Published by Frame Set
"Reframed" is a show that helps growing filmmakers learn from the creators behind inspiring new work, offering real insights, practical tools, and a stronger sense of connection within the film community.
Listen on Apple Podcasts1 hr 5 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4gUcDe7▶ About This Episode:Director Daniel Iglesias joins Dylan Hahn to break down The Neighbourhood’s music video for “Planet”, a surreal dance piece built around an inverted woman, practical insects, a hairless cat, and a moving El Camino. Daniel explains how he turned a seemingly simple concept into a carefully structured visual journey, balancing ambitious transitions, VFX, choreography, and an eight-hour scheduling problem. They also discuss building treatments, protecting the right creative decisions, choreographing the camera alongside the dancer, and knowing when to break the visual rules you’ve established.
43 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3SK2d6X▶ About This Episode: Director Scott Secco returns to Reframed to break down his latest mountain bike film shot with GoPro's new interchangeable lens camera. Scott walks through the custom rigs, cable cams, pole cams, fog setups, and creative problem-solving behind the project—including the moment a failed stunt left him with a broken sternum. They also dive into why small cameras are becoming legitimate cinema tools, how budget really affects filmmaking, and why the best-looking shots often come from smart ideas, not expensive gear.
33 min
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4wk1AiL ▶ About This Episode:Dutch director Sabrina Nijenhuis joins Dylan Hahn to break down her Cannes-nominated spec commercial Burning Desire — a cinematic film about skin cancer shot on 16mm with almost no budget. She shares how borrowed film stock, DIY production design, natural light, and practical in-camera techniques helped shape the film, while diving into spec work, commercial directing, and the importance of developing a creative voice as a filmmaker.
46 min
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4eygU3W ▶ About This Episode: Director Daniel Warwick joins Dylan Hahn to break down his Westpac campaign, a commercial that turned an entire community into a human helicopter. Daniel explains why he chose to build the impossible practically instead of relying on CGI, how Martin Parr's photography inspired the film's distinctive 16mm aesthetic, and why shooting front-lit in harsh sunlight became the project's biggest creative advantage. They also dive into production design, static camera work, film stock, color, location scouting, and Daniel's philosophy on protecting the human soul of filmmaking in the age of AI.
51 min
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/44hbA0a ▶ About This Episode:Director and photographer Aidan Cullen joins Dylan Hahn to break down his commercial spot for Cosmos starring Odessa A'zion, and to discuss what makes certain performers impossible to look away from. Aidan shares insights from a decade of working with actors, musicians, and brands, including his creative collaborations with Odessa, Omar Apollo, Malcolm Todd, and more. They talk about directing talent, building creative chemistry, shooting on film, creative direction, the realities of "overnight success," and why consistency matters more than inspiration. Aidan also shares lessons from founding Nova, working with some of the biggest names in entertainment, and the mindset that helped him build a career across photography, directing, and entrepreneurship.
33 min
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/3S0f30i ▶ About This Episode:Cinematographer Todd Banhazl joins Dylan Hahn to break down Olivia Rodrigo's "Drop Dead" music video, a project shot entirely on vintage BetaCam, VHS, and MiniDV cameras. Todd shares why the team wasn't chasing nostalgia, but the unique beauty these formats bring to faces, movement, and atmosphere. They discuss preserving interlaced motion, lighting for low-resolution cameras, filming at Versailles with director Petra Collins, the resurgence of lo-fi imagery, and why the industry's pursuit of realism may have gone too far.
1 hr 6 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4o2SN1D▶ About This Episode:DP Adam Bentel joins Dylan Hahn to break down KFC’s “Eat the Rules” campaign, directed by Zee Ntuli. Adam shares how the team turned a single abandoned community center into a surreal party world using practical effects, lasers, dancers, mirrors, confetti, and a lot of experimentation. They get into collaborative scouting, shooting at 250fps on the Alexa 35, building atmosphere with practical effects, lens choices, and how giving talented people room to play led to some of the spot’s most memorable moments.
51 min
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/4fCE3V1 ▶ About This Episode:Director and Abyss Digital founder Shapxo joins Dylan Hahn to break down how some of his most insane VFX shots actually get made. From Unreal Engine previs and robotic camera systems to CG avatars, seamless eye transitions, and LED volume stages, they dig into the real process behind modern VFX work. They also talk about AI, filmmaking culture, creative collaboration, and why some of the best ideas still come from grabbing your friends and making something with almost no money.
51 min
▶ Find Inspiration and develop your ideas with Frame Set: https://go.frameset.app/3PajnJv ▶ About This Episode: Director Rick Darge joins Dylan Hahn to break down his wildly absurd Popeyes “Chicken Chicken Chicken” campaign. It's a musical commercial built around one word, one weird idea, and a ton of meticulous prep. Rick walks through the entire process of directing a big budget commercial, from casting actors who can sing, navigating UK food advertising laws to solving VFX problems on the fly and keeping a set calm under pressure. They get into comedy theory, agency collaboration, lens choices, actor auditions, production company culture, and why the best comedy commercial work often comes from committing fully to one strange idea.
37 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3RbjW6d▶ About This Episode:Director Simon Becks joins Dylan Hahn to break down a surreal Iceland-shot music video about a man stranded in a frozen wasteland who falls in love with a snow woman. Alongside co-director Folkert Verdoorn, Simon shares how the team turned a strange one-line concept into a massive practical shoot involving glaciers, handmade sleds, puppeteered snow creatures, and brutal conditions across Iceland. They get into worldbuilding, production design, collaboration, and the challenge of balancing emotional storytelling with a playful, cinematic visual style.
