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Published by Jason Marsh
The Alpha Lawyer™ Podcast is your ultimate resource for building the law firm of your dreams. Dive into firm operations, growth marketing, finance, technology, AI, and more. Hosted by Jason Marsh, we go deep with practice management thought leaders and accomplished law firm owners to uncover proven strategies that will help you create an exceptional firm: one that fulfills both your personal and professional goals, and allows you to live your best life. Whether you’re running a solo or small firm, or managing a growing team, this podcast will inspire and empower you to achieve excellence in your practice, and transform both your firm and your life. Subscribe now and start building your dream law firm today!
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How can young lawyers earn trust, gain more responsibility, and accelerate their careers without simply working longer hours? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with Dawn Andrews, a former Big Law and Fortune 500 lawyer and now an executive coach who helps legal professionals and law firm leaders communicate, lead, and perform more effectively. Dawn explains why strong communication is not simply about writing polished emails or sounding professional. For young lawyers, the way they communicate can shape how senior attorneys perceive their judgment, reliability, maturity, and readiness for greater responsibility. She shares practical strategies for being responsive, filtering information instead of simply passing it along, making recommendations, communicating bad news, and tailoring messages to the person receiving them. The conversation also explores what senior attorneys and law firm leaders can do differently. Instead of expecting newer lawyers to automatically know how to communicate, leaders can teach these skills, clarify expectations, model good communication, and provide meaningful coaching and development. 🎧 Listen to learn: ✔️ Why young lawyers often overcommunicate or undercommunicate ✔️ How poor communication can damage trust and reputation early in a legal career ✔️ Why responsiveness is one of the most important habits a young lawyer can develop ✔️ How to become a “sieve” instead of a “funnel” when handling information ✔️ The three part communication approach of headline, context, and recommendation ✔️ Why long emails and information overload can undermine your credibility ✔️ How to communicate effectively when working remotely ✔️ How to ask senior attorneys about their preferred communication style ✔️ The CLEAR framework for communicating with greater intention ✔️ Why understanding your audience is one of the most overlooked communication skills ✔️ How to communicate when you are going to miss a deadline or encounter a problem ✔️ Why offering a solution is better than simply bringing a problem ✔️ How senior attorneys can better coach and develop younger lawyers ✔️ Why emotional intelligence and soft skills matter so much in the legal profession ✔️ How strong communication can become a genuine career advantage 🔗 Follow and Connect with Dawn Andrews 💼 LinkedIn: https://www.linkedin.com/in/dawn-andrews-jd-acc-a447559/ 📸 Instagram: https://www.instagram.com/accessleadershipcoaching/ 🔗 Follow Dawn's Podcast: Workplace Confessions: Behind Closed Doors 🌍 Website: https://workplace-confessions.com/ 📸 Instagram: https://www.instagram.com/workplaceconfessions_bcd/ 🎧 Apple Podcasts: https://podcasts.apple.com/ca/podcast/workplace-confessions-behind-closed-doors/id1864780400 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
What happens when your law firm grows faster than the systems built to support it? In this episode of the Alpha Lawyer Podcast, host Jason Marsh sits down with Seth Bader, founder and CEO of Bader Law, a Georgia-based personal injury and workers' compensation firm, to talk about what breaks when growth outpaces your operations, and how to rebuild a firm with real structure and accountability. Seth started the firm in 2008 with $5,000, a bulldog, a computer, and a one-bedroom apartment. Today Bader Law has 150 employees, has represented more than 50,000 clients, and has recovered over $250 million. Rather than treating growth as purely a marketing problem, Seth walks through how the real breaking points came from leadership, client experience, and the absence of a true operating system, and why it took him nearly a decade after first learning about EOS (the Entrepreneurial Operating System) to actually install it. 🎧 Listen to learn: ✔️ Why "awareness marketing" and organically created content built two of Seth's earliest and most valuable referral partnerships ✔️ Why referral partnerships deserve the same dedicated budget and strategy as paid advertising ✔️ Why client experience and culture quietly break down as a firm scales past its founder's direct influence ✔️ Why promoting good team members into leadership roles fails without real training and development ✔️ What a true business "operating system" actually means beyond your CRM or tech stack ✔️ What Seth's partnership split taught him about alignment, communication, and candor ✔️ Why Seth waited nearly a decade to implement EOS, and what he wishes he had done differently ✔️ How EOS created accountability by giving departments and individuals clear, measurable goals ✔️ Why change management, not the framework itself, is the hardest part of installing a new operating system ✔️ The gut-feel and data signals that show a firm's systems are starting to crack, and where to look first for profitability problems 🔗 Follow and Connect with Seth Bader 🌍 Bader Law: https://baderlaw.com/ 💼 LinkedIn: https://www.linkedin.com/in/sethbaderesq/ 💼 Bader Law LinkedIn: https://www.linkedin.com/company/baderlaw/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
