Happily Visible | Marketing Yourself, Personal Branding & Self-Promotion for Women Entrepreneurs

If you got value from this episode - share it with a friend who needs to hear it. → Subscribe so you don't miss next week's episode & the visibility strategies we share Ready to grow visibility with ease and flow rather than performance and pressure? Book a free consultation In this solo episode: Today I want to tell you a quick story because I realized building a personal brand is like training for a marathon. And no matter if you want to build a personal brand or you want to build a founder brand or a human brand, like I always say. Topics: Relaxed enjoyable run vs competition running Social media is not your friend here. When you are just starting out, you shouldn’t compare yourself to someone that’s been in training for 10 years. There’s no overnight success. My friend Fady Kassab has reinvented himself close to ten years ago going from Creative Director to Comedian building his personal brand over 40 How to be your own marathon hype girl. Mentioned in this episode Fady Kassab: “one of my very, very early interviews over two years ago.” Listen here Sunrise content method episode: “how I turn your conversations, your perspectives, your work, and your expertise and story into something that builds your personal brand and your authority online.” Listen here If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter.

If you got value from this episode - share it with a friend who needs to hear it. → Subscribe so you don't miss next week's episode & the strategies we share Ready to grow visibility with ease and flow? Book a free consultation In this episode, we chat about: Your voice is part of your marketing. Every pause, every story and every conversation gives people a feel for your work - and a reason to remember you. If you are building a service-based business, this episode will help you grow your online visibility, create founder content that sounds like you, and build authority through conversations people remember. I talk with communication and vocal coach Helen von Dadelszen about business visibility, camera confidence and the way your voice helps people connect with you. We explore her four Ps - pitch, pace, power and pause -and how small changes can help your message land. Helen shares practical ways to feel more natural on camera, introduce your work and grow a supportive network through real conversations. For women entrepreneur / founders, coaches and women building a wellbeing business or healing practice, this conversation brings a human perspective to authentic marketing: letting people hear your knowledge, feel your energy and understand your approach. In this episode How your voice supports your brand positioning. The power of a pause: space to breathe, think and let your message land. Simple ways to practise camera confidence. Using founder content to communicate your personality and expertise. Growing authority through conversations, connections and a book. Connect with my guest: - linkedIn - youtube - book https://academy.presentpotential.ch/ If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Book a free visibility consult with Mel: https://sunnychapter.com/consultation Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk.

Did you like the episode? - share it with a friend → Subscribe here for free weekly practical frameworks, storytelling techniques and self-marketing strategies Ready to find the words, courage and joy to talk about your work? Book a free consultation In this episode, PART 1 with Helen von Dadelszen Do you want more business visibility but freeze when it is time to speak about your work? In this episode, communication and vocal coach Helen von Dadelszen explains why the fear of being seen can make your voice shake, your mind go blank, and self-promotion feel overwhelming. You will learn practical ways to regulate your nervous system, speak with more confidence, and become visible without pretending to be someone you are not. Why public speaking fear is normal Confidence isn't the absence of fear Practical tools to calm your nervous system Finding your voice (both message and vocal tone) The "courageous action" framework Why "done is better than perfect" Topics Covered overcome fear of being seen, business visibility, authentic visibility, be visible, women over 40, leaving corporate, introverted entrepreneurs, marketing yourself, self-promotion, speaking with confidence, nervous system regulation, solopreneur visibility, solopreneur marketing, Connect with my guest: Helen von Dadelszen Website: courageousaction.ch Helen on LinkedIn and Instagram Free Nerves Masterclass: Present Potential Academyacademy.presentpotential Book a free consultation with Melanie (SunnyChapter) → sunnchapter.com If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe and leave a review. Thanks!

If you get value from this episode - share it with a friend who needs to hear it. → Subscribe so you don't miss next week's episode Ready to grow visibility with ease and flow rather than performance and pressure? Book a free consultation In this episode, we chat about Ingrid Bayer's story is a masterclass in what midlife reinvention actually requires - and why women don't have to wait for a crisis to start asking who they still get to become. She built her first business escaping workplace bullying in 2008 when virtual assisting wasn't even a thing yet. She built her second business (VA Institute in 2017) helping 2,000 women do the same. She grew through quiet marketing, relationship-based, permission-giving growth—not loud tactics. She sold the business, went to Bali, wrote a book, and started asking a completely different question: Who do I still get to become? Now at 63, she's building her third act. Topics: midlife reinvention, building business after 40, business over 40, women entrepreneurs over 40, quiet marketing, quiet leadership, career transition, virtual assistant business, VA business, toxic workplace, burnout at work, women in business over 40, business advice for women What You'll Learn How workplace bullying became her greatest catalyst The three-month exit strategy - how she tested her VA business on weekends and after hours before leaving her toxic job safely Why helping 2,000 women build income streams wasn't the end of her story - what forced her to let go of the identity she'd built everything around Finding your tribe before your confidence Ingrid's Website: IngridBayer.com LinkedIN: Linkedin Connect Book: Not Done Yet (fourth book) Facebook Community: The Not Done Yet Community If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk.

