Published by Reed Global
'James Reed: all about business' puts you at the heart of fun, dynamic, candid conversation with business leaders, philanthropists and charitable celebrities as they use their journeys to give clear, actionable advice. Hosted by James Reed CBE, the Chairman and CEO of Reed Group, you’ll hear the highs and lows of what it means to be a true business leader to empower you to implement smarter, more meaningful strategy in your business or career.
Listen on Apple Podcasts1 hr 4 min
Are you exhausting resources trying to build every system from scratch? You could achieve faster, safer, scale by taking a proven playbook. And executing it better than anyone else. In this episode of All About Business, James speaks with Jake Wilmot-Sitwell, co-founder and COO of Sandbox VR UK. Jake shares how he transitioned from venture capital to entrepreneurship, taking on £10M in capital to scale full-body, immersive VR experiences across the UK and Ireland. Jake breaks down the core mechanics of their expansion strategy, explaining how a master franchise model eliminated the initial tech-development risk. He details their shift from capital-intensive flagship locations to lean, plug-and-play concession hubs, while sharing actionable frameworks for optimizing yield per square foot, leveraging media partnerships like Netflix, and scaling a frontline workforce. Timestamps 01:56 Why VR and Entrepreneurship 09:57 Who Comes and Why It Works 22:40 High-End Tech Meets Hospitality 32:42 Hiring Young Teams 41:26 Fixes VAT Wages Rates 51:58 Future IP Partnerships Links Follow James Reed on LinkedIn Follow Jake Wilmot-Sitwell on LinkedIn Find out more about Sandbox VR and their experiences here Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
59 min
When your business hits an existential wall, are you willing to rethink your entire financial structure to protect your vision, or will you compromise the mission just to survive? Most founders believe scaling requires bowing to traditional venture capital and prioritizing short-term margins. COOK proved there is another way by surviving near-bankruptcy, funding its own expansion through an unexpected subsidiary, and scaling past £100 million while keeping absolute control over its mission. In this episode of All About Business, James Perry, co-founder of COOK and co-founder of B Corp UK joins as guest, and he pulls back the curtain on the messy, high-stakes reality of building a national consumer brand from scratch without burning out or selling out. They unpack the reality of operational risk, the hard lessons of founder resilience, and how building an inclusive hiring model through the RAW initiative turned a perceived workplace risk into one of their strongest operational assets. James shares the gritty mechanics behind COOK’s early years: how a loss-making enterprise was kept afloat by a cash-generating bakery, why he turned away standard venture capital, and how leveraging national media attention led to finding the patient, long-term private capital that saved the business. He breaks down how the 2008 financial crash tested their model and why a relentless focus on product integrity built a moat that traditional competitors couldn't cross. Timestamps 02:08 Cadbury Lessons 10:00 Family Bakery Origins 12:56 Founding Cook 28:48 B Corp Beginnings 37:10 Certifying and Building UK 41:05 RAW Talent Hiring Program 49:19 Systemic Capitalism Glitch Links Follow James Reed on LinkedIn Follow James Perry on LinkedIn Find out more COOK and their products here Find out more about B Lab UK and their work here Sub mit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
1 hr 7 min
Most consumer goods brands ask you to buy more - SURI does the opposite. They designed a sustainable, electric toothbrush made from plant-based materials that is fully recyclable. As a result they scaled to over £50 million worth of sales in just four years. In this episode of All About Business, James speaks with Mark Rushmore, co-founder and Chief Commercial Officer of Sustainable Rituals, SURI. The fast-growing personal care brand that’s disrupting a defended, multi-billion-pound market by proving that daily wellness routines don't have to come at the cost of the planet. Mark shares his journey from the corporate training ground of Procter & Gamble to navigating extreme burnout after his first agency exit. He explains the business mechanics behind SURI’s rapid scale, and why focusing on a "minimum lovable product" unlocked a viral wave of word-of-mouth growth. James and Mark explore the strategies behind scaling a highly productive 50-person team, using AI as an operational accelerant rather than a replacement, and the practical frameworks for making tough business decisions. They examine how to establish a values-led culture, why investing in founder relationships with business psychologists is critical to preventing scale-up failure, and what the next generation of consumer brands must do to win. This leaves us with a compelling question: when building a product for the long term, are you treating your business decisions like a temporary hat, a reversible haircut, or a permanent tattoo? Timestamps 04:19 Burnout and Life Reset 16:36 Origin Story of SURI 25:08 Pricing Strategy and Lovable Product 31:42 Competing with Giants and Expert Team 37:51 Hiring Values Framework 46:13 Brand Expansion Vision 51:55 Decision Making Lessons Links Follow James Reed on LinkedIn Follow Mark Rushmore on LinkedIn Find out more SURI and their products here Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