Are you spending too much time managing your law firm instead of growing it? What if you could build a high-performing team that works smarter by combining specialized virtual assistants with AI? In this episode of the Alpha Lawyer Podcast, host Jason Marsh sits down with Gabriel Marous, founder of Marous Law Group and VA for Professionals, to discuss how law firms can leverage specialized virtual assistants, AI tools, and well-documented systems to create scalable operations. Drawing from over a decade of experience managing remote teams in the Philippines, Gabriel explains why hiring by function instead of by role creates stronger businesses, better accountability, and greater freedom for firm owners. Rather than viewing AI as a replacement for human talent, Gabriel demonstrates how AI-enabled virtual assistants become significantly more productive while still providing the judgment, context, and client service that technology alone cannot deliver. From building SOP libraries to creating functional teams, this episode is packed with practical advice for firms ready to grow. 🎧 Listen to learn: ✔️ Why hiring VAs by function instead of as generalists creates stronger, more scalable law firms ✔️ The biggest reasons virtual assistant hires fail and how to avoid those mistakes ✔️ Which administrative tasks lawyers should delegate first ✔️ How documenting systems before hiring dramatically improves success ✔️ Why AI should enhance your team instead of replacing it ✔️ How AI-powered virtual assistants improve both the speed and quality of work ✔️ The importance of building prompt libraries as valuable intellectual property ✔️ How Gabriel manages an entirely virtual law office using Zoom, Slack, and cloud-based systems ✔️ Why law firms should build redundancy into every critical business function ✔️ Practical advice for starting small with VAs and scaling intentionally over time 🔗 Follow and Connect with Gabriel Marous 🌍 Marous Law Group: https://www.marouslaw.com/ 🌍 VA for Professionals: https://www.vaforprofessionals.com/ 💼 LinkedIn: https://www.linkedin.com/in/gabrieljmarous/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
Are your law firm's SOPs collecting dust in a shared drive while your team struggles to find answers, follow processes, and leverage AI effectively? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with Ernie Svenson, attorney, legal technology expert, to discuss how law firms can transform outdated standard operating procedures into dynamic AI-powered knowledge systems. As artificial intelligence becomes increasingly integrated into legal practice, firms have an opportunity to move beyond static documents and create intelligent resources like curated chatbots that make institutional knowledge more accessible and actionable. Ernie shares practical strategies for converting SOPs into AI prompt libraries and Claude "skills", internal chatbots, and searchable knowledge bases that help attorneys and staff work more efficiently. He explains why most firms already have valuable knowledge trapped inside documents that are rarely used, and how AI can unlock that information in ways that improve training, consistency, and operational efficiency. From prompt and skill engineering to internal AI assistants, this conversation provides a roadmap for law firms looking to modernize how knowledge is captured, shared, and used. 🎧 Listen to learn: ✔️ Why traditional SOPs often fail to deliver value after they're created ✔️ How AI can transform static documentation into interactive knowledge systems ✔️ The benefits of creating internal AI chatbots for law firm operations ✔️ Why prompt libraries can improve consistency and productivity across teams ✔️ How firms can leverage existing SOPs instead of starting from scratch ✔️ Practical ways to organize institutional knowledge for AI-powered retrieval ✔️ Why knowledge management is becoming a competitive advantage for law firms ✔️ How AI can improve onboarding and training for new employees ✔️ Common mistakes firms make when implementing AI tools ✔️ First steps to building an internal AI knowledge system 🔗 Follow and Connect with Ernie Svenson 💼 LinkedIn: https://www.linkedin.com/in/ernieattorney/ 🌍 Ernie Attorney Inner Circle: https://www.ernietheattorney.net/ernie-attorney-inner-circle 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