If you got value from this episode - share it with a friend who needs to hear it. → Subscribe so you don't miss next week's episode & the visibility strategies we share Ready to grow visibility with ease and flow rather than performance and pressure? Book a free consultation In this solo episode: You are taking your first steps, building your business, growing your business visibility and learning to be seen by others. Solo episodes are a difficult process for so many of us at this stage. I find it so much easier to interview people, and solo episodes are still a process for me as well. I bring you along in my process: journaling, recording on audio, then using the transcript to build a content waterfall from one high-value long form asset and one key opinion. I also share how your exact words, tone and voice are kept when she produces content for clients, so nothing feels artificial or like something ChatGPT has reproduced. When SunnyChapter produces content for you When Melanie works with clients to produce content, she follows this exact same format, starting with the interview conversation. Your tone of voice, the way you speak, your opinions and your words are kept exactly as you share them in the interview. Your exact words, tone and voice are turned into different content assets that help grow your visibility and promote your work. Who this episode is for You, if you are taking first steps in building your business, growing your visibility and learning to be seen by others. Topics: solo podcast episodes, content waterfall strategy, multiplier framework, repurposing content workflow, journaling for content, audio to content, podcast repurposing, thought leadership, carousel posts, lead magnet, visibility, find your voice If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk.

Teile diese Folge mit einer Freundin, die gerade gründen will oder genau diese kleine Extraportion Mut braucht, um sichtbar zu werden und loszulegen! → Subscribe so you don't miss next week's episode & the visibility strategies we share Ready to grow visibility with ease and flow rather than performance and pressure? Book a free consultation In this episode, we chat about Vier Jahre lang hat Christin Siegemund gedacht: Wann fliege ich eigentlich auf. Wann merken alle, dass ich das gar nicht kann. Dabei hat sie mitten in der Pandemie, mit sechsjährigen Zwillingstöchtern und ohne einen einzigen Investor, ein 1.200 Quadratmeter großes Innovations-Ökosystem in der Hamburger HafenCity aus dem Boden gestampft. Vom Foodblog „Hamburger Deern" zum foodlab Hamburg, mit Coworking, Mietküchen, einem Café direkt an der Elbe, einer großen Eventfläche und einem eigenen Accelerator-Programm für Food-Startups. In dieser Folge spreche ich mit Christin über genau diesen Widerspruch. Wie man ein Riesenprojekt aufbaut und trotzdem jahrelang das Gefühl hat, nicht dazuzugehören. Wir sprechen darüber: Wie aus einem Foodblog, den sie 2012 aus Frust über einen langweiligen Marketingjob gegründet hat, über die Jahre ein ganzes Ökosystem entstanden ist Warum sie ihre Idee anderthalb Jahre lang jedem erzählt hat, bevor überhaupt ein Vertrag existierte, und wie daraus ihr Netzwerk entstanden ist Wie sie den Mietvertrag für die HafenCity elf Monate lang verhandelt und die Finanzierung komplett über Bankkredit und Eigenkapital gestemmt hat, ohne Investor Ihren Aufruf an Frauen sich zu trauen, sichtbar zu werden, sich auch mit 50 Prozent der Qualifikation auf ihre offene Küchenchefin-Stelle zu bewerben, weil sich Männer schon bei 50 Prozent bewerben und Frauen erst bei 90 Warum sie heute kein Fan mehr von Teilzeit für Mütter ist und das offen als eine Form von Ausbeutung bezeichnet Wie ein früherer Job, in dem sie 90 Prozent ihres Teams entlassen musste, ihre Vorstellung von Personalführung fürs Foodlab geprägt hat Warum sie ein eigenes Manifest für ihr Unternehmen geschrieben hat, mit klaren Werten, die nicht eins zu eins ihre persönlichen sind Mein persönlicher Key Takeway: Christin hat nie gebraucht, dass andere ihre Entscheidungen gut finden. Nur, dass es für sie und ihre Familie passt. (kann ich noch was von lernen ;-) Wenn du gerade selbst mit einer Idee schwanger gehst, die dir zu groß erscheint, dann nimm dir diese Folge als deinen Anstoß. The sky is the limit, wie Christin sagt. Über Christin: Nach 15 Jahren auf Agenturseite und in der Industrie, von der Werbeagentur zur Marketingleitung, kennt Christin Siegemund beide Welten: die kreative Freiheit und die harte Skalierung im Markt. 2020 hat sie diese Erfahrung im foodlab Hamburg gebündelt. Heute ist es mehr als ein Space, es ist die Plattform, auf der Food-Innovationen marktreif werden, ob Shared Production, Accelerator-Programme oder strategische Vernetzung mit Branchenriesen. Wenn dir diese Folge etwas gegeben hat, freue ich mich riesig über eine Bewertung bei Apple Podcasts oder Spotify. Und wenn du noch nicht abonniert hast, mach das gern gleich jetzt. Das hilft mir, mehr Frauen wie dich zu erreichen. Teile diese Folge mit einer Freundin, die gerade gründen will oder genau diese kleine Extraportion Mut braucht, um sichtbar zu werden und loszulegen. Connect with my guest: www.foodlab.hamburg Christin auf Instagram Christin auf LinkedIn Foodlab auf Linkedin If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk.