52 min
Most charities are told to secure funding before they spend. Bloomsbury Football did the opposite — investing in fundraising before the money existed, and growing from four children to 7,000 a week as a result. In this episode of All About Business, James speaks with Charlie Hyman, founder and CEO of Bloomsbury Football. His fast-growing social enterprise harnesses the universal power of grassroots football to tackle major societal challenges for young people, providing thousands of disadvantaged youth with vital role models, mental health support, and a true sense of belonging. Charlie shares the 7 steps in starting, building and scaling a charity. He explains the business mechanics behind this scale: how diversifying income with brands like Mastercard and Adobe, and treating a charity like a high-growth private company unlocks true scale. James and Charlie explore the strategy behind taking Bloomsbury national and how Charlie built a proprietary AI tool to scrape Charity Commission data for fundraising intelligence. They examine how to close high-value deals, attract top-tier corporate talent with pure purpose, and what commercial businesses can learn from high-ambition social enterprise models. This leaves us with a compelling question: when building a company designed for impact, do your growth strategies reflect the actual size of the problem you are trying to solve? Timestamps 03:05 Origin story volunteering 11:47 Income streams and bids 15:53 Charities vs businesses 21:23 Scaling leadership and coaches 32:12 Opportunistic Expansion Plans 38:12 AI Boosting Charity Impact 44:59 Fundraising Skills for Youth Links Follow James Reed on LinkedIn Follow Charlie Hyman on LinkedIn Find out more Bloomsbury Football here Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
43 min
Most people underestimated lab-grown diamonds. Conventional wisdom says that luxury is about heritage, exclusivity and the power of a brand. So why are consumers embracing them so quickly? And what does that tell us about the future of luxury businesses and the shift in consumer values? In this episode of All About Business, James speaks with Nathalie Morrison, founder and CEO of Astrea London. Her high-end jewellery brand focuses on ethical luxury, using the top 1% tier of lab-grown diamonds and 100% recycled gold to offer flawless purity that gives consumers more carats and less weight on their conscience. Within just one year of launching, Astrea hit $1 million in sales, prompting Nathalie to leverage her banking network to raise £4 million at a £14 million valuation. The company has since attracted celebrity backing from Sarah Jessica Parker, who became both an investor and creative director after meeting Nathalie in New York. Together, James and Nathalie explore the rapid shifts in consumer behaviour and the strategy required to position a disruptive brand at the highest end of a competitive market. They discuss the unique marketing channel she created by opening luxury boutiques inside world-renowned hotels such as the Mandarin Oriental, and the realities of challenging a century-old industry monopoly. They also examine the changing values of the next generation of consumers, why diamonds are built for emotional enjoyment rather than financial investment, and the power of cold outreach—even when it leads to one of the world's most influential style icons becoming a business partner. Timestamps 02:07 Nathalie Finance Background 06:45 How Lab Diamonds Are Made 14:43 Diamond Pricing Myths 22:27 Celebrity Investor Partner 29:10 Supply Chain And Quality 36:25 Scaling Challenges And Hiring Links: Follow James Reed on LinkedIn Follow Nathalie Morrison on LinkedIn Find out more Astrea London and their products here Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
51 min
