Welcome to Kale in My Teeth, the lifestyle podcast that hosts the disruptors you love following, but in an entirely new light. KIMT conversations cover business, life as working moms, wellness + fitness, beauty + fashion, and the deeper questions you’ve been wondering about. Every episode goes somewhere unexpected, with host Rivki Rabinowitz. Guests open up in a way you’ve never heard them, and it always ends up being exactly what you needed to hear. If you’re into fashion, beauty, and honest conversation that makes you feel less alone, we’ve been waiting for you.
Jourdan Sloane Childress is a fashion creator and entrepreneur who has been in the influencer space since before it was a legitimate career path, building her audience from a fashion design internship and a blog into a lasting online business. In this episode, she and Rivki talk about how content creation has transformed from highly produced editorial shoots to fast, authentic hooks, why she believes quantity now matters more than quality for anyone starting out today, and how she stopped needing external validation once she found it in her relationships and her own confidence. They also discuss meeting her husband Wells on Raya and what made her know he was serious, the importance of not internalizing rejection or comparison in this industry, and her honest take on personal style, trends, and New York City favorites. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Jourdan's IG: jourdansloanechildress | TikTok: jourdansloanechildress 00:00 Intro 02:11 Jourdan's Origin Story in Content Creation 06:44 How the Creator Industry Has Changed 10:02 Authenticity vs. the "It Girl" Aesthetic 11:29 How Public Life Shifted Her Self-Perception 13:16 Staying Grateful & Avoiding Jaded Burnout 16:19 Her Husband Wells & His Vintage Car Company 19:04 Meeting on Raya & Modern Dating Advice 22:41 Advice for Aspiring Creators Today 24:03 Networking & Building Real Friendships 25:29 Rapid Fire: Fashion & New York Favorites
Laney Crowell is the founder and CEO of Saie Beauty, a clean beauty brand that grew directly out of conversations with her own online community. In this episode, she and Rivki talk about her winding path from movie producing to editorial to Estée Lauder before starting Saie, how listening to her community shaped the brand's name, products, and bestsellers like Glowy Super Gel, and why she's never once thought of the beauty space as too crowded to break into. They also discuss her leadership philosophy rooted in joy rather than fear, the scrappy early days of building a brand with almost no budget, and the one piece of advice she'd give her younger self about scaling operations. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Laney's IG: laney 00:00 Intro 03:17 Why She Started Saie 05:06 Problem-Solving Over Roadblocks 07:11 What Leadership Looks Like for Her 09:25 Building Saie's Brand Identity 12:04 The Scrappy Early Days 13:24 Her First Hire & Building Slowly 15:26 Listening to Community 17:12 Glowy Super Gel: The Product She Didn't Test 19:23 Standing Out in a Crowded Industry 24:00 Advice to Her Younger Self 26:08 Rapid Fire: Beauty Favorites
Tara Rudes Dann is the fashion director of L'AGENCE, a brand she has helped build into a wardrobe staple for women everywhere from a foundation of timeless tailoring, community, and an obsessive commitment to how a woman feels in her clothes. In this episode, she and Rivki talk about growing up third generation in the fashion industry and what that instilled in her from a young age, why she believes trends are the most overrated thing in fashion and what she focuses on instead, and what separates the brands that last from the ones that don't. They also discuss what it takes to lead a passionate team, how to build a business when you're starting out solo, the L'AGENCE Fashion Week experience, and why your best outfit will always be your confidence. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Tara's IG: tararudesdann 00:00 Intro 01:31 Tara's Origin Story & Family Background 02:25 Third Generation in Fashion 05:00 Finding Your Personal Style 07:25 What Confidence Compounds With Age 09:59 Learning to Say No 14:04 Day in the Life 17:38 The L'Agence Fashion Week Experience 21:57 What Makes L'Agence Last 24:39 Building a Business Solo & Asking for Help 27:04 Leadership Triumphs & Struggles 30:01 Rapid Fire Fashion Questions