If you got value from this episode - share it with a friend! This week I am looking for 5 women that fit the profile I describe in this episode for a 15min research call 5-7 questions - in return I produce a content edit for you. Interested? apply at hey@sunnychapter.com Get The Sunday Shift - Learn how to get happily visible In this solo episode: Men Don't Ask If They're Qualified. They Ask If It's Profitable. And so it happens that a market that we know much more about than men, understand better than men, is being taken over by men. It's time we get over ourselves and start talking about how we can help and make the impact in areas that belong to us. I talk about the confidence gap holding women over 40 back from starting a business -especially in alternative health, wellness, and hormone-focused fields. Inspired by watching men promote hormone and perimenopause coaching businesses without hesitation (or lived experience) I need to give you a little pep talk and unpack why women wait for permission, credentials, and certainty before they start -and why men rarely do. Not in business and not in corporate when they go after a job. If you're a woman in corporate considering a career change into entrepreneurship, coaching, or wellness, this episode is your permission slip to stop waiting to feel ready and start being visible now, find your voice, share your story. Building trust takes time, so you best start today :) Keywords worked in naturally: women over 40, starting a business, alternative health, wellness, hormone coaching, perimenopause, confidence gap, corporate career change, entrepreneurship, visibility, permission slip If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk.

If you got value from this episode - share it with a friend! This week I am looking for 5 women that fit the profile I describe in this episode for a 15min research call 5-7 questions - in return I produce a content edit for you. Interested? apply at hey@sunnychapter.com Get The Sunday Shift - Learn how to get happily visible In this solo episode: I have watched the same thing happen over and over with the women I follow and interview in the somatic and holistic health space. They live in this particular world every day. Somatic inner work, breath work, energy work, healing, it's so normal for them, so understandable. But when they try to talk about it publicly, the people listening have no access to the type of terminology they use, or to how exactly this work transforms a life. So they get stuck right there. They know they need to be visible online. At the same time, it doesn't come naturally to them. Most of them build their client base through referrals, through friends recommending friends, because this work is trust-based. People don't buy coaching or therapy because they can judge the quality beforehand. They buy because they trust the person. Yet most marketing teaches people to perform instead of connect. This is exactly why I renamed this podcast from Mama What's Next to Happily Visible. I've spent 20-plus years in marketing, working with brands like Davidoff, Rimmel, and Shiseido. I bring that same background now to the women I love working with most: those who left corporate due to burnout, pay gaps, and structures that don't support motherhood, and who redirected into alternative health, holistic practices, wellness, coaching, and somatic work. They arrive with deep expertise and zero marketing infrastructure. Many of them are also women over 40, rebuilding on their own terms, in a body and a life stage that asks for something more honest than hustle-driven content. In this episode, I talk about: Why I renamed the show Happily Visible, and what founder storytelling, visibility marketing, and visibility healing mean as the three pillars behind it Why the somatic therapy market is growing at 17.5% annually, and what that means for emerging roles like nervous system coach, trauma-informed wellness coach, breath work facilitator, and craniosacral therapist How I used founder story, not trend-chasing, to build a global campaign for Davidoff around Zino Davidoff as an explorer, an adventurer, and a connoisseur Why the best marketing is not created, it's uncovered, and what that actually means in practice My new offer: a 60 to 90 minute story, brand, visibility session built around your story, your expertise, your methods, your social proof, so you can sell your work and promote yourself in a way that feels natural, not performative from the episode: "People don't buy coaching or therapy because they can judge the quality beforehand. They buy because they trust the person. Yet most marketing teaches people to perform instead of connect." Mel Elsbeth "The best marketing is not created. It's uncovered." Mel Elsbeth Work with me: A 60-minute story experience built entirely around you, your story, and the people you're meant to serve, delivering 30 days of content done for you. Find it at sunnychapter.com/edit. Coming up next: An interview in German with Christine, founder of The Food Lab in Hamburg, a platform built to bring food startups together to collaborate and grow. If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk.