53 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3QFEmUS▶ About This Episode:Director Leon Liehr joins Dylan Hahn to break down a spec commercial featuring Headspace that was made as a student project. Leon shares how a small team used location choices, practical effects, and VFX to create the illusion of ceilings closing in, all within a three-day shoot. They talk through previs, lighting strategy, in-camera solutions, and the process of aligning a spec piece closely enough to a real brand that it gets their attention.
56 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4tywEKA▶ About This Episode:Director Alex Takacs returns to break down his music video Brush Me Like a Horse, a simple but striking concept built around a man running on a treadmill over a cliff. Alex shares how the idea expanded into a full world through production design, performance, and careful visual choices. They get into the realities of the shoot, including difficult locations, rattlesnakes on set, a broken treadmill, corrupted footage, and a last minute pickup shot that brought the piece together. It is a conversation about problem solving, trusting your instincts, and finding a way to finish the project when things go wrong.
45 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3ODQSU9▶ About This Episode:Director Morgan Le Faucheur joins Dylan Hahn to break down his cycling campaign and the detailed process behind creating a high-end commercial look with limited resources. Morgan explains how he developed the treatment, pitched the idea in person, and used a combination of moto crane, drone, handheld camera, and practical lighting to build a strong black and white visual language. They discuss multiplying riders with subtle VFX, mixing stabilized and imperfect movement to preserve energy, and even capturing product shots using an iPhone with the Blackmagic app. The conversation also explores the balance between craft and new tools like AI, and why strong ideas still matter most when trying to stand out as an independent filmmaker.
31 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4cg6MMh ▶ About This Episode: Director Scott Sacco joins Dylan Hahn to break down his Outdoor Research film Moments, a five-day shoot across British Columbia built with small crews, lightweight rigs, and a practical approach to getting cinematic images in remote locations. Scott shares how he balances directing, shooting, and editing his own work, how improvised rigs help create dynamic shots, and why flexibility in the field often leads to stronger ideas. They talk ultrawide lenses, POV camera setups, location strategy, shaping natural performances, and the ongoing challenge of making resourceful productions feel bigger than they are.
49 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4v2Bn8H▶ About This Episode:Director Oscar Hudson joins Dylan Hahn to break down his Coinbase campaign created for the Oscars, a project that builds a believable video game world almost entirely through practical techniques. Oscar explains how the team translated digital logic into physical design using printed textures, flattened costumes, miniature environments, and carefully controlled camera movement to create an uncanny game-like reality in camera. They discuss the isometric camera language, materials testing process, choreography inspired by NPC movement, and how simple physical solutions helped achieve complex visual ideas without relying heavily on CG.
43 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4c1YKHR▶ About This Episode:Cinematographer Cyan Mariani joins Dylan Hahn to break down the bold black-and-white music video that’s been gaining attention online. Cyan shares how he created striking contrast with minimal lighting setups, balanced hard and soft sources through a single window, and unified footage from four different cameras using film scans. They also get into working fast with limited resources, adapting when locations fell through, and how constraints helped shape the final look of the piece.
44 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/478c22O▶ About This Episode:Cinematographer Patrick Pickler joins Dylan Hahn to break down his North Face commercial, shot high up in the mountains on glaciers near France. They go shot-by-shot through the film, explaining what was actually filmed on location versus what was built later in a studio. Patrick shares how they carried full camera setups up the mountain, shot on 35mm in extreme weather, and used tools like thermal cameras, miniatures, and motion control to pull off specific shots, all in pursuit of images that could only exist somewhere between the real world and something imagined.
36 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3Ns61qW ▶ About This Episode:Cinematographer Rowan Biddiscombe and Dylan Hahn break down the viral shot from his latest commercial for Ardbeg Whiskey. They reveal the unconventional lens, Steadicam work, and blend of practical effects and VFX that brought the image to life. Rowan shares how the team tackled shooting in remote natural locations with a small crew, the meticulous prep behind technically ambitious shots, and the tiny details filmmakers obsess over but audiences rarely notice. It’s a conversation about craft, problem solving, and why showing the real process behind an image matters more than ever in an era where viewers increasingly assume everything is AI.
48 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/3N30Du9▶ About This Episode:Director Salomon Ligthelm joins Dylan Hahn to break down his Super Bowl campaign for He Gets Us — and the 64-page treatment that won him the job. Solomon shares how he approached five distinct films in one ambitious shoot, discovered the campaign’s linchpin in vintage consumerist audio, and built clear creative rule sets to navigate scale, faith, excess, and restraint. It’s a conversation about protecting set culture, analog craft in an AI world, and why cool imagery isn’t enough if it doesn’t move you.
26 min
▶ Find Inspiration and develop your ideas with Frame Set:https://go.frameset.app/4704rTG ▶ About This Episode:DP Mason Charles joins Dylan Hahn to break down how he and director Nick Nelson built a surreal, black-and-white fever dream around an unexpected tool: an Xbox Kinect. The depth-scan “nanoparticle” look became the backbone of the project, layered with black-void builds, 3fps Alexa textures, drone-mounted lighting, underwater housings, and tightly integrated VFX. They talk experimentation, collaboration, and what it feels like to step into the title of cinematographer while still early in the journey, chasing bold ideas and sharpening your voice with every project.
Apple Podcasts rankings supplied by Mato Topic Intelligence Platform.
Observed July 30, 2026.
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