The Focused View: Empowering Eye Care Professionals
Published by Michael Nasser
Management
Business
Education
Self-Improvement
"The Focused View" is a podcast dedicated to exploring the latest trends, strategies, and innovations in the eye care industry. Hosted by industry expert Michael Nasser, each episode features in-depth interviews with thought leaders and practitioners who are pushing the boundaries of optometry. With a focus on empowering eye care professionals and elevating the industry, "The Focused View" provides valuable insights and inspiration for anyone looking to stay ahead of the curve in this rapidly evolving field. Tune in for engaging conversations, expert analysis, and a clear vision for the future of eye care.
EP58: The SPEC Foundation: How Independent Eye Care Professionals Can Give Back
A pair of glasses collecting dust in your stock room could be the reason someone sees clearly for the first time. In this episode, we are joined by April Petrusma, Chedy Kalach, and Allyson Freind, who share how the South Pacific Eye Care (SPEC) Foundation is opening the door for independent eye care professionals to give back. For years, meaningful eye care outreach has largely been reserved for the big corporate players. Today, we're exploring how that's changing and how independent eye care professionals can be part of it. Throughout the conversation, they discuss the Foundation's journey, the unique value of its dispenser-led model, the life-changing impact of accessible vision care, and how outreach transforms volunteers both professionally and personally. They also share the many ways individuals and businesses can get involved. If you're passionate about independent eye care and making a lasting impact, this episode will leave you inspired to be part of something bigger. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 2:53 - SPEC Foundation members and their background 4:21 - How a Fiji outreach sparked the creation of SPEC Foundation 6:15 - What the SPEC Foundation actually does 9:08 - The biggest surprise after creating the foundation 10:57 - The gap that the SPEC Foundation fills 13:28 - Turning dead stock into a life-changing vision 15:48 - What makes SPEC Foundation unique from other charitable institutions 16:59 - Why a dispenser-led foundation matters 19:46 - Professional and life development beyond the practice 23:27 - Expanding the community support beyond Fiji 24:56 - The volunteer point of view of SPEC Foundation 31:42 - Practical ways you can support the foundation 36:17 - Why volunteers need to be an ODA member 39:36 - What DGR-1 status means 41:42 - The first step to getting involved with SPEC Foundation Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP57: The Shift Business Growth: Start with the End in Mind with Jenny Stilwell
What separates practices that continue to grow from those that reach a plateau? In this episode, we are joined by Jenny Stilwell, strategy advisor, business mentor, and author of The 7% Club, to share the leadership and business strategies that help founders build businesses with lasting value. Throughout the conversation, Jenny explores why business value extends far beyond revenue, how systems and delegation strengthen a practice, and why every business owner should start with the end in mind, even if selling isn't part of their plan. If you're looking to build a practice that's more profitable, more resilient, and less dependent on you, this episode will challenge the way you think about growth and leadership. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 3:11 - Jenny's background and journey from CEO to business advisor 5:28 - Starting a business with the end in mind 8:21 - Building a business that doesn't rely on the founder 12:03 - The reason why business owners struggle to sell 15:18 - What buyers really look for during acquisition 21:18 - Strategic advantage for specialisation 22:47 - Shifting from founder perspective to acquirer perspective 24:55 - Why profit matters more than revenue 28:20 - Activities that should be done consistently to keep the business saleable 30:33 - Hidden financial blind spots 32:53 - Why do businesses plateau 35:23 - Making the shift from founder to CEO 37:44 - The "Dance of Trust" concept 42:25 - Recruiting and building an A-team 46:33 - What separates businesses that grow beyond $2 million 48:16 - Three questions every business owner should ask 50:51 - Final advice and closing thoughts Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP56: Starting Young: Building a Team, Finding your Niche, and Growing with Purpose with Alisha Shastri - Part 2
How early is too early to start and build an independent practice? Alisha Shastri’s journey proves that with the right mindset, people, and purpose, it might be much sooner than you think. In part 2 of our conversation with Alisha Shastri, Optometrist Director and co-founder of iOptical, we dive deeper into the realities of building an independent practice from the ground up as a young optometrist. From overcoming financial barriers and recruiting the right team to developing a thriving niche in paediatric eye care. Throughout the conversation, Alisha highlights the power of partnership, the importance of community, and why young optometrists shouldn’t wait 10 or 15 years before pursuing ownership. She also shares the positive mindset behind her career success while balancing her personal life and how she gives back through The Glasses for Kids program. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 2:44 - The challenges of opening a practice as young optometrists 5:34 - Researching the market and understanding the local community 7:21 - Building a successful partnership 11:46 - How partnership roles changed as the business grew 13:28 - Recruiting the right team and building culture 17:26 - Empowering dispensers as the eyes and ears of the practice 19:41 - Why dispensers are often undervalued 22:25 - Alisha discovering her passion for paediatric eye care 24:12 - Creating a child-friendly patient experience in the practice 27:50 - The power of community and word-of-mouth 30:36 - Balancing patient care with the commercial part of the business 33:23 - Giving back through the Glasses for Kids program 38:00 - Collaboration, networking, and industry support 41:43 - Alisha’s mindset in her career and business 45:45 - Advice for students and early-career optometrists 50:38 - What Alisha wishes she knew earlier Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP55: Starting from Zero: How to Establish a Greenfield Optometry Practice - Part 1 with Alisha Shastri
Thinking of starting an independent practice from scratch? In this episode, we are joined by Alisha Shastri, Optometrist Director and co-founder of iOptical , to share her journey from new graduate to practice owner and the lessons she learned building a greenfield optometry practice from the ground up. Alisha shares how working in rural South Australia accelerated her clinical career growth, how she realised within six months of practice that traditional employment wasn't her long-term path, and how a simple conversation with her future business partner, Ebru, evolved into a thriving independent optometry business. From the realities of practice ownership, choosing the right location, building business skills as a healthcare professional, overcoming self-doubt, to creating a patient experience aligned with their vision. This episode offers real-world insight into launching a greenfield practice and building a successful career in independent eye care. Whether you're an optometry student, recent graduate, independent optometrist, or aspiring practice owner, this episode is a must-listen episode for you! All the links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 3:00 - How Alisha Shastri discovered optometry as a career 6:26 - First optometry role after graduation during Covid 8:50 - Lessons from practising in a rural community 10:00 - First thoughts about practice ownership 15:09 - Meeting business partner Ebru and discussing ownership 17:19 - The importance of family support 18:52 - Addressing hesitations and fears around business ownership 22:47 - Exploring whether to buy in practice or greenfield ownership 27:56 - Building a vision from the ground up 30:27 - The community response after opening 32:43 - Choosing Greenvale and conducting location research 35:30 - Specific factors to consider in practice location scouting Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP54: Building Operational Leverage: What Independent Optometry Can Learn from Scaled Practice Models with Ankit Patel
What happens when an industrial engineer steps into the world of independent optometry? In this episode, we are joined by Ankit Patel, founder of My Business Care Team , and the host of the Optometrists Building Empire podcast. Ankit shares how independent practices can create operational leverage, improve patient experiences, and scale sustainably without losing the personal touch that makes independent optometry so valuable. Drawing on his experience owning and managing multiple private practices in the United States, Ankit shares practical insights on centralising operations, identifying bottlenecks, measuring performance, building accountability, and creating systems that enable teams to deliver world-class patient experiences consistently. Whether you're a practice owner, manager, optometrist, or emerging leader, this episode is packed with actionable strategies to help you work smarter, strengthen your team, and build a more resilient practice. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 3:04 - From Industrial Engineering to Optometry 4:40 - Providing patient with high-touch experience & centralisation 8:28 - Challenging parts of scaling a practice 13:57 - Using "First Pass Yield" to identify operational friction 17:53 - Why multitasking is hurting practice performance 19:10 - Accountability systems that drive results 21:11 - The CARE values framework 23:40 - Understanding operational inefficiencies and improving it 27:27 - Build a practice that is not competing with the corporate 29:22 - Simplifying product offerings for easy communication and to build trust 30:49 - Metrics beyond revenue and conversion rates 36:02 - What separates high-performing practices 42:26 - Common mistakes practice owners make 43:35 - How to start incorporating the business mentality in your practice 46:49 - Advice for young optometrists and future practice owners 48:40 - The biggest lesson from Ankit's journey Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP53: 42 Years in Eye Care - George Nasser on The Story Behind Building Opticare