Is your law firm already using AI without realizing how dramatically it could reshape your workflows, staffing, billing models, and competitive advantage? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with Niki Black, Principal Legal Insight Strategist at 8AM, attorney, and nationally recognized legal technology author and speaker, to discuss what the 2026 Legal Industry Report reveals about AI adoption in law firms. Drawing from survey data collected from more than 1,300 legal professionals, Niki breaks down how AI has rapidly moved from experimentation to everyday use, why many firms are unprepared for the pace of change, and what law firm leaders need to do now to stay ahead. Niki shares insights on the rise of "shadow AI," the growing gap between individual AI usage and firm governance, and the risks firms face when employees use AI tools without training or policies. The conversation also explores how AI is changing legal research, billing models, staffing structures, and the future of legal careers. Whether you're a solo practitioner or managing a large law firm, this episode provides a practical roadmap for understanding AI's impact and preparing your firm for what's next. 🎧 Listen to learn: ✔️ Why AI adoption among legal professionals has grown from 27% to 69% in just three years ✔️ What "shadow AI" is and why it's already happening inside most law firms ✔️ The biggest risks associated with AI use, including confidentiality, privilege, and hallucinated citations ✔️ Why law firms need AI policies and training immediately ✔️ The safest and most effective ways lawyers can start using AI today ✔️ How AI is changing legal research, drafting, document review, and client communication ✔️ Why sophisticated clients and insurance companies may force firms to rethink billing models| ✔️ How AI could reshape staffing, associate development, and support roles ✔️ Why legal professionals need to continuously adapt their skill sets in the AI economy ✔️ Practical first steps law firm owners can take to begin implementing AI responsibly 🔗 Follow and Connect with Niki Black 💼 LinkedIn: https://www.linkedin.com/in/nikiblack/ 📊 Download the 2026 Legal Industry Report: https://www.8am.com/reports/legal-industry-report-2026/ 🌍 Website: https://www.8am.com/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
How much does your marriage or relationship impact your success as a law firm owner? Most attorneys spend years mastering legal skills, business development, leadership, and operations. Yet one of the most important factors influencing performance, focus, energy, and long-term success often goes overlooked: the relationship at home. In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with Tony DiLorenzo, marriage and relationship expert, co-host of the One Extraordinary Marriage Podcast, and co-author of the bestselling book The Six Pillars of Intimacy. Tony shares how a strong marriage can become a powerful asset for entrepreneurs and attorneys, while a struggling relationship can quietly drain focus, confidence, and performance. Tony discusses the connection between personal and professional success, the warning signs that couples are drifting apart, and practical strategies for strengthening communication, intimacy, trust, and connection. He also introduces the Six Pillars of Intimacy framework, which helps couples identify strengths and uncover hidden cracks before they become major problems. Whether you're building a law firm, growing a business, or simply trying to create a stronger partnership at home, this conversation offers valuable insights into creating success in both your personal and professional life. 🎧 Listen to learn: ✔️ Why marriage is one of the most important business assets an entrepreneur can have ✔️ How relationship stress impacts focus, decision-making, and performance ✔️ The hidden dangers of "roommate syndrome" ✔️ Why communication is the foundation of every healthy relationship ✔️ How unmet expectations create resentment and disconnection ✔️ The Six Pillars of Intimacy framework and how it strengthens marriages ✔️ Why emotional intimacy affects leadership and workplace performance ✔️ The role of financial intimacy in reducing stress and improving alignment ✔️ How recreational intimacy helps couples maintain fun and connection ✔️ Practical habits couples can implement immediately to strengthen their relationship 🔗 Connect with Tony DiLorenzo & One Extraordinary Marriage 🌍 Website: https://oneextraordinarymarriage.com/ 📝 Marriage Quiz: http://oneextraordinarymarriage.com/quiz 📸 Instagram: https://www.instagram.com/oneextraordinarymarriage/ 📺 YouTube: https://www.youtube.com/c/ONEExtraordinaryMarriage 👥 Facebook Community: https://www.facebook.com/groups/oneextraordinarymarriage 📌 Pinterest: https://www.pinterest.com/oneextraordinarymarriage/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
What if your law firm’s biggest cash flow problem isn’t a lack of clients, but the money you’ve already earned and still haven’t collected? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with Matt Darner, co-founder and CEO of CollBox, to break down why so many law firms struggle with accounts receivable, delayed payments, and inconsistent collections processes, even after the legal work is already done. Matt shares practical strategies for improving billing systems, setting stronger client expectations, and creating healthier collections workflows without damaging client relationships. The conversation explores why most firms don’t actually have a true collections process, how poor billing habits quietly destroy cash flow, and why attorneys often avoid financial conversations until it’s too late. From retainers and billing cadence to automation, follow-up systems, and escalation strategies, this episode offers a practical playbook for turning earned revenue into collected revenue while protecting both profitability and client trust. 