Financial crises can hit any business- especially in today's economy. Selling might feel like the only option. But is it? What should founders do when things look bleak? How do you rebuild momentum, and give your business the best possible chance of surviving and thriving? When one pair of siblings were running The End nightclub, they found themselves £1.5 million in debt and facing enormous pressure to sell. Instead, they chose a different path, and turned the business around. In this episode of All About Business, James speaks with Zoë Paskin, co-founder and managing director of Studio Paskin. They are the independent powerhouse behind legendary London destinations like The Palomar, The Barbary, and the Michelin-starred Evelyn's Table, celebrated for maintaining flawless standards in a brutal industry. Zoë shares the remarkable story of turning around a legendary 90s nightclub facing massive debt, stepping into leadership when no one expected her to, and the reality of selling a business at its peak. James and Zoë explore how to scale when the broader market is struggling, how to strip down operational expenses to rescue a business, and why the best career advice may be to simply : go wherever the biggest problems are. Links: Follow James Reed on LinkedIn Follow Zoë Paskin on LinkedIn Find out more Studio Paskin and their work here Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
59 min
Scaling a business seems like the obvious goal. But what if growth without the right strategy leads to losing control? In this episode of All About Business, James speaks with David Palmer, founder of Life of Fish, the modern London fishmonger that started as a lockdown pop-up outside a Peckham cafe, and has now grown into a multi-site retail and wholesale business built on sustainability, craft, and genuine customer service. Together James and David explore the harder lessons of growth: why expanding too fast almost broke the business, how to know when to consolidate rather than chase new opportunities, and what it means to build something that runs on profit rather than debt. David shares what he learned starting work at Billingsgate Market at the age of 14 with no qualifications and no plan. Climbing into bins at 2am and learning to fillet fish under pressure, allowed David to slowly piecing together a skillset he didn't realise he was building. The lesson he took from those years is simple: nothing you learn is wasted, and starting from the bottom teaches you things no shortcut ever could. They also discuss what it really takes to build a product business in a traditional industry that nobody had modernised. Timestamps 2:11 Leaving school at 11 12:56 The entrepreneurial pivot question 15:14 The breakthrough moment 17:26 The gap in the market 19:33 COVID lockdown launch 21:15 70 people queue 38:55 Lesson on over expansion 39:57 Turning down free rent 43:39 Hiring philosophy Links Follow James Reed on LinkedIn Follow David Palmer on LinkedIn Find out more Life of Fish and their products here Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
58 min
Thirty years of building a business without a board, without investors, and without ever wanting to sell, and it just keeps growing, there’s something to learn from that. In this episode of All About Business, James speaks with Victoria Stapleton, founder of Brora, the British luxury cashmere and clothing brand. Victoria has built Brora over 30 years from a single supplier and a home phone number into a business with shops across the UK, a store on Madison Avenue, and a fiercely loyal customer base. Victoria shares what she learned from building slowly and deliberately, and why organic growth gave her control, quality, and a life outside work. She also gives insight about why every founder considering outside investment should think carefully about what they are actually giving if they take it. Together they explore what it really takes to run a product business built on craft and quality: how to manage suppliers, why the shop experience matters more than ever, and what you actually learn about your business by walking the warehouse floor every morning. Victoria's tells is about who she transitioned Brora into an Employee Ownership Trust, one of the most underused business succession models in the UK, and how it works. Timestamps 11:25 First Shop and Doing It All 18:49 Hiring and Building a Loyal Team 20:52 Organic Growth and Staying Independent 30:21 In Store Styling Magic 38:21 Bonuses Profit And Legacy 47:05 Store Locations And New York 54:19 Glasgow Store Failure Lessons 56:14 Final Questions And Farewell Links Follow James Reed on LinkedIn Follow Brora on LinkedIn Find out more Brora and their products here Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
56 min
Most people think successful entrepreneurs spot brilliant ideas. Sahar Hashemi believes the opposite. In this episode of All About Business, James speaks with Sahar Hashemi, entrepreneur, author, and founder of Buy Women Built. They talk about Sahar’s journey over three decades building businesses, backing herself, and why entrepreneurship is far simpler than most people make it. Sahar shares the hard lessons from scaling Coffee Republic to 110 stores and what happened when they handed the business to the professionals. What she learned about founders staying close to their customers, why bureaucracy is the silent killer of entrepreneurial culture, and why the moment you lose sight of who you are serving, is the moment a business starts to decline. Together they explore what a startup mindset actually looks like in practice, how to know when a growing business is quietly losing its edge, and why the single most important thing any leader can do is keep their people connected to the customer. Sahar also makes the case that something done badly is better than if it’s not done at all, and that the best thing any aspiring entrepreneur can do is start somewhere, however small. Timestamps 3:13 Discovering New York-style coffee 9:30 The decision to leave law 12:19 First Coffee Republic 16:54 Going public 26:39 The tweet that sparked Buy Women Built 35:05 The Rose Review of Entrepreneurship 40:43 The startup mindset 51:17 No plan, just purpose Links Follow James Reed on LinkedIn Follow Sahar Hashemi on LinkedIn Find out more Buy Women Built Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