One bold decision that changed the course of independent optometry in Australia today. In part 1 of this 3-part series, we are joined by George Nasser, Founder and Director at Opticare, to share the lessons, risks, and industry changes that established his 42-year journey. From identifying major gaps in the optical industry in the early 1980s to challenging long-standing industry norms and making bold decisions that ultimately broke a major company’s 25-year hold on a government optical contract, George’s story is a powerful example of how persistence, innovation, and an openness to question the status quo can help shape an entire industry. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 4:13 - George’s early life and why he switched from architecture to optometry 5:54 - Family influence and entrepreneurial upbringing 8:48 - Developing leadership from becoming a school captain 10:33 - The “curtain rule” in optometry practices 13:32 - Opening his first practice after graduating 17:35 - Something needed to change in the government optical system 22:48 - Building a statewide independent optometry network 25:42 - The conclusion of the first government tender 27:24 - The creation of Opticare 29:09 - What Opticare looks like in 1984 31:40 - Lessons about persistence and business 33:32 - Building the first Opticare team and its challenges 37:50 - Optometry then vs now 41:40 - The rise of multinational corporations in Australia 46:02 - Attempting to unite independent laboratories 48:55 - The spirit of Opticare 50:20 - The lecture that transformed Opticare’s future vision Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP52: From Specialty to Strategy: Building a High-Performance Independent Practice with Shonit Jagmohan - Part 2
Differentiation is one of the biggest opportunities for independent optometry practices, but it requires the right strategy, systems, and leadership. In this episode, we continue our conversation with optometrist and owner of Vision Camberwell, Shonit Jagmohan. Shonit breaks down how he’s built a high-performance independent practice by focusing on what truly sets a business apart: its people, its culture, and its strategy. He shares the mindset required to stand out and stay relevant in an increasingly competitive landscape. From hiring the right people and creating meaningful incentive structures to making smarter business decisions and future-proofing your practice, this episode is packed with practical insights that independent practice owners (or aspiring ones) need to hear. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 3:18 - Shonit’s leadership philosophy and staff development 6:16 - Ongoing development & staff training 9:28 - Common mistakes in team motivation 12:01 - Motivation and goals differences 14:26 - Designing effective bonus and incentive structures 22:11 - What great leadership looks like 23:26 - Influential U 27:18 - Time investment & decision making 33:27 - KPIs that actually drive results for Vision Camberwell 39:05 - Shonit’s AHA moments as a business owner 42:37 - The future of independent optometry 47:03 - Advice for new & aspiring independent optometrists 50:35 - What’s next for Shonit Jagmohan Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP51: From Specialty to Strategy: Blending Clinical Excellence and Leadership in Independent Optometry with Shonit Jagmohan - Part 1
What happens when you stop trying to serve everyone and start building a practice around clarity and specialisation? In this episode, we are joined by Shonit Jagmohan, an optometrist and owner of Vision Camberwell, one of the oldest independent practices in Victoria, to unpack how he built a practice model centred on specialty contact lenses, patient experience, and intentional business design. Throughout the conversation, Shonit shares how he shifts from the traditional mindset of trying to serve everyone and instead advocates for clear positioning and strategic differentiation. He shares how leadership, team culture, and structured systems allow him to balance clinical excellence with business sustainability, proving that you don’t have to sacrifice one for the other. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 3:11 - Shonit Jagmohan’s journey to optometry 6:43 - Exposure to different practice models 10:05 - Key difference between independent and corporate optometry 15:59 - Inside Vision Camberwell & its practice philosophy 20:10 - Specialty contact lenses 22:31 - Why Shonit chose specialty contact lenses 27:03 - Differentiation & market strategy 34:53 - Creating a unique patient experience 37:40 - The cost of trying to serve everyone 40:54 - Getting started with specialisation 45:01 - Balancing clinical care & business profitability 48:06 - Building a high-performing team culture Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP50: From Grad to Greenfield: One Optometrist’s Journey to Private Practice Ownership with Sheila Lam - Part 2