🎧 Listen to learn: ✔️ Why many law firms don’t actually have a real collections system in place ✔️ How delayed billing creates major cash flow problems for growing firms ✔️ Why client expectations around fees should start during intake conversations ✔️ The importance of consistent billing schedules and predictable invoicing ✔️ How smaller, more frequent invoices often improve collection rates ✔️ Why law firms should stop relying only on email reminders for collections ✔️ How text messaging and phone calls improve payment follow-up success ✔️ The difference between protecting client relationships and avoiding difficult conversations ✔️ How law firms can identify leverage points before unpaid balances become uncollectible ✔️ Why attorneys should avoid personally handling collections whenever possible 🔗 Follow and Connect with Matt Darner 🌍 Website: https://collbox.co 💼 LinkedIn: https://www.linkedin.com/in/matthewdarner/ 🏢 CollBox LinkedIn: https://www.linkedin.com/company/collbox/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
What happens to your law firm, your clients, and your family if retirement doesn’t happen on your timeline? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with David Bilinsky, longtime legal practice management advisor, legal tech leader, and Fellow of the National Center for Technology and Dispute Resolution at the University of Massachusetts, to discuss how lawyers should prepare for retirement realistically, not just for the ideal scenario, but for the unexpected events that can force major life changes overnight. David shares personal experiences and hard-earned insights about disability, financial preparedness, succession planning, and the emotional realities of transitioning out of legal practice. From disability insurance and partnership agreements to custodianship planning and maintaining purpose in retirement, this conversation explores how lawyers can create stability and peace of mind for themselves and the people who depend on them. The episode also dives into the often-overlooked emotional side of retirement, including identity loss, changing family dynamics, and the importance of staying socially connected and mentally engaged after leaving practice. 🎧 Listen to learn: ✔️ Why retirement planning should include preparation for unexpected disability or illness ✔️ The financial risks lawyers face when forced to stop practicing suddenly ✔️ Why disability insurance and long-term care planning are critical considerations ✔️ How partnership agreements and buyout planning protect both firms and families ✔️ What solo attorneys should do to prepare for custodianship and client file management ✔️ Why estate planning documents should be reviewed and updated regularly ✔️ The emotional impact of losing professional identity after retirement ✔️ How social isolation can affect lawyers transitioning out of practice ✔️ Practical ways to create purpose, structure, and fulfillment during retirement ✔️ Why retirement conversations with your spouse and family are essential long before retirement arrives 🔗 Follow and Connect with David Bilinsky 💼 LinkedIn: https://www.linkedin.com/in/david-bilinsky/ 📘 Facebook: https://www.facebook.com/david.bilinsky 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
Are you waiting for clients to find your law firm, or are you actively building credibility where journalists, industry leaders, and potential clients are already paying attention? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with longtime PR professionals Denise Nix and Brenda McGann to break down how lawyers can become trusted media sources, get quoted in major publications, and turn earned media into a powerful reputation and business development strategy. Denise and Brenda share a practical PR playbook for lawyers who want to increase visibility and position themselves as experts in their field. From pitching story ideas and building relationships with journalists to leveraging blogs, LinkedIn, and niche publications, they explain how lawyers can create opportunities even without high-profile cases or national headlines. They also reveal what reporters actually want, why responsiveness matters, and how one media quote can create a long-term domino effect for credibility, speaking opportunities, and client growth. 🎧 Listen to learn: ✔️ Why earned media creates stronger credibility than traditional advertising ✔️ How one media quote can lead to more interviews, speaking engagements, and new business ✔️ Why journalists are constantly looking for fresh legal story ideas and expert sources ✔️ How lawyers can pitch story ideas even without high-profile cases ✔️ Why relationship-building with reporters matters more than cold pitching alone ✔️ How LinkedIn, blogs, and platforms like Substack can increase visibility ✔️ The importance of responding quickly when reporters reach out ✔️ How to simplify complex legal topics into quotable insights reporters can use ✔️ Why local and niche publications can be just as valuable as national outlets ✔️ Practical first steps lawyers can take to start building a PR strategy today 🔗 Follow and Connect with Brenda McGann 🌍 Website: http://www.zumado.com 💼 LinkedIn: https://www.linkedin.com/in/brendamcgann/ 📧 Email: bmcgann@zumado.com 🏆 Lawdragon Limelight (Member of The Lawdragon 100 Global Leaders in Legal Strategy & Consulting) 🔗 Follow and Connect with Denise Nix 🌍 Website: http://nixstrategiccommunications.com 💼 LinkedIn: https://www.linkedin.com/in/denisenix/ 📧 Email: denise@nixstrategiccommunications.com 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
