into the business. No strategy fixes self-sabotage. → Smart operators self-sabotage without knowing it. You hit heights, trauma happens, things recede. Then subconsciously you prevent yourself from going back there. You stay stuck. → Stress literally lowers your IQ. Under pressure, cognitive function drops. That bad decision months ago? You were operating with a compromised brain. → Burnout wrecks your judgment, not just your health. The bigger your business, the more decisions required. But if you're burnt out, you're making them with a broken brain. → You say you value one thing, do the opposite. Confirmation bias traps you in limiting stories. You seek evidence to prove your own limitations. → The founder matters more than the business idea. An average founder with self-awareness beats a genius running unconscious patterns. → What got you here won't get you there. The mindset that built $1M won't build $10M. You hit a ceiling and blame the market. Really, you're blocking yourself. If you've ever made a decision under pressure and only understood how bad it was months later - this explains exactly why. - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ ✅ JOIN THE 3 DAY “HIGH-TICKET CLOSER CHALLENGE” AND LEARN THE SALES FRAMEWORK BEHIND $10K–$30K/MONTH EXTRA INCOME https://join.freedomacademy.com.au/opt-in-page —— The Australian Government lied about tax changes 12 months after the election. So I invited Dave Hughes on the podcast (ex-Labor voter) who finally snapped and started investigating what else they're hiding from Australians: And here’s Hughesy’s charge sheet: → Promised no CGT changes before the election, changed it anyway. That's not a policy shift -that's a deliberate lie to voters. It triggered Dave to ask: what else are they hiding? → Billions in illegal tobacco flooding Australia while government looks away. Firebombings, cash leaving in shipping containers, every tobacconist openly breaking the law. But does government crackdown on crime? No. They tax hard-working citizens instead. → NDIS bleeding billions to fraud while genuine users suffer. The amount of theft is extraordinary. Yet government does nothing -they just don't respect the money. → Labour declared war on business (and it's costing Australia). This budget opened Dave's eyes to the real problem: government corruption, waste, and incompetence driving inflation in your grocery bill. → The fix: drastically smaller government. Singapore runs on 15% tax. Australia needs fewer departments, fewer people, more respect for taxpayer money. Whoever wins next needs to be honest with Australians - they're over the bullshit. Episode's live now on YouTube and Spotify. Watch before the next election. - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ ✅ JOIN THE 3 DAY “HIGH-TICKET CLOSER CHALLENGE” AND LEARN THE SALES FRAMEWORK BEHIND $10K–$30K/MONTH EXTRA INCOME https://join.freedomacademy.com.au/opt-in-page —— If Australia's leaders just ignored politics and actually did what's best for the country... this is what it would look like. I sat down with Hussain Rifai - a guy who's negotiated government-to-government deals across continents, run private equity funds, and built businesses across five countries. He just got brutally honest about what Australia's getting wrong. Here's what he'd do if he became Prime Minister tomorrow: → Tear up the tax system from the bottom up. Not tinkering. Not capital gains tax tweaks. Complete restructure. Then use resource revenues to cut individual tax and drive real buying power back into the economy. → Stop selling our gas dirt cheap. Australia's handing over resources at pennies on the dollar while we struggle to pay rent. He compared it to the Norway model - actually profit from what we own. → The $360 billion submarine question nobody's asking. "Maybe I'm naive," he says, "but I don't understand what we're fighting. We could do 1,000 better things with that money." → Banking regulation is suffocating business investment. Banks are so restricted they only fund property. Meanwhile, actual businesses—the ones that create wealth, not just passive assets - get nothing. → Narrow-mindedness and racism are Australia's biggest problems. He's lived in 5 continents. Australia's the best. But only if we stop being afraid of each other. He's publishing "The Chaos Theorem" next - a memoir about losing a child, building businesses across continents, fighting racism, and the one thing that actually changes your life (spoiler: it's not luck). His message to the Prime Minister: Be brave. Make decisions that are unpopular politically but popular with the people who elected you. - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr —— Australian government just decided your life's work should be taxed like a paycheck. And Australians are p*ssed off about it. So I invited James Meli, ex-ATO tax lawyer