53 min
60% of the UK diet is ultra-processed. And the food industry is manufacturing your addiction. So why is this public health crisis continuing in plain sight, and what it would actually take to change it? Two things are clear. Britain's food system is more broken than most people realise. And Gousto is far more interesting a business than its recipe boxes suggest. In today’s episode, James speaks with Timo Boldt, founder and CEO of Gousto, about building one of the UK's most ambitious food businesses from scratch and why, 14 years and 80 million meals later, he's only just getting started. Timo shares how he left a career in investment banking to start again. With no money, no network, no customers, he shares what that journey has taught him about fundraising without connections, growing with your customers and building a business around a problem genuinely worth solving. They also discuss how Gousto has used AI intelligently from the beginning, not as a replacement for people, but as a tool that makes the whole operation sharper; from cutting food waste and optimising factory logistics to building fully personalised menus that 80% of customers now rely on. Timestamps: 01:37 What Gousto Does 06:23 From Banking to Entrepreneurship 13:24 Scrappy Startup and First Orders 25:35 Affordability Taxes and Transparency 31:16 Healthy Without Preaching 34:33 Factories And Delivery Network 42:12 China Trip AI And Robotics Links Follow James Reed on LinkedIn Follow Timo Boldt on LinkedIn Find out more about Gousto and their products Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
1 hr 8 min
What does it take to build a luxury brand by accident and keep it thriving for 30 years without ever taking outside investment? In this episode of All About Business, James speaks with Tom Faulkner, award-winning British furniture designer and founder of Tom Faulkner Limited. They talk about the unlikely journey from redundancy at a record label to running one of the UK's most distinctive handcrafted furniture brands, with showrooms in London and New York, and a workshop in Swindon that has been making things by hand since 1996. Tom shares the story of how a side hustle in hand-painted tabletops became a serious business the moment he discovered what you could do with metal. He talks about buying a Swindon fabrication workshop for £5,000, inheriting two employees, slowly building a loyal team and a global client base. All through organic growth, word of mouth, and relationships with interior designers. They explore what it really means to build a premium, handcrafted brand in the modern world: the growing appetite among wealthy clients to understand how things are made, why British manufacturing remains a genuine selling point in the American market, and how Tom navigated the early months of US tariffs with a decision that cost him margin but protected his customer relationships. Together they also discuss the challenge of succession and legacy for founder-led businesses, why Tom has never chased scale for its own sake, and what he hopes to do next. Timestamps 4:56 From Chrysalis Records to Hand-Painted Furniture 8:40 Buying the Swindon Workshop (The £5,000 Decision) 12:56 The Pimlico Road Showroom & London's Design Cluster 15:53 Expanding to New York 20:24 Staying Artisan: Organic Growth & British Manufacturing 25:20 Signature Pieces: Capricorn & the Collections 36:13 Navigating Business Challenges & US Tariffs 43:01 Future Plans: Collaborations, Sculpture & What's Next 57:04 Advice for Young Entrepreneurs Follow James Reed on LinkedIn Follow Tom Faulkner on LinkedIn Find out more about Tom Faulkner LTD and their products HERE Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
58 min