Sometimes, the most powerful way to learn is to build as you go, and Sheila Lam’s journey is a testament to that. In this second part of the conversation, Sheila Lam takes us behind the scenes of building a greenfield practice with Mandy Huynh from a simple idea to full execution. From figuring out business structures and securing funding, to negotiating leases, managing unexpected costs, and building a patient base from zero, Sheila shares the raw, unfiltered realities of entrepreneurship in optometry. This episode isn’t just about opening a practice, it’s about betting on yourself, learning as you go, and building something meaningful from the ground up. Whether you’re a student, early-career optometrist, or someone dreaming of ownership, this episode will give you both practical insights and the mindset shifts needed to take that leap. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 2:51 - Why Sheila and Mandy chose to gain experience first before opening their practice 4:00 - Finding mentors & building a support system 6:12 - Choosing a business name, logo, and their A team 8:37 - Finding a location 12:50 - Creating a business plan and securing business funds 16:28 - Forecasting bank loan amount for starting a business 20:30 - Finding a property and lease negotiation 28:07 - Practice design and fit-out challenges 31:48 - Unexpected delays: approvals, compliance, construction realities 33:39 - Mindset shift: problem-solving over perfection 35:55 - Most underestimated part of setting up a practice 41:13 - Opening Months: What it’s really like 42:56 - Hiring the first staff 45:54 - How hiring staff improve the business 48:16 - From 0 patients to current growth 49:43 - Marketing strategies for greenfield practices that actually worked 51:57 - Essential personality traits for business owners 52:58 - Advice to young optometrists who’s unsure if they’re ready 57:02 - Sustainable growth over rapid expansion Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP49: From Grad to Greenfield: One Optometrist's Journey to Private Practice Ownership with Sheila Lam
From grad to greenfield. Sheila Lam didn’t just follow the expected path, she built her own. In this episode, Michael Nasser sits down with Sheila Lam, optometrist and co-founder of Eye Definition Optometrist, to unpack what it really takes to step into ownership early in your career. From graduating during the pandemic and gaining experience in corporate optometry, to questioning the “safe” route and launching an independent practice with a business partner, this is a story of clarity, courage, and calculated risk. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 2:58 - Sheila Lam's background 4:38 - Early ambitions of practice ownership 6:47 - Sheila's introduction to corporate optometry 9:18 - Outgrowing the corporate path 11:11 - Joining the Young Optometrists and the power of networking 15:24 - Lessons from corporate optometry 19:24 - Making the leap to independent practice 22:07 - Replan the future with independent practice 24:57 - Opening an independent optometry practice 28:30 - Choosing a business partner, aligning goals, and priorities 32:57 - Defining partnership structure and tasks of the practice 35:02 - Why they chose a 50/50 ownership structure 36:17 - Advice they received about the partnership 39:17 - Navigating difficult conversations 43:54 - Other things to consider in a partnership 45:19 - Benefits of having a business partner Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP48: Practice Flow, Training, and the Future of Independent Practice with Tim Thurn
Do you and your team truly know the "why" behind your business? In this episode, Tim Thurn is back for part two of the conversation, bringing his honest perspective on the realities of modern optometry and a simple yet powerful idea: why successful practices are intentional about their "why." Throughout the episode, Tim challenges the common belief that independent practices are directly competing with large corporate players. Instead, he encourages practitioners to focus on positioning, patient experience, and integrated care. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 2:46 - Revenue shifts & the real challenges facing independents 5:30 - Optometry as a professional sales role 9:26 - Demographic shifts & cultural evolution in the industry 13:26 - How business fundamentals have evolved 20:48 - Designing an exceptional patient flow 24:14 - Strongest why for independent practice 30:11 - What's different about your practice? 32:01 - What true integrated care looks like 39:19 - Ensure integrated care is consistent amongst the team 43:43 - Key elements of well-oiled machine practice 45:46 - Training: The most neglected growth lever in business 51:07 - Communication skills resources 53:05 - The future of independent optometry 57:55 - The one lesson every independent should remember Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP47: The Evolution of Independent Optometry and Technology with Tim Thurn
Independent optometry hasn't just evolved, it has transformed. From glass lenses dominating the market to digitally personalised optics, from fragmented professional politics to collaborative care models, the journey has been nothing short of remarkable. In this episode, Michael Nasser is joined by Tim Thurn, former Medical & Professional Relations Director at EssilorLuxottica and a trained optometrist, to unpack decades of perspective on the profession. This is a conversation about progress, not just technological progress, but professional growth, mindset shifts, and the responsibility independents carry in shaping the future of eye care. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 1:11 - Tim's journey into optometry and industry leadership 4:06 - From fragmented practice to coordinated care 5:44 - Tim's transition into industry & market analysis 10:36 - Early challenges and opportunities of independent practice 13:17 - Revenue model shifts 14:36 - Technological milestones in dispensing and manufacturing 19:05 - How technology changes patient experience to personalisation and precision 22:44 - Staff training to the power of technology 24:05 - Importance of independence embracing technology 26:31 - Independence as drivers of change 32:27 - Who independents are really competing with 36:34 - Role of independent market to R&D across the industry 41:34 - Underdeveloped areas of the eye care industry 44:38 - What's next for the eye care industry 46:11 - Advice to the independent in adopting new technology 51:55 - Don't be afraid to adopt and ask Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP46: Leading for Success: Practical Strategies to Build Stronger Teams in Independent Optometry with Dr Steve Vargo