If you got value from this episode - please share it with a friend who needs to hear it. Get The Sunday Shift - Real talk for women who want to grow visibility & share their story Ready to start the journey? work with me - Brand Story Sessions In this solo episode: Mein heutiger Gast: Sabrina Rest. Über 20 Jahre Personalbereich. Recruiting, Führung, Head of HR. Sie saß auf der anderen Seite des Tisches. Sie hat Menschen eingestellt. Sie hat Gehälter verhandelt. Sie hat Karrieren mitgestaltet. Und heute macht sie etwas, das ich unglaublich wichtig finde: Sie hilft Frauen, sich sichtbar zu machen. Strategisch. Klar. Ohne sich dabei zu verbiegen. Darum geht es heute: Sichtbarkeit . Career Visibility . Die Frage, wie Selbstmarketing im Job wirklich funktioniert, ohne sich dabei falsch oder aufgesetzt zu fühlen. In dieser Folge sprechen wir darüber, wie werde ich sichtbar , ohne meine Persönlichkeit zu verbiegen. Wir sprechen über den Moment, in dem eine Kundin achtzehn Jahre lang zu Polo und Golf Events gegangen ist, obwohl sie diese Events gar nicht mochte, nur um in Kontakt mit den richtigen Menschen zu bleiben. Und wir sprechen darüber, warum so viele von uns denken, die Führungskraft sieht das schon von allein, und was passiert, wenn wir aufhören, darauf zu warten. Heute zu Gast: Sabrina Rest ist Karrierestrategin, Speakerin und HR Expertin mit über 20 Jahren Erfahrung im Personalbereich, von Recruiting über Führung bis hin zur Head of HR. Sie kennt die Arbeitswelt nicht nur aus der Bewerber:innen Sicht, sondern von der Seite der Entscheider:innen. Sie hat selbst eingestellt, Gehälter verhandelt und Karrieren mitgestaltet. Heute begleitet sie vor allem Frauen dabei, sich strategisch zu positionieren, sichtbar zu werden und sich beruflich oder unternehmerisch nicht länger unter Wert zu verkaufen. Dabei verbindet sie HR Insiderwissen mit klarer Kommunikation, strategischem Denken und einem ehrlichen Blick darauf, wie Entscheidungen in Unternehmen und im Business wirklich getroffen werden. In ihren Vorträgen, Workshops und Podcasts spricht sie über Karriere, Positionierung, Sichtbarkeit, Preisbewusstsein, Female Empowerment und die Mechanismen hinter Erfolg und Wirkung. Finde Sabrina hier: www.sunandsparks.com & www.sabrinarest.de LinkedIn Instagram If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit

If you got value from this episode - please share it with a friend who needs to hear it. Get The Sunday Shift - Real talk for women who want to grow their visibility & share their story Ready to start the journey? work with me In this solo episode: This episode is all about embracing authenticity and transformation - in true scorpio ways. A journey to Happily Visible. In this episode, I share my personal evolution overcoming my fear and shyness to embracing more of my true self through my new podcast title "Happily Visible." I talk about the importance of vulnerability in this space, the power of storytelling, and how women in alternative health and healing fields can craft authentic visibility to create meaningful impact. Topics: My journey from fear of speaking into a microphone to stepping into my authentic self The significance of vulnerability and storytelling in building visibility Transitioning from career stress to purpose-driven entrepreneurship Overcoming self-criticism about multi-passionate pursuits The role of spiritual and healing modalities in personal transformation Navigating the fear of public exposure with new branding and identity Supporting women in creating aligned, impactful businesses 00:00 - Introduction to my personal and podcast journey 00:43 - Why I decided to rebrand my podcast as "Happily Visible" 01:12 - The importance of authenticity, vulnerability, and storytelling 01:35 - Supporting women in building impactful, purpose-driven businesses 02:08 - My experiences with explaining my work’s impact 02:38 - Conversation as a tool to uncover unique stories and strengths 03:08 - How to become more visible while staying authentic 03:36 - The importance of sharing your story in a genuine way 04:00 - Embracing vulnerability as a growth and healing process 04:26 - The new podcast name as a reflection of personal evolution 05:24 - The power of being real and transparent in my journey 05:53 - Finding peace and calm in vulnerability and truth 06:23 - Challenging masks and shedding societal expectations 06:43 - Connecting with the deep calling inside to share my story 07:17 - Gratitude for listeners and upcoming impactful interviews 07:42 - Encouragement to amplify your voice and embrace boldness 08:11 - Supporting each other to speak truth with calm and confidence 08:48 - Closing thoughts and gratitude for the community Stay tuned for more of these types of stories and interviews with women who are embracing their authentic self and creating impactful visibility! with love x Mel. If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit

If you got value from this episode - please review it and share it with a friend who needs to hear it! Get The Sunday Shift - Join the support crew and learn how to build authentic visibility together Ready to be found online? work with me and start your Sunny Chapter Edit In this episode, we chat about Samantha Flores ran a $2 billion business across EMEA at Nike for 19 years. And when she left to build her own business, the hardest part was not the strategy. It was learning how to sell herself with no brand name to hide behind. If you have left corporate to build your own business and you are finding visibility ten times harder than you expected, this is exactly why. Inside corporate you were never selling yourself. You were selling the brand. The brand was the safety net. The brand was the credibility. And now you are all three. What Samantha did before she left is what gave her the space to actually build. For years she put 30 to 40% of her salary straight into an investment account. Before she had a business idea. Before she had a plan. That buffer meant she could build without the pressure of needing it to work immediately destroying her at every turn. A year and a half into building her business she has reached 1200 people through Facebook ads, run monthly masterclasses, and gone back to the beginning to build a personalised diagnostic because she realised most women she works with do not actually need more information. They need clarity on exactly what is blocking them first. She is not pretending it has been clean. She is sharing what worked, what she rebuilt, and the one thing that separates the women who get momentum from the ones who stay stuck wondering what they are doing wrong. You cannot score without a goal. The women she works with can describe in painful detail everything they walked away from. The manager who did not see them. The work that stopped meaning something. But when she asks what they actually want to build instead, there is silence. And that silence is where the business stalls before it ever gets started. If you are building a business after 40 and you left a senior corporate career to do it, this conversation is going to feel like someone finally said the quiet part out loud. Connect with my guest: Samantha Flores https://thepowerhousecode.com/ Instagram LinkedIN If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Support Offer Brand Story Sessions Subscribe to MWN + Sunny Chapter Edit

If you got value from this episode - share it with a friend who needs to hear it! Apply for our free August visibility initiative HAPPILY VISIBLE and get featured Get The Sunday Shift - Learn how to grow authentic visibility In this solo episode: So today I want to share one of my all time favourite episodes again, one I recorded a while back that still feels so relevant. This is the one where I talk about what happens when we don't quite get what we want, and why I really believe that happens for a reason. I tell the story of interviewing for a position at this big international fashion house. Old school, beautiful building, the kind of place you imagine in Paris, even though this one was in Switzerland. And my ego absolutely loved it. The job title, the brand, all of it. But from the very first meeting, I had this icky feeling in my stomach. People clocking in and out on this old machine on the wall. And I just thought, oh, is this what they do here. I kept going anyway because my ego wanted it so badly. And then I didn't get the job. And looking back, I know exactly why. It just wasn't right for me. Me and a close friend used to say, sometimes presents come wrapped in shitty paper. And that was one of them. This episode is really about trusting that voice and that feeling in your body, even when your ego is busy telling you something else. I talk about being multi passionate, having worked in over 30 jobs across about 20 different categories, and how I've stopped fighting that part of myself and instead built a business and a life around it. I also go deep into faith. My belief that there is a higher power supporting us, whatever you want to call it, God, the universe, Mother Gaia, and that whatever happens, happens for us, not to us. The hardships, the doors that close, the jobs that don't work out, I believe all of it is preparing us for exactly where we're meant to go. If you're in a pivotal moment right now, feeling unsure or a little lost, or wondering why something you wanted so badly didn't work out, I hope this is the episode that reminds you. Not every closed door is a loss. Sometimes it's protection. Topics covered in this episode: Why a job and career that looks perfect on paper can still feel completely wrong in your body. The difference between what my ego wanted and what was actually aligned for me. Why being multi passionate isn't something I needed to fix, it's something I built my business around. How to find a corporate role or company that actually fits who you are, because not every corporate path is the wrong path. Trusting that everything happening is happening for you, even when it doesn't feel that way yet. The question I always ask myself when I'm stuck: what's the actual worst thing that could happen. Topics: career change for moms, trusting your intuition career, signs a job isn't right for you, faith and career change, finding purpose in your career, corporate career fit, women changing careers in their 40s, listening to your body career decisions, everything happens for a reason career, multi passionate career path If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit Support Offer Brand Story Sessions

If you got value from this episode - share it with a friend who needs to hear it! Apply for our free August visibility initiative HAPPILY VISIBLE and get featured Get The Sunday Shift - Learn how to build authentic visibility Ready to be found online? check out the Sunny Chapter Edit In this solo episode: I almost deleted the email. The word "viral" in the subject line nearly made me close the tab. But something called me in, and what I found on the other side changed everything about how I think about building my business visibility. In this episode I share why I quietly resisted networking for over a year, what finally made me say yes, and what happened when I walked into the right room. This coming from someone who has previously thought building visibility without social media does not really work. Key insights from this episode: Why one bad networking event wrote a rule in my mind that cost me a year of connection, and why that rule deserved to be questioned What I found in a room of women at the same stage, grappling with the same questions, feeling the same loneliness of building something new after corporate, and business after 40 How hearing my ideal clients speak in their own words changed how I understand the people I want to help Why my energy shifted the moment I walked in, even though I had almost talked myself out of going What Mallorca specifically attracts, and why the people in that room were exactly my kind of people Why the social media workshop became far more than a classroom, and what that taught me about authentic visibility marketing and connection Subscribe, share, and leave a review. It is the most generous thing you can do for the show. If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit Newsletter promo before episode