Are your attorneys and staff already using AI inside your law firm without clear policies, oversight, or safeguards in place? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with Charity Anastasio, attorney, ethics advisor, and leading voice on legal practice management, AI adoption, and law firm risk management, to discuss why every law firm needs an AI policy now and how firms can responsibly adopt AI while protecting client confidentiality, minimizing hallucinated citations, and reducing operational risk. Charity breaks down the growing reality of “shadow AI” inside law firms, where attorneys and staff are already using AI tools for drafting, legal research, marketing, and daily workflows without formal guidance or training. She shares practical strategies for creating an AI policy that actually works, including approved tools, verification processes, confidentiality safeguards, accountability systems, and firm-wide training. From hallucinated court citations to ethical concerns around client data, this conversation is packed with actionable insights to help law firms embrace AI responsibly instead of reacting to problems after they happen. 🎧 Listen to learn: ✔️ Why law firms can no longer afford to delay creating an AI policy ✔️ The hidden risks of “shadow AI” and unapproved AI usage inside firms ✔️ How hallucinated citations are creating real legal and ethical consequences ✔️ Why AI adoption requires both policy and hands-on training ✔️ The difference between general AI tools and legal-specific AI platforms ✔️ How to safely handle client confidentiality when using AI tools ✔️ Why verification and accountability are critical for AI-assisted legal work ✔️ How firms can create AI workflows without killing innovation ✔️ Why lawyers should embrace AI instead of avoiding it out of fear ✔️ How AI is changing the future of legal practice, staffing, and client service 🔗 Follow and Connect with Charity Anastasio 💼 LinkedIn: https://www.linkedin.com/in/charityanastasio/ 📄 Article: Why You Need an AI Policy Yesterday, and How to Write It https://www.americanbar.org/groups/law_practice/resources/law-practice-magazine/2026/march-april-2026/why-you-need-an-ai-policy-how-to-write-it/?login 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
Are your law firm’s mentorship and training programs actually working for today’s attorneys, or are they stuck in outdated one-to-one models that no longer fit how lawyers learn? In this episode of the Alpha Lawyer Podcast, Jason Marsh sits down with Susan George Broach, a commercial real estate and corporate attorney at Andrews Myers PC and a long-time leader in mentoring and developing young lawyers, to break down how mentorship needs to evolve for the next generation. Susan shares a practical, modern approach to training lawyers through “mini mentoring,” shadowing, and intentional knowledge sharing. She explains how firms can create more collaborative, flexible learning environments that align with how Gen Z consumes information, while also improving retention, engagement, and overall firm culture. From real-time demonstrations to building a “mentor search engine” inside your firm, this conversation is packed with actionable strategies to help law firm leaders train smarter and build stronger teams. 🎧 Listen to learn: ✔️ Why traditional one-to-one mentorship often fails in modern law firms ✔️ How Gen Z lawyers prefer to learn through real-time, visual “shadowing” experiences ✔️ The concept of “mini mentoring” and how it increases participation from senior attorneys ✔️ How to train lawyers efficiently without requiring large time commitments ✔️ Why mentorship should happen in small, on-demand learning moments ✔️ How to create a “mentor search engine” inside your firm for faster knowledge sharing ✔️ The role of collaboration in improving both training and firm culture ✔️ How mentoring benefits senior lawyers through skill sharpening and cross-selling ✔️ Why relationship-building and human connection are critical in the age of AI ✔️ How modern mentoring models can improve retention and job satisfaction 🔗 Follow and Connect with Susan George Broach 💼 LinkedIn: https://www.linkedin.com/in/susanrgeorge/ 🌍 Website: https://www.andrewsmyers.com/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
This episode of the Alpha Lawyer Podcast features experts Lynda Artesani and Sarah Prevost, co-founders of The Proper Trust and leaders in accounting for law firms. They join host Jason Marsh to discuss why so many law firms struggle with "jacked up" financial records and how to move from chaotic spreadsheets and incorrect Quickbooks setups to a clear, scalable accounting system. Lynda and Sarah break down the risks of "magic spreadsheets," the importance of integrating practice management tools like Clio or LeanLaw with your ledger, and how proper financial visibility directly impacts a firm's growth and decision-making. You’ll hear practical guidance on setting up a bulletproof chart of accounts and maintaining compliance to ensure you can sleep at night while your firm thrives. 