Strong teams don't just happen by accident. They're built through better leadership, a strong team culture, and systems that help your practice grow without burning you out. In this episode, Michael Nasser is joined by Dr Steve Vargo, optometrist, practice management consultant, author, and host of the Eye Own a Business podcast, to unpack one of the biggest (and most challenging) issues facing independent practices today: leadership and team management. From understanding the difference between leadership and management, to hiring the right practice manager, reducing staff turnover, and building a culture people actually want to be part of, this conversation goes beyond theory and dives into what truly works inside real practices. If you've ever felt overwhelmed managing staff, unsure how to delegate, or frustrated by a lack of growth despite working harder than ever, this episode is for you. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 1:01 - Steve Vargo's journey into practice management 4:50 - Why leadership is the missing link in many practices 7:25 - Leadership vs. management 9:42 - Why do practice owners struggle in leadership 10:11 - When should the owner delegate responsibilities 13:46 - Best way to identify the right practice manager 16:35 - Hiring within vs. outside 18:37 - Interview questions for leadership roles 21:35 - The first 60 days of a new manager 23:52 - Developing leaders in your existing team 27:07 - The five pillars of leadership 30:17 - Holding people accountable without confrontation 32:59 - Effective communication in the practice 36:59 - Tips for manager and team collaboration 38:49 - Why staffing is the number 1 challenge of business owners 40:54 - Retention comes down to leadership 42:53 - Empowering staff to be part of the solution 44:43 - One step to become a better leader Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP45: Building Community, Crafting Care: Northam Optical's Journey to Independent Practice of the Year 2025 with Allyson Freind
In this episode, we are joined by Allyson Freind, optical dispenser, owner of Northam Optical and recipient of Independent Practice of the Year 2025, to explore how a loyal customer base, deep community connection, and consistent, high-quality care can outperform even the biggest city-based advantages. From accidentally stepping into optics as a receptionist to becoming a trusted healthcare provider, community leader, and industry advocate, Allyson's journey shows that regional practices can thrive when they are built on trust, education, and genuine care for the people they serve. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 1:46 - Allyson's background and her unexpected career in optics 5:11 - From employee to business owner 6:04 - What makes running a rural practice unique compared to bigger cities 6:56 - What sets an award-winning practice apart 8:56 - Business milestone for Northam Optical 11:12 - Building real community connections 13:27 - Criteria for brand alignment and setting boundaries as a business owner 17:36 - Education and industry involvement 20:38 - Giving back to the community through the Fiji outreach program 23:39 - The value of training and education for optical dispensers 24:54 - Guiding principles that operate Northam Optical 26:11 - What makes the biggest difference in patient experience 27:52 - Making smart business decisions: Introducing a new specialisation to patients 30:22 - Business owner routine to be working on the business, not just in it 32:51 - Allyson's advice to independent practice owners Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP44: Ownership, Independence, and Planning Succession in Optometry with Tim Duffy
What does it take to build an independent practice that lasts for four decades and then pass it on to continue the legacy, intention, and heart for patient care? In this episode, we are joined by Tim Duffy, a highly respected rural optometrist, former owner of Vision Splendid, and long-time advocate of independent practice, to unpack how he built, grew, and eventually handed over his optometry practice to younger optometrists without losing its heart for patients. This conversation goes beyond business theory. It's about community, independence, patient care-first, and living a legacy that outlives you. Whether you're a young optometrist wondering where your career path is heading, a practice owner thinking about the next 5–10 years, or someone who is deeply invested in the future of independent optometry, this is a must-listen episode for you! All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 1:16 - Tim Duffy's path into optometry 3:29 - Starting young and building a rural practice in NSW 6:20 - Key strategies in growing a rural optometry practice 9:32 - Early support from the community 11:06 - Expanding scope of practice in rural settings 14:06 - Investing in patient care through technology, equipment in rural settings 16:34 - Competition in rural private practice 19:34 - Advocating for independence: treating team as family 22:51 - Creating a lifestyle, flexibility, and owning your time 26:13 - Recognition of the Josef Lederer Award (2017) 28:12 - Who was Josef Lederer? 31:22 - Initial steps of succession planning 38:27 - Finding the right person for a successful succession 40:54 - Why did Tim choose the continuation of practice legacy over corporate sale 46:19 - When it the time to get legal advice for succession planning Learn More About Us: Website: https://www.thefocusedview.com.au/ LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