Interview Part 1 with Samantha Flores. If you got value from this episode - share it with a friend who needs to hear it! Get The Sunday Shift - Join the free community and learn how to build authentic visibility Ready to promote your story? work with me 1:1 and start your Sunny Chapter Edit In today's interview episode, we chat about: Leaving corporate and feeling invisible: why high-performing women lose their voice the moment they start building Samantha Flores spent 19 years climbing the corporate ladder, most recently as Senior Director of Digital Commerce at Nike Europe, leading a $2 billion business across the Middle East and Africa. She left in January 2026, not from burnout, not from bitterness, but full of clarity, conviction, and a vision for what comes next. In this first conversation with Samantha, we go deep into what actually made her corporate career so successful and why so many high-performing women stay stuck, even with the best performance reviews. We talk about the internal narrative that runs the show in meetings, the belief that you need the title before you earn the right to be visible, and the very real weight of showing up in rooms where the loudest voice has always belonged to someone else. Samantha shares what changed when she stopped asking what she needed to do and started asking what the goal actually required from her. That shift is what unlocked everything. We also get into what nobody warns you about when you leave a big brand behind. In corporate, visibility felt natural. You were representing Nike. The logo carried weight. Then suddenly it's just you, your name, your business, and that brings up a whole different kind of work. Samantha is building the Powerhouse Code, a platform helping high-performing women in senior corporate roles land that next level leadership position. And even as someone who teaches strategic visibility, she talks honestly about the voices that still show up when she hits publish. This episode is Part 1. In Part 2, Samantha shares the actual strategies she used to build visibility, her playbook for positioning, and what building her business looks like now. Topics covered in this episode: Why great performance reviews keep women stuck rather than moving them forward. The internal script running in the background for most women in senior meetings. What strategic visibility actually means and how Samantha learned to use it. The difference between marketing a brand and marketing yourself. Why leaving corporate with excitement instead of exhaustion changes everything about how you build what comes next. Keywords: women leaving corporate, second act after 40, strategic visibility for women, high performing women stuck, women in leadership, solopreneur journey, building a personal brand, imposter syndrome women, Nike executive career, women over 40 entrepreneurship, Powerhouse Code, career transition women Connect with my guest: Samantha Flores on LinkedIn Samantha Flores on IG The Powerhouse Code - https://thepowerhousecode.com If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit

Apply to be featured here If you got value from this episode - share it with a friend who needs to hear it! Get The Sunday Shift - Learn how to build authentic visibility In this solo episode: This is a quick re-introduction of how I work and support women in business and what I belief in. Mel shares what she noticed happening in the online space and what she decided to do about it. Transformational coaches she once admired. Episodes generated in minutes. No original thinking. She unfollowed. And she felt sad about some of them. What she landed on, for her own content and for the women she supports building businesses after 40 around transformational work, is rooted in one belief. Lived experience, pain, and emotion cannot be replicated by AI. Real human conversation, real stories, and real thinking are what build visibility and trust. That is authentic marketing. In this episode Mel walks through her full content creation process, from long form journaling and downloads, to interviews and conversations that keep a founder's energy natural and alive, to how AI enters only after the human ideas already exist. Why lived experience creates content that builds real connection How her content production process works from interview to newsletter to social Why conversation keeps a founder's energy natural and alive Why becoming understood builds visibility for women doing transformational work Becoming understood is what builds trust. And trust is what builds a business. This week's episode is about exactly that. Thanks for checking in! Keywords: visibility for women, increasing visibility, authentic marketing, building a business after 40, women over 40, transformational work, women entrepreneurs, business after 40, second career women, service-based business If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit

Apply to be featured here If you got value from this episode - share it with a friend who needs to hear it! Get The Sunday Shift - Learn how to build authentic visibility In this solo episode: So I want to share with you a little bit about my very own struggle as a multi-passionate entrepreneur, as a mom who has run several business projects. It's something that I keep running into over and over again. So I thought I had landed on something so fantastic for me. But somehow in my body I felt that something was holding me back, that some of my ideal clients will not see themselves into that particular type of work that I wanted to focus on. So when I now talk about my very own positioning struggle, I can tell you I want something memorable, recognizable, and where it makes click for people. Something where the name already carries what I do. And after two years and close to 100 episodes, that name Mama What's Next may have to evolve. And that's okay. 00:00 Navigating the Struggles of Solopreneurship 03:07 Evolving Personal and Professional Identity 08:23 Finding Clarity and Positioning 13:49 Visibility and Communication in Transformational Work If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit

If you got value from this episode - share it with a friend who needs to hear it! Get The Sunday Shift - Learn how to build authentic visibility Ready to be found online? work with me 1:1 and grow your visibility with the Sunny Chapter Edit In this solo episode: Anna left corporate in 2013 with no plan. She traveled through South America, discovered coaching, and spent years in what she calls her hippie phase — earning very little, figuring it out slowly, living on her own terms. In this episode we look at what the real timeline for building a somatic or holistic business actually looks like — and why the wandering years are exactly where the work happens. What we cover: The three phases every somatic practitioner, holistic coach, and healing business goes through - exploration, focusing, and building — and what each one actually requires from you. Why most marketing advice for therapists and holistic practitioners skips the messy middle entirely and what to do instead. How women over 40 who left corporate are building service businesses and somatic practices on their own terms. Resources mentioned: The Sunday Shift -a free weekly newsletter for women over 40 who are done being invisible and ready to be found online. One woman's story. One framework. One question. Every Sunday. Get The Sunday Shift One to one support for women in career transition / career reinvention who are building somatic and holistic businesses and want to get visible, get found, and get clients without losing themselves in the process. Sunny Chapter Edit Listen if you are: A purpose-driven women entrepreneur, a somatic therapist or holistic business founder wondering why building visibility takes so long. A woman over 40 who left corporate and is in the messy middle of reinvention. A solo entrepreneur trying to market yourself authentically. If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit

If you got value from this episode - share it with a friend who needs to hear it! Get The Sunday Shift - Learn how to build authentic visibility Ready to be found online? start your Sunny Chapter In this solo episode: For women entrepreneurs over 40 who feel called to be visible online but are held back by the fear of being seen or judged. This episode shares 5 tiny habits that helped me move from self‑doubt, push through fear to being seen, trusted, and actually found online. What you’ll hear: Why scrolling through other women’s bold posts makes us say “I could never do that.” Habit 1: Reframe self‑promotion as service storytelling —who are you really helping with this message? Habit 2: Remind yourself that nobody cares (in the best way)—and how that frees you to be imperfect. Habit 3: Daily micro‑visibility practice on LinkedIn, Pinterest, TikTok, and Instagram—showing messy, in‑progress work instead of only the highlight reel. Habit 4: Shift from “expert” to “guide” —using your lived experience, not perfection, to lead others. Habit 5: Become a professional like Steven Pressfield teaches —asking, “What would the professional do now?” and doing it anyway, fear and all. You’ll also hear how I went from being too scared to ask a waiter for ketchup to running a podcast, being filmed, and attracting clients through my visibility work, plus how my Sunny Chapter offer turns interviews into real marketing assets for women who aren’t yet comfortable being seen. Follow up: Subscribe to the THE SUNDAY SHIFT weekly newsletter for one woman’s story, one visibility framework, and one question a week to help you be seen and booked. Learn more about Sunny Chapter interview‑based 1:1 visibility support in the show notes. If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit Happily Visible Community

Apply to be featured here If you got value from this episode - share it with a friend who needs to hear it! Get The Sunday Shift - Learn how to build authentic visibility In this solo episode: When You’ve Already Jumped: The Invisible Weight of Reinvention for Women Over 40 Hey lovely, this episode is for a very specific woman… and it might be you. We hear a lot about the “30-something woman with a title, a salary and no idea what she should do instead.” But what about the woman who already made the decision? The one who didn’t just wonder - she actually did it. She jumped. She left the title. She’s building something between school pickup, a mortgage, and a savings account that’s getting smaller every month. And then there’s that 2 a.m. moment… when everything is quiet and your brain whispers: did I make a terrible mistake? This episode speaks directly to her. Why Brilliant Women Stay Invisible Online? Yes - it's hard to understand.. because You have certifications, years of real conversations, real clients, real impact. Your knowledge is deeply earned - not downloaded from an AI system. And yet… you’re still invisible online. Introducing “What’s Next” — A Visibility Initiative for Women 40+ I created something cool for this woman. For you. Have a listen! What’s Next is a monthly visibility initiative for women over 40 who are building their next chapter. Ready to Be Seen? If you’re building your next chapter and you’re ready for real visibility, here is the application link And if your work supports women in reinvention, entrepreneurship, or career transition - I would love to have you as a partner. DM me or send me an hey@mamawhatsnext.com, and let’s talk. Share This With the Woman Who Already Jumped If this isn’t you, there’s probably a woman in your life who needs to hear this. Send it to her. x If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: Subscribe to MWN + Sunny Chapter Edit