🎧 Listen to learn: ✔️ Why relying on a "magic spreadsheet" for bookkeeping is a recipe for disaster as you grow ✔️ The "compliance hammer": How improper accounting creates major ethics and bar risks ✔️ Why you should never bucket borrowed money (loans) into sales ✔️ The critical difference between a simple spreadsheet and a true ledger system ✔️ How to structure a Chart of Accounts (COA) specifically for a law firm’s needs ✔️ Why integrating your accounting software with tools like Clio or Xero is non-negotiable for efficiency ✔️ How to identify "hidden" startup costs and equipment that often get missed in financial records ✔️ The "CFO mindset": Using numbers and graphs to tell the story of your business and plan for future hires ✔️ Why "all-in-one" software solutions might actually be a trap for your firm's data ✔️ Best practices for managing trust accounts and the dangers of automated transfers 🔗 Follow and Connect with Lynda Artesani & Sarah Prevost 💼 Sarah's LinkedIn: https://www.linkedin.com/in/sarah-prevost/ 💼 Lynda's LinkedIn: https://www.linkedin.com/in/lynda-artesani/ 📸 Instagram: @thepropertrust 📱 TikTok & Instagram: @accountantslawpod 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer
Are you a lawyer wondering how to use LinkedIn to generate referrals, attract top talent, and grow your firm without spending hours creating content? In this episode of the Alpha Lawyer Podcast, host Jason Marsh speaks with Tony Albrecht, founder of Contender Creative and known as “The Yoda of LinkedIn” for lawyers, about one of the biggest missed opportunities in the legal industry. Tony breaks down why most lawyers treat LinkedIn like a digital resume or announcement board, and how that mindset prevents them from unlocking real business growth. Tony shares his simple but powerful 1-5-10 framework and explains how lawyers can shift from chasing leads to building demand, becoming the go-to person in their market. He also dives into the power of storytelling, generosity, and consistency to build a personal brand that attracts referrals, clients, and even high-quality talent. You’ll hear practical guidance on how to show up on LinkedIn in a way that feels authentic, stands out, and creates real opportunities over time. 🎧 Listen to learn: ✔️ Why most lawyers use LinkedIn incorrectly and miss major opportunities ✔️ The hidden advantage of low competition on LinkedIn ✔️ The difference between lead generation and demand generation ✔️ Tony’s 1-5-10 framework: one post, five DMs, and ten meaningful comments per week ✔️ How to overcome fear, perfectionism, and resistance to posting ✔️ Why storytelling works better than generic “informational” content ✔️ How to build trust with referral partners and your network ✔️ Real examples of attracting talent and opportunities through LinkedIn ✔️ How to stay consistent with just one hour per week 🔗 Follow and Connect with Tony Albrecht 💼 LinkedIn: https://www.linkedin.com/in/tony-albrecht/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer
Are you a lawyer wondering how to use AI without putting your firm, clients, or reputation at risk? In this episode of the Alpha Lawyer Podcast, host Jason Marsh speaks with Jennifer Ellis, attorney, legal ethics advisor, and technology consultant, about one of the biggest challenges facing modern law firms: AI hallucinations. Jennifer breaks down why these errors happen, how they show up in legal work, and why even the most advanced tools can still produce inaccurate or misleading results. You’ll hear practical guidance on how to safely integrate AI into your practice, verify outputs properly, and build safeguards that protect both your clients and your firm, while still benefiting from the efficiency AI can offer. 🎧 Listen to learn: ✔️ What AI hallucinations are and why they’re unavoidable in generative AI ✔️ Real examples of lawyers getting into trouble from fabricated citations ✔️ Why verifying AI output outside of AI tools is critical ✔️ How to structure prompts to reduce errors and improve results ✔️ The risks of confidentiality breaches when using consumer AI tools ✔️ Why every law firm needs an AI policy and proper team training ✔️ Simple, practical steps to start using AI safely in your daily work 🔗 Follow and Connect with Jennifer Ellis 💼 LinkedIn: https://www.linkedin.com/in/ellisjenniferleigh/ 🌍 Website: https://jlellis.net/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer
Are you a lawyer wondering how to build a brand that actually drives growth? In this episode of the Alpha Lawyer Podcast, host Jason Marsh speaks with John Rizvi, founder of the Patent Professor® law firm, board-certified patent attorney, and author of If You Brand It, They Will Come. John shares how he transformed a niche intellectual property practice from a spare bedroom into an eight-figure firm by focusing on one powerful strategy: branding that owns attention instead of renting it. You’ll hear practical insights on how any law firm can create a memorable identity, earn client trust faster, and position themselves as the go-to authority in their space, without relying solely on paid ads. 🎧 Listen to learn: ✔️ Why branding is the true foundation of sustainable law firm growth ✔️ The difference between renting attention through ads and owning it through brand recognition ✔️ How a trademarkable, memorable name can attract better clients and reduce price shopping ✔️ Simple ways to reinforce your brand through intake, client experience, and communication ✔️ Why niching down expands your opportunities instead of limiting them ✔️ The mindset shift lawyers must make to stand out in a crowded legal market 🔗 Follow and Connect with John Rizvi 💼 LinkedIn: https://www.linkedin.com/company/thelawfirmgrowthprofessor/ 📱 Instagram: https://www.instagram.com/thelawfirmgrowthprofessor 📺 YouTube: https://youtube.com/@thelawfirmgrowthprofessor 📘 Facebook: https://www.facebook.com/share/1FBjcCQdQk/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer
Are you a lawyer wondering how to actually turn AI into a competitive advantage, not just another shiny tool? In this episode of The Alpha Lawyer Podcast, host Jason Marsh sits down with C. Todd Smith, founder of C. Todd Smith Law and a longtime tech leader in the Florida legal community. Todd shares how he’s transforming his firm into an AI-driven law practice, using tools like ChatGPT, Copilot, and NotebookLM to streamline workflows, boost productivity, and empower his team to think with AI, not just use it. You’ll hear practical insights on how any firm can start adopting AI responsibly, get buy-in from their team, and design a visible AI strategy that everyone participates in. 🎧 Listen to learn: ✔️ The 3 stages of AI adoption for law firms: exploring, engaging, and optimizing ✔️ How to create a visible AI strategy your entire team understands and supports ✔️ The 10-80-10 framework for safe, high-quality AI output ✔️ How to use AI for meetings, SOPs, and training — even to generate internal podcasts ✔️ Why AI will transform staffing, billing models, and client service faster than most expect ✔️ The mindset shift from “using AI” to thinking with AI 🔗 Follow and Connect with Guest, C. Todd Smith 🌐 Website: https://ctoddlaw.com/ 💼 LinkedIn: https://www.linkedin.com/in/ctoddsmith/ 📱 Instagram: https://www.instagram.com/ctoddlaw/ 📰 Newsletter:https://bit.ly/JoinToddBot 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer
Are you a lawyer trying to get better results from Google Local Service Ads (LSAs) for your law firm? In this episode of The Alpha Lawyer Podcast, Jason Marsh sits down with Thomas Glasgow, founder of 1122 Marketing and a leading expert in Google Local Service Ads for law firms. Thomas lays out a clear, step-by-step framework for achieving peak LSA performance, focusing on the two biggest levers most firms overlook: what happens on the call and how you rate the lead afterward. You’ll learn how to “train” Google’s AI to send more qualified prospects, improve your intake process so Google perceives a great searcher experience, and use the feedback survey to shape future lead quality (without obsessing over credits). Thomas also shares practical advice on responsiveness scores, branded vs. non-branded queries, geo targeting, and when LSAs are not the right channel. 🎧 Listen now and learn: ✔️ Why searcher experience (not budget) is the #1 driver of LSA rank ✔️ The call protocols that “teach” Google which leads you want (and don’t) ✔️ Exactly how to use “Rate this lead” to improve future lead quality ✔️ Intake do’s & don’ts that boost conversions and LSA performance ✔️ How to monitor and fix your responsiveness score (and when to use “all leads” as a temporary lever) ✔️ Smart takes on branded LSA traffic—when it helps and how to measure it ✔️ Realistic timing, budgets, and what “going all in” on LSAs actually looks like 🔗 Follow and Connect with Thomas Glasgow 🌐 Website: https://www.1122marketing.com/ 📅 Book a meeting: Free live audit screenshare with actionable insights 📖 ABA Article: https://www.americanbar.org/groups/law_practice/resources/law-practice-today/2025/august-2025/train-google-las-ai-more-leads/ 💼 LinkedIn: https://www.linkedin.com/in/thomas-glasgow-14163942/ 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer
Trying to run a smarter, more profitable law firm? In this episode of The Alpha Lawyer Podcast, Jason Marsh is joined by Terrell Turner, CPA and founder of TLTurner Group, to break down the four most impactful KPIs (key performance indicators) law firms should be tracking. Inspired by March Madness, Terrell walks us through how he and his team analyzed over 60 metrics—then built a bracket to determine which KPIs truly move the needle. The result? A “Final Four” that law firm owners can rely on to make better decisions, grow their practice, and avoid financial blind spots. If you’ve ever struggled with managing cash flow, making the right hires, or understanding what your numbers are really telling you—this one’s a must-listen. 🎧 Listen now and learn: ✔️ The “Final Four” KPIs that drive law firm success ✔️ Why profit margins aren’t enough—and what to measure instead ✔️ How to know if your firm’s overhead is too high ✔️ When to hire your next staff member (and when not to) ✔️ How successful firms make financial decisions using data, not gut feelings 🔗 Follow Terrell Turner & The TLTurner Group 🌐 Website: https://www.tlturnergroup.com/ Subscribe to his newsletter, Law Firm Success Book a free consultation to see how Data Analytics, Law Firm CFO or Bookkeeping services can help you understand your numbers and make them work for you. 💼 LinkedIn: https://www.linkedin.com/in/terrellturner 🔗 Follow and Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer 🎧 Enjoyed this episode? Subscribe, leave a review, and share with other law firm owners!