How can a major museum be run with the same entrepreneurial mindset as a high-growth business? In today's episode, James Reed speaks with Elizabeth McKay, Director and CEO of the London Transport Museum. While many perceive museums as static archives, Elizabeth explains how she applies commercial strategy to ensure one of London’s most iconic cultural landmarks remains financially sustainable and relevant in a modern economy. Elizabeth shares insights from her unconventional career journey and explains why the museum identifies as the best in the world for urban transport. They explore the evolution of work through the lens of London’s history, from the original "chairmen" who carried sedan chairs to the "navvies" who hand-dug the first underground network. Together they discuss the balance between preserving heritage and driving innovation, including the story of Harry Beck’s revolutionary Tube map and how it was initially rejected for being too radical. Elizabeth also outlines the realities of leading a cultural institution that functions as both a charity and a successful commercial entity. Timestamps 01:48 Transport history highlights 09:50 Young entrepreneurs message 20:04 Design DNA of TFL 24:26 Running the museum business 33:27 Leading through uncertainty 40:21 Funding model explained 45:10 Youth skills pipeline Follow James Reed on LinkedIn Follow Elizabeth McCay on LinkedIn: Find out more about TFL Museum and their exhibitions here: Submit your application to Reed’s Entrepreneurs Fund for a chance to a £20,000 grant HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast visit Flamingo-media.co.uk
48 min
Why are millions of jobs going unfilled in one of the UK’s biggest industries, while so many young people are struggling to find work? In this episode of all about business, James Reed speaks with Sarah Bradbury, CEO of the Institute of Grocery Distribution, about the future of the UK food industry, the growing challenge of attracting young talent, and why the sector may offer far more opportunities than people realise. Sarah shares insights from her 25-year career across major retailers, before stepping into one of the most influential leadership roles in the UK food sector. She explains how IGD works across the entire food system and how they help competitors collaborate on the biggest long-term challenges facing the industry. They explore the pressures reshaping food and retail, including changing consumer habits, climate change, AI, automation, workforce shortages, and the potential impact of weight-loss drugs like Ozempic, on the future of food consumption. Together they also discuss leadership, collaboration between rival businesses, and why the UK food industry remains one of the country’s most important, and underestimated, economic forces. Timestamps 02:00 What IGD does 08:43 Retail tech and AI trends 12:27 UK food system challenges 18:36 Land use and solar farms 23:47 Hidden food careers 31:29 Youth unemployment urgency 43:27 Closing reflections and CEO Forum Follow James Reed on LinkedIn Follow Sarah Bradbury on LinkedIn Find out more about IGD and their impact HERE All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
1 hr 9 min
Running a business is hard, but what is it like when your work sits at the centre of people’s most emotional moments? In this episode of all about business, James Reed sits down with Damian Melville, Managing Director of Melville & Daughter Funeral Directors. Together they explore leadership in one of the most emotionally demanding industries there is. Damian shares his journey into the family business, reflecting on the responsibilities that come when helping people in their most vulnerable time, and how that shapes both leadership-style and company-culture. He shares what balancing tradition with modernisation means, the realities of running a business where empathy is as important as efficiency, and the discipline required to maintain high standards in sensitive circumstances. The conversation explores what it means to lead with care while still making clear commercial decisions, how to build trust within communities, and why consistency and professionalism matter more than ever, in a service built on reputation. Damian also discusses the challenges of succession in a family-run business and the importance of supporting both clients and staff through emotionally complex work. A thoughtful, grounded conversation about leadership, responsibility, and building a business where purpose and performance have to coexist every step of the way. Timestamps 01:04 Finding a niche market 06:36 Going solo challenges 12:50 Winning trust locally 23:18 COVID shock to the system 36:27 Hiring costs and NI 43:25 A Funeral director day 01:00:26 Memorial innovations and burials Follow James Reed on LinkedIn Follow Damian Melville on LinkedIn Find out more about Melville & Daughters Funeral Directors here All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
27 min