2025 Holiday Episode: Eye Care Community Voice
As we close out another year on The Focused View, we wanted to pause the usual format and do something truly special. In this special holiday episode, we bring together one standout piece of advice from some of our past guests. You'll also hear their personal messages to the eye care community, reflections, encouragement, and what they hope we carry with us into the new year. Think of this episode as a collective deep breath. A moment to reflect on the challenges we've faced, the growth we've experienced, and the future we're building together. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 1:01 - Kelly's advice on mental health, work-life pressure, and early intervention 2:31 - Bethany on emotional intelligence, leadership & continuous growth 3:37 - Skye's advice on the future opportunities in the eye care industry 4:12 - Belina's reflection on independent optometry growth 5:45 - Amanda's update on the industry changes and support to young optometrists 6:30 - Todd's update on the mivision digital 8:30 - Fatin's reflection on the importance of real human connection in a high-tech world 10:30 - Kayla on what to look out for in the eye care industry in 2026 12:55 - Erich's encouragement for growth, confidence, and long-term vision 13:56 - Louise and Teiger's gratitude to the eye care community Learn More About Us: Website: https://www.thefocusedview.com.au/ LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP43: Beyond the Brochure: Raising Optical Standards Through Lens Knowledge with Grant Hannaford
What if the biggest breakthroughs in patient outcomes aren't found in new lens technologies…but in how deeply you understand the ones you already use? In this episode, we peel back the layers of lens design as Michael Nasser sits down with Dr Grant Hannaford, Doctor of Ophthalmic Science and co-founder of the Academy of Advanced Ophthalmic Optics (AAOO) , to unpack the often misunderstood world of lens philosophy and the growing knowledge gap between lens engineers and practitioners. It's technical… but in the very best way. Dr Grant takes us through his journey from dispensing and practice ownership to building one of Australia's leading platforms for advanced optical education. He reveals how returning to first principles is helping practitioners make smarter prescribing decisions, communicate with more confidence, and ultimately deliver better visual outcomes for their patients. This episode goes far beyond the brochure, the buzzwords, and the marketing claims we've all heard before. If you've ever wanted to deepen your optical knowledge, revisit the "why" behind your prescribing, or strengthen your confidence in lens conversations, this is a must-listen. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 1:16 - Dr Grant's entry to the eye care field: From musician to discovering optics 3:47 - Studying optics and hitting the educational ceiling 6:12 - The birth of the Academy of Advanced Ophthalmic Optics (AAOO) and its course structure 11:55 - Lens designs and first principle concept 14:28 - The biggest knowledge gap in the optical industry 17:20 - Lack of technical knowledge in the delivery of training 20:10 - Translation of information to patients 24:58 - Reengaging with the fundamentals of lens knowledge 28:24 - The value of first-principle learning: Inside AAOO course structure 33:11 - AHA moment: Radius, Power & What you give up 34:57 - Why lens design is more important than the brand 38:36 - Understanding lens design in theory and real-world practice 44:19 - How to assess marketing ploy vs. technical-based knowledge in lens design 47:38 - The McDonald's analogy 52:49 - The "knife-edge" intermediate zone in progressive 56:25 - Habitual wear context 58:45 - How to match lens design to patient needs 1:03:17 - Lens recommendation based on limited portfolio 1:06:04 - Lab remake rates and warranties 1:11:20 - Physics has rules: Don't promise what isn't possible 1:13:53 - One shift that Dr Grant wants to see in the eye care space Learn More About Us: Website: https://www.thefocusedview.com.au/ LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP42: Beyond the Plateau: Modernising and Reigniting Your Practice for Growth with Erich Mattei - Part 2