Thinking about selling your law firm or growing through acquisition? In this episode of The Alpha Lawyer Podcast, Jason Marsh sits down with Jeremy Poock, founder of Senior Attorney Match, to discuss the ins and outs of law firm mergers and acquisitions (M&A), a topic many lawyers overlook, but one that presents massive opportunities. Jeremy shares how law firm sales really work, why now is the perfect time to buy or sell, and the key factors that drive law firm valuations. He also explains the common deal structures, how buyers can minimize risk, and why digital marketing and branding are becoming critical components of law firm value. Whether you're a senior attorney considering succession planning or a growth-minded firm looking to acquire new clients and expand, this episode is packed with practical insights you won’t want to miss. 🎧 Listen now and learn: ✔️ Why law firm M&A is more accessible than most attorneys think ✔️ The biggest mistakes lawyers make when selling their practice ✔️ How buyers can acquire a firm with low financial risk ✔️ Why digital marketing & branding impact a law firm's value ✔️ The ideal timeline & steps to prepare a law firm for sale 🔗 Connect with Jeremy Poock & Senior Attorney Match 🌐 Website: https://www.seniorattorneymatch.com/ 💼 LinkedIn: https://www.linkedin.com/in/jeremypoock/ (posts daily) 📺 YouTube: https://www.youtube.com/@thelawfirmseller 📅 Live Shows: The State of the Market for Law Firm Sales in 11 Minutes & The Ask the Law Firm Seller Show (Streaming on LinkedIn Live & YouTube) 🔗 Connect with Host, Jason Marsh 🌍 Website: https://www.alphalawyer.io/ 💼 LinkedIn: https://www.linkedin.com/in/marshjason/ 📺 YouTube: https://www.youtube.com/@GoAlphaLawyer 🔗 Linktree: https://linktr.ee/alphalawyer 🎧 Enjoyed this episode? Subscribe, leave a review, and share with other law firm owners!
Thinking about going solo or launching a small law firm? Don’t make the common mistakes that hold attorneys back! On today’s show, Adriana Linares, renowned legal technology consultant, trainer, and host of the New Solo podcast, shares what it really takes to build a thriving practice. From setting up the right business systems to choosing the best legal tech, this episode is packed with actionable advice for new startup and aspiring firm owners. What we cover in this episode: 📌 The biggest mistakes solo lawyers make (and how to avoid them) 📌 The must-have technology for running an efficient firm 📌 How to streamline client management with portals & automation 📌 Why law firms should ditch servers and embrace the cloud 📌 How to make AI work for you instead of fearing it 📢 Enjoyed this episode? Subscribe, leave a review, and share with other law firm owners! Connect with Adriana Linares 🌐 Website: LawTechPartners.com 🎙️ Podcast: New Solo on the Legal Talk Network 🔗 Listen & Follow 🎧 Apple Podcasts: The Alpha Lawyer Podcast 📺 YouTube: Alpha Lawyer Connect with Host, Jason Marsh 🌐 Website: AlphaLawyer.io 🔗 LinkedIn: Jason Marsh
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Apple Podcasts rankings via the Mato Topic Intelligence Platform.
Observed September 19, 2026. Cached outside the daily freshness window; the positions keep the date they were taken on.
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