Is an awkward conversation the only thing standing between you and the salary you deserve? In this episode of all about business, Connor Scully, Senior Executive Consultant at Reed Specialist Recruitment, sits down with James to discuss how professionals can effectively secure a pay rise in their current role. Connor shares practical advice on how to move beyond the discomfort of pay discussions by focusing on preparation, timing, and proving your worth. The conversation explores how to assess whether you are truly due a salary increase, emphasizing the need to align your output with business goals and quantify your impact through measurable KPIs. Connor explains why being proactive, taking on extra responsibilities during company hardships, or "saying yes" to complex projects, is key to becoming an indispensable asset. Whether you feel underpaid or are looking to take the next step in your career, this episode offers a step-by-step guide to navigating pay conversations with confidence and a growth mindset Timestamps 02:00 Are You Due More 04:42 Prep And Timing Mistakes 09:38 When To Job Hunt 12:19 Ask In Person 15:36 Say Yes More Often 20:22 Employer Perspective on Pay Requests Follow James Reed on LinkedIn Find out how Reed can help you advance your career here: Find out more about Reed Specialist Recruitment here: Find out more Number Eight restaurant here: All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
28 min
How do you know if you’re being offered what you’re worth? In this episode of all about business, Leanne Appleton, recruitment expert at Reed, speaks with James about how professionals can increase their earning potential and achieve a higher salary. Leanne shares practical insights into what really drives salary growth, from understanding your market value to building in-demand skills and positioning yourself effectively in the job market. She explains why working harder isn’t always enough, and how being more strategic about your career decisions can significantly impact your long-term earnings. The conversation explores how to approach salary negotiations with confidence, including when to ask for a pay rise, how to benchmark your worth, and why timing plays a critical role. Leanne also highlights the importance of demonstrating impact through measurable results, rather than relying on tenure or job titles alone. Timestamps 02:10 Know Your Worth 04:15 Recruiter Advantage 05:41 Benchmark Beyond Salary 08:36 Reading Job Ad Salaries 11:14 Negotiation Prep 14:20 Avoid Over Underselling 17:37 Benefits That Matter 19:36 Perks Employers Can Add 21:52 Probation Pay Reviews 24:39 Counteroffers Warning Follow James Reed on LinkedIn Find out how Reed can help you advance your career here: Find out more about Reed Specialist Recruitment here: Find out more Number Eight restaurant here: All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
59 min
How do you grow an idea into a multi-million pound business before the age of 40? In this episode of all about business, James Reed sits down with Andrew Hulbert, entrepreneur and founder of Pareto Facilities Management, a company he built from his bedroom into a £50 million business before successfully exiting in his thirties. Andrew shares the journey from a difficult start in Oxford and an unconventional path into business, to scaling rapidly in a competitive industry and navigating the realities of high-growth entrepreneurship. He reflects on the mindset required to build something from nothing, the importance of winning (and keeping) customers, and why consistency and execution matter more than ideas. The conversation explores what it really takes to scale a business, from landing pivotal contracts that accelerate growth, to building a leadership team strong enough to step back from. Andrew also speaks candidly about the personal cost of success with long hours, burnout, and the moment he realised the business he built was no longer sustainable for the life he wanted. Now focused on family, investing, and sustainability, Andrew offers a different perspective on success that goes beyond financial outcomes. This is a grounded and honest conversation about entrepreneurship, growth, and what success really looks like once you’ve achieved it. Timestamps 02:17 Council estate roots 09:20 Knife lesson turning point 22:06 Bedroom startup launch 34:14 Why sell the business 42:57 Health reset and purpose 46:50 Sales tricks that work 54:47 Advice for entrepreneurs Follow James Reed on LinkedIn Follow Andrew Hulbert on LinkedIn Find out more about Pareto Facilities All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
46 min
Could the answer to a more sustainable handbag or wallet lie at the bottom of your pint glass? In this episode of all about business, James Reed sits down with Dr. Edward "TJ" Mitchell, co-founder and Chief Technology Officer of Arda Biomaterials, a London-based startup redefining the future of leather. Using cutting-edge technology, Arda transforms waste grain from brewers and distillers into sustainable, animal-, and plastic-free leather alternatives that are poised to disrupt the fashion and materials industries. TJ shares his remarkable journey from a PhD in radioactive waste storage to the fast-paced world of entrepreneurship. He opens up about the pivotal moments that led to founding Arda Biomaterials, meeting his co-founder, and the bold decision to pivot from food-based protein products to sustainable materials. TJ also talks about the challenges of scaling a deep tech startup, from overcoming scientific and engineering hurdles, to