with 20 years experience, to unpack what's actually buried in the latest budget. Here’s how the conversation went: → Sold your business after 20 years of grinding? The tax office now treats that payout almost like it's just another wage. Not a reward for the risk. Just more income to tax. → Family trusts - the thing your accountant set up to protect what you've built - just got gutted. James called it a sledgehammer to crack a walnut. → There's $15 billion in "decisions made but not yet announced" hiding in the budget. Nobody knows what that means yet. Not even James. That's the part that should worry you most. → Thinking about leaving Australia one day? There's an exit tax waiting for you on the way out - and most people have no idea it exists. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr ———————————— Ryan Tuckwood he went from being ranked 21st out of 21 people in a call center sales team, and contemplating a flight back to UK, to becoming the first entrepreneur in Australian Shark Tank history to secure investment from all three sharks. Now he's trained 31,500 people across 32 countries, his clients have closed over $1 billion in sales, and he was the only Australian selected from 40 global entrepreneurs to spend five days on Necker Island with Richard Branson. On today's episode we discussed: • Why your job isn't to make a sale - it's to find out IF a sale needs to be made • Selling with integrity means pushing someone away when they don't need your service (even last day of the quarter) • How sales became a learnable process when he realized it was just like engineering • The words BEFORE the words determine if people actually hear what you're saying If you think you're "not a natural" at sales - this shows how an introvert engineer became Australia's most recognized ethical sales coach. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Ryan on: https://www.instagram.com/ryantuckwoodofficial/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr ———————————— Sophie started a business coaching company helping women escape corporate. April 2021 - didn't make a single dollar, had $20K in ad spend going out. Three months later - first $100K month. Now runs the Wealthy Mastermind (7 years running) with team across America, Philippines, Thailand, Australia. On today's episode we discussed: • Identity shift first, action second - why people invest in mentors but don't take action (cornerstone of her new book) • Be-Do-Have framework - most people want to "have it" first, then they'll "do" - backwards • The quiet decision that changes everything - not loud, deeply rooted in who you become • 100% responsibility - "everything starts with me, so it's my fault, let's move on" • Why Disney damaged women - waiting to be rescued instead of rescuing themselves • How to monetize your skills without quitting your job - start building while still employed If you're in corporate feeling suffocated and want to build something of your own - this shows the exact identity shift required. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Sophie on: https://www.instagram.com/sophie.musumeci/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr ———————————— Genine Howard was getting crushed by Australia's financial squeeze - 47% tax rate, two cross-collateralized mortgages trapping her in, surprise $50K tax bill, $7 lettuce… But then, she took the leap and sold everything; left with her husband and two kids carrying only backpacks, and escaped to a Greek island. Tax rate now 0.5%. Total freedom. On today's episode we discussed: The Australian squeeze - tax, mortgages, cost of living all tightening until something breaks "Logistics are figureoutable" Why overthinking the ‘how’ keeps you stuck instead of just deciding 47% to 0.5% tax Setting up in Indonesia, becoming non-tax resident, keeping what you earn Living from joy vs fear - why most Australians operate from "what I can't do" instead of "what's possible" If you're an entrepreneur feeling squeezed by Australia's taxes and regulations - this episode shows the exact path out. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Genine on: https://www.instagram.com/iam.geninehoward? - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr ———————————— Viv Conway built a multi-million dollar s*x toy brand helping women unlock bedroom confidence. Started with activewear at university in 2014, grew Instagram organically, turned that into a social media agency, then launched Girls Get Off. Bank denied her an account - she crossed out "confidential" on the denial letter, sent it to journalists, got five news articles and the BNZ CEO personally messaging her. Now that's PR strategy. On today's episode we discussed: • The "you're not special" mindset shift - why she stopped comparing herself to others who seemed to have it easier • Turning setbacks into attention - how bank rejections and business challenges became organic marketing opportunities • Building community in a taboo space - why relatability and validation matter more than competing on price • E-commerce framework: awareness → web traffic → conversion, leveraging other people's traffic (ads, influencers, partnerships) • Zig when others zag - copying successful brands keeps you invisible If you're building an e-commerce brand and want to understand community, differentiation, and turning chaos into opportunity - this shows how. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Viv on: https://www.instagram.com/vivconway_/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr ———————————— Ben Handler built Australia's first buyer's agency when no one knew what a buyer's agent was. He saw an opportunity in California - 84% of Americans use buyer's agents, zero Australians did. He brought it back, grew to 75 staff across Australia, then exited after nine years. But the grind left him empty. On today's episode we discussed: • Why he shifted from service-based business to online education after meeting Sam Ovens • The information vs transformation trap - why most people stay stuck collecting more data instead of taking action • How he created Jack Henderson (mine worker to $50M buyer's agency in 6 years) • Why buyers agents were busiest during Covid when rates climbed 13 times (counterintuitive) • His AI business helping companies become AI-enabled across all departments • The freedom lifestyle shift - from busy badge of honor to leveraged results without meetings If you're grinding hard but want geographical freedom - this episode shows you the path. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Ben on: https://www.instagram.com/benjaminhandler/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr ———————————— Toni Versic built a $15 million business and a $7 million property portfolio. But here’s the twist; He was making money and providing for his family. But he was sedating every single day - drugs, alcohol, screens, work itself - sweeping under the rug all the shit that wasn't working. When his first daughter was born, he went into a deep depression. Six months in, the thoughts started: maybe it would be better if I wasn't here anymore. He asked his doctor for antidepressants. Two months before his second daughter was born, his wife said "I can't do this like last time." He had to rip apart his business and rebuild. On today's episode we discussed: • Empowered vs disempowered men - why he shut down $5M business and moved his terrified wife to Thailand for the four freedoms • Real leadership - vulnerability plus certainty, not promises you can't keep (why most men are full of shit) • Why men must train as warriors but live in peace - forms of sedation men don't recognize stem from not sitting with emotions If you're making money but sacrificing everything else to do it - this shows what's possible on the other side. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Toni on: https://www.instagram.com/toniempoweredman/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
✅ Learn how to become a Finance Development Rep (FDR) and earn high-ticket commissions using funded deals. Free live masterclass with Shane Da Costa: https://freedomacademy.com.au/masterclass-fdr ———————————— Jarrah Martin was on Centrelink selling drugs to survive. No full-time job until 26. He lost a $120K inheritance to an investment scam that nearly broke him. Then he met Courtney, moved to the Gold Coast, reset his identity from shy and introverted to someone who walks into rooms and starts conversations. Now, He’s built a multi-million dollar fitness coaching business. On today's episode we discussed: • The pillars of loss framework: Physical, Mental, Emotional, Spiritual, Social, Financial - how each level builds on the last • Why negative self-talk keeps you stuck (cognitive dissonance - you behave in ways that prove yourself right) • Why "money doesn't buy happiness" is a convenient excuse from people who don't have it (money buys choice and freedom) • How Business is volatile - and resilience comes from experiencing multiple rock If you've hit rock bottom and want proof you can rebuild - this shows the way. ———————————— Follow Us On: Instagram: / https://www.instagram.com/shanedacosta_official Facebook: / https://www.facebook.com/shanedacostaofficial/ ———————————— Follow Jarrah on: https://www.instagram.com/jarrahmartinceo/ - Get weekly tips and insights on scaling your business: https://relentlessentrepreneur.com.au/email-optin - Follow Shane on social media: Facebook https://www.facebook.com/shanedacostaofficial Instagram https://www.instagram.com/shanedacosta_official
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Observed November 4, 2026.
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