If you get value from this episode - share it to a friend! Get All Key Founder Strategies & Tools for 2026: Get The Sunday Shift Apply to be featured in “What’s Next - Women 40+ Building Their Next Chapter” In dieser Solo Episode: Wenn sich für dich Selbstpromotion immer noch wie Fremdschämen anfühlt - dann ist das deine Folge. Hier und heute geht es um deine inneren Blockaden, die dich immer wieder stoppen, dir immer wieder im Weg stehen, immer wieder Gründe liefern, warum heute gerade nicht die Zeit dafür ist und welche perfekten Ausreden dein Geist dir liefert, um dich immer wieder vom Wachstum abzuhalten. Ganz besonders, wenn wir ein Business gründen und aufbauen ist erforderlich, dass wir darüber reden, es bewerben, vermarkten - und doch fällt das so vielen Frauen schwer, besonders wenn wir aus 9-5 Jobs kommen, wo das irgendwie nie gefragt war. Und erst recht, wenn Marketing und Sichtbarkeit nie ein Thema waren. Eine wundervolle Hilfestellung zum Thema findet sich im Buch "The Art of War" von Steven Pressfield. Dort steht: Was uns davon abhält, kreativ zu sein, sind wir selber. Wir sabotieren uns selber. Er erklärt im Buch, wie wir unseren inneren Feind kennenlernen, der uns blockiert, unsere Arbeit sabotiert und wissen am Ende, wie wir ihn besiegen , wie wir ihn loswerden und frei werden. In dieser Folge von „Mama Whats Next“ setze ich mich mit dem Thema auseinander, wie Gründerinnen authentisches Marketing aufbauen und wie man als Frau über 40, die ihre Karriere neu ausrichtet, sichtbar wird. Ich spreche darüber, warum innerer Widerstand – diese heimtückische psychologische Barriere – selbst erfahrene Beraterinnen und Unternehmerinnen oder eben neue Gründerinnen davon abhält, ihre kreativen oder service-basierten Unternehmen zu bewerben und vermarkten. Ich spreche darüber wie Steven Pressfields „The War of Art“ alles verändert - wenn man es zulässt. Themen rund um die Sichtbarkeit für Frauen über 40 Wie wird man sichtbar? Ich vs das Produkt und warum man sich nicht identifizieren sollte damit Überwinden von Blockaden um sichtbarer zu werden, indem man fragt: „Was müssen meine Kunden heute hören?“, statt „Bin ich perfekt?“ Widerstand signalisiert Wachstum (genau dort müssen wir hin) wenn du an deiner beruflichen Neuorientierung und Portfolio-Karriere arbeitest Persönliches Branding durch authentisches Storytelling aufbauen, das Resonanz und Vertrauen schafft. Perfekt für: Gründerinnen, Mütter, die ein Unternehmen gründen, Coaches, Therapeutinnen, die ihre Karriere neu ausrichten – und alle, die eine sinnvolle, dienstleistungsorientierte Arbeit aufbauen, aber bei der Selbstvermarktung und der Sichtbarkeit ihres Unternehmens feststecken. Wenn du eine Frau über 40 bist, die bereit ist, innere Blockaden abzubauen und das richtige Publikum zu erreichen, ist dies die richtige Folge. Ressourcen Lektüre - „The War of Art“ von Steven Pressfield (Amazon-Link) Arbeite mit mir: Als Brand- und Sichtbarkeitsstrategin helfe ich Frauen über 40 dabei, die Geschichte ihres nächsten Lebensabschnitts zu erzählen, damit die richtigen Leute „Ja“ sagen. Wenn du ready bist, weisst du, wo du mich findest! hey@mamawhatsnext.com – melde dich einfach. I’m building something new- a free weekly feature showcasing women 40+ building their next chapter and connecting them with visibility opportunities (podcasts, collaborations, etc.) Apply to be featured in “What’s Next - Women 40+ Building Their Next Chapter” If you have a question or need advice, DM me on ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠Instagram⁠⁠⁠⁠⁠⁠⁠⁠⁠ ⁠⁠ or ⁠⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠LinkedIn⁠⁠⁠⁠⁠⁠⁠⁠⁠ Loved this episode? Then it would be the greatest gift for me if you subscribe, leave a review, and share this with another amazing woman who’s ready for her next sunny chapter. This podcast is for informational, educational, and entertainment purposes only. Any information shared here, or through linked materials, is meant to provide general guidance and is not a substitute for professional advice. Please consult a qualified professional, such as a physician, therapist, or coach, for personalized support, diagnoses, or treatment. Use this information at your own discretion and risk. Mentioned in this episode: newsletter signup 2026 Happily Visible Community Subscribe to MWN + Sunny Chapter Edit SunnyChapteredit Brand Story Sessions