building a team, and navigating the complexities of fundraising. TJ reflects on the importance of networking and immersing yourself in the right communities, the art of storytelling as an entrepreneur, and why asking for advice often leads to unexpected opportunities. Timestamps 02:39 From PhD research to entrepreneurship 06:22 Discovering the value of waste grain 12:15 Pivoting from food-based protein to leather alternatives 14:19 Using chemistry to mimic collagen for sustainable leather 20:33 The science behind transforming waste into leather-like materials 21:20 Why communication and storytelling are key for entrepreneurs 24:47 Advice for scientists: finding co-founders and startup programs 35:00 The future of plastic-free, animal-free materials in fashion 39:49 Arda Biomaterials’ vision as a waste transformation company 42:13 Scaling globally and creating local production facilities Follow James Reed on LinkedIn Follow TJ Mitchell on LinkedIn Find out more about Arda Biomaterials here All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
59 min
How do you turn a single idea into a global brand and keep winning in an industry where most products fade away? In this episode of all about business, James sits down with Steve Perez, founder of Global Brands, to unpack the reality behind building one of the UK’s most successful drinks businesses from scratch. Steve shares how he identified a gap in the market early on, and backed his instincts to create products that would resonate with a new generation of consumers, most notably the breakout success of VK. But Steve’s story isn’t just about spotting an opportunity, it’s about the discipline required to execute, the risks that come with backing your own judgement, and the resilience needed to navigate inevitable setbacks along the way. The conversation goes deeper into what actually drives success in a highly competitive, fast-moving industry. Steve explains why understanding your customer better than anyone else is a non-negotiable, how to stay relevant as trends shift, and how many businesses fail not because of bad ideas, but because of poor execution. He also reflects on leadership as a business scale. From making tough commercial decisions under pressure, to building a team you can trust, and knowing when to adapt, versus when to stay the course. This is a grounded, experience-led conversation about entrepreneurship without the fluff that covers risk, resilience, execution, and what it really takes to build something that lasts. Timestamps 02:56 From pub manager to van hustle 08:43 Business bust and rock bottom 14:33 Inventing VK 25:16 Keep your equity keep control 38:27 Building a hotel empire 43:36 High Court tax challenge 57:34 Multi-generational mindset Follow James Reed on LinkedIn Follow Steve Perez on LinkedIn Find out more Global Brands and VK All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
25 min
Why do some candidates succeed in interviews while others fail, even with the same experience? In this episode of all about business, James speaks with Will Moore, Senior Area Manager at Reed Specialist Recruitment, about how to effectively prepare for a job interview. With more than a decade of experience in recruitment, Will shares practical advice on how candidates can approach interviews with confidence and structure. He explains the four key steps to interview preparation, from researching the company and reviewing the job description, to understanding the people you’ll be meeting, and preparing examples from your own experience. The conversation also explores how candidates can structure answers clearly and communicate their achievements with confidence. Will highlights why using facts and measurable results is far more effective than exaggeration, and how practising answers out loud can dramatically improve performance on the day. They also discuss some of the most common mistakes candidates make; asking vague questions that reveal a lack of research, failing to prepare real examples of past work, and overlooking the importance of preparation for virtual interviews, where technology, environment, and presentation still matter. Whether you're preparing for your first interview, or your next career move, this episode offers practical insights to help you present yourself clearly, confidently, and authentically. Timestamps 01:12 Four step interview prep 06:26 Nailing tell me about you 08:59 STAR method 14:41 Handling weaknesses questions 19:16 Practice and common mistakes Follow James Reed on LinkedIn Find out how Reed can help you advance your career here: Find out more about Reed Specialist Recruitment here: Explore our online course ‘Life's Work: How to get ahead in a career you love’ here: All About Business is brought to you by Reed Global. Learn more HERE This podcast was co-produced by Reed Global and Flamingo Media. If you’d like to create a chart-topping podcast to elevate your brand, visit Flamingo-media.co.uk
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