Every practice reaches that moment when growth feels …stuck, and you can sense there's more potential, but you're not quite sure where to find it. The good news? There is a way to go beyond the plateau. In continuation of Michael's conversation with Erich Mattei of Akrinos , they discuss how eye care professionals can modernise, expand, and grow in their practice, whether they're just starting or have been running an established business for decades. Erich breaks down what it takes to launch a cold start practice, how to identify growth opportunities in an established one, and the importance of financial, operational, and human strategies in building a thriving, future-ready business. From workflow optimisation to team accountability, to mentorship, to succession planning. This conversation covers the full life cycle of a practice, including practical steps, mindset shifts, and real-world advice for eyecare business owners ready to move beyond the plateau and take their business to the next level. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 0:52 - First phase of cold start: Planning 2:39 - Second phase of cold start: Develop 7:06 - Third phase of cold start: Launch 8:31 - Why community still matters 10:35 - For established practice: breaking through the plateau 14:06 - Review the PNL 18:33 - The 3-step growth framework: Analysis, Strategy, & Implementation 22:42 - Consistent follow-up with the team 25:39 - Workflows review and team optimisation 34:10 - The power of mentorship and accountability 38:32 - Tips on finding a mentor 41:36 - Succession planning: Start early 49:38 - Opportunities with legacy practice 54:38 - Selling to private equity vs. Independent transition 59:35 - Final Advice for aspiring owners Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: Michael@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP41: Lessons in Leadership and Ownership: Shaina Zheng's Guide for Emerging Independents
Everyone dreams of running their own practice until they realise that it's more than just caring for patients. In this episode, we are joined by Shaina Zheng, a clinical optometrist and practice owner, to unpack the unexpected chaos behind the consultation room. Shaina gets real and opens up about her culture shock on ownership, their biggest challenges, pushback, and the powerful lessons she's learned about leadership, emotional intelligence, and resilience in independent practice. Throughout the conversation, Shaina shares her journey from her early days working in a corporate practice to leading their own independent practice with his husband. She also highlights the importance of networking, mentorship, and building strong team culture, while touching on her passion for dry eye management and myopia control, two niches rooted deeply in her personal story. If you've ever wanted to build a meaningful career in eye care, this story will remind you why it's worth it. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 1:14 - Shaina's first encounter with optometry and how it shaped her career path 3:00 - Mentorship and early career lessons 6:40 - Transition from corporate environment to independent ownership 8:28 - Deciding to buy a practice 10:56 - The value of having a partner in building an independent practice 12:06 - Shaina's culture shock in practice ownership 14:28 - What to prepare before going into independent ownership 17:50 - Building trust with patients 22:34 - The power of community and connection 26:47 - Ways to create community connection 30:35 - Leadership lesson 35:07 - Benefits of emotional intelligence in leadership 40:30 - Finding your niche specialisation for the practice 46:27 - Biggest challenge of independent owners 50:09 - The one thing Shaina would have done differently in her journey to independence 53:27 - Advice for aspiring independent owners Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: Michael@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
EP40: The Leap Into Ownership: Strategies for Emerging Optometry Practice Owners with Erich Mattei - Part 1
You've finally decided, you want to own your own practice. But then comes the big question: where do I even start? Should you build one from scratch or take over an existing practice? It's exciting… but also a little overwhelming, right? In this episode, Erich Mattei of Akrinos is back to unpack what it really takes to step into practice ownership in today's optometry landscape. From identifying each phase of the practice lifecycle to good practice acquisition and making a modernised workflow, Erich shares his strategic framework that every current or future practice owner can use. All the other links and resources mentioned in this episode can be found at https://www.thefocusedview.com.au Want more support beyond this episode? Access our free resource collection here: https://www.thefocusedview.com.au/resources Key Topics with Timestamps: 0:59 - Erich's background in the eye care industry 2:57 - The 3 phases of practice lifecycle 4:17 - Phase 1: Emerging practice 5:01 - Phase 2: Established practice 8:57 - Phase 3: Legacy practice 10:25 - Why every phase of business comes back to serving your community 15:14 - Trends in new optometrists pursuing independent ownership 18:31 - Incorporating specialty care into the practice 23:28 - What makes a good practice acquisition 25:22 - 3 general areas of due diligence in buying a practice 28:52 - The importance of financial statements to the revenue value of the patient Learn More About Us: Website: https://www.thefocusedview.com.au/ Email: info@thefocusedview.com.au LinkedIn: https://www.linkedin.com/showcase/the-focused-view Instagram: https://www.instagram.com/thefocusedview/ Facebook: https://www.facebook.com/thefocusedview Send us your thoughts about the episode Thank you for joining us in this episode of The Focused View Podcast. If you enjoyed this episode, give us a 5-Star rating, and leave a review on Apple Podcast and Spotify to help us reach even more eye care professionals and build a community of innovation and see new opportunities within the optical industry. Talk with you next time!