Valeriia Veksler is a registered nurse, face fitness educator, and the creator of the Face Fitness System, a science-backed natural anti-aging method that has built a following of millions worldwide. After years working in cosmetic medicine teaching Botox and filler techniques, she walked away from the industry entirely and built something new. In this episode, Rivki sits down with Valeriia to talk about what she discovered along the way, and what most people still don't know about how their face actually ages. We get into: Why Valeriia left her career in cosmetic medicine and what she learned about Botox, fillers, and Sculptra that changed everything The everyday habits quietly aging your face, including posture, jaw clenching, and how your phone is affecting your jawline The truth about lymphatic drainage and why doing it wrong can actually cause more sagging Why baby Botox is a marketing tool, not a science, and what paralyzed facial muscles actually do over time Valeriia's daily face fitness routine, her body type framework, and how sleep and face fitness work together for anti-aging Valeriia also walks us through two live techniques you can try right now, so you might want to have your hands ready. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Valeriia's IG: valeriiaveksler | TikTok: valeriiaveksler 00:00 Intro 01:56 From Botox Nurse to Face Fitness 05:06 Why She Left the Cosmetic Industry 09:03 Sculptra, Fascia & Injectables Explained 11:17 Setbacks & Building the Movement 14:11 Habits Quietly Aging Your Face 19:26 Live Demo: Masseter Muscle Release 23:31 Valeria's Daily Routine & Body Types 29:26 Lymphatic Drainage Done Right 33:47 Face Types & How They Age Differently 37:46 Live Demo: Neck & Platysma Release 43:08 The Truth About Baby Botox 50:50 Ranking What Matters Most for Aging Well 52:43 Rapid Fire: Targeting Jaw, Eyes & Smile Lines
In this special episode, Rivki takes the stage at the J2J Expo and shares the social media strategy behind everything she has built. From breaking down Instagram metrics to the truth about influencer gifting, ShopMy affiliate marketing, and why going viral might actually hurt your business, this is the most practical breakdown of how social media really works that Rivki has ever put on record. We get into: 1. The full Instagram breakdown: reels, stories, bio optimization, and what actually drives discoverability for businesses and creators alike 2. The metrics that matter and the ones that are just vanity: engagement rate, saves and shares, and conversion rate explained simply 3. Influencer gifting and ShopMy: how affiliate marketing is changing the brand and creator relationship and what it means for your bottom line 4. The curse of virality and why chasing a viral moment can tank your conversion rate overnight 5. Networking, the long game, and how Rivki integrates her Jewish identity into her content without ever thinking twice about it. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 0:00 Intro 2:20 Platform Breakdown: TikTok, Instagram & Substack 6:15 Instagram Stories, Reels, Feed & Bio Optimization 9:45 The Reality of Podcasting (Managing Your Expectations) 11:35 The Metrics That Actually Matter & What to Ignore 16:09 Brand Awareness vs. Conversion Content 18:47 Influencer Gifting: What Brands Get Wrong 25:25 The Curse of Virality 28:05 ShopMy & How Affiliate Marketing Is Changing Everything 33:50 Networking, the Long Game & Why It Always Pays Off 37:44 Being Jewish Online & Showing Up Unapologetically 39:18 Privacy on Social Media: You Don't Have to Share Anything 45:50 Trial Reels: The Most Underused Instagram Tool Right Now
Shannon Ford is a content creator, storyteller, and internet personality known for her time on Very Cavallari and her unfiltered presence online. In this episode, Rivki and Shannon get into authenticity, the art of oversharing, navigating friendships, relationships, and what it really means to find people who show up for you. We get into: Shannon's origin story: DC politics, dropping out of college, moving to Nashville on a whim, driving for Uber, landing on Kristen Cavallari's reality show, and getting fired from both the job and the show in the same breath Why being authentically yourself online is not as simple as it sounds, and why performative relatability is actually worse than being polished Learning to stop giving the internet everything, and how her husband helped her realize that keeping something private is not the same as being fake The "too much" fear: how she spent her whole life convinced she was too much for people, and how James made that fear completely disappear Why gossip is the root of all evil, why communication is the hallmark of every lasting relationship, and what to do when the other person refuses to meet you halfway 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Shannon's IG: probablyshannon | TikTok: probablyshannonn 0:00 Intro 3:30 No New Friends (Except Rivki) 4:32 Shannon's Origin Story 10:10 Authenticity Online and Why It Is Not as Simple as It Sounds 12:18 Performative Relatability and Where the Internet Is Now 22:50 Trolls, Mean Comments, and Learning Not to Feed Them 28:29 Fashion Critics and Rivki's Gown Era 34:00 Friendship Breakups and the Case for Communication 42:04 How She Knew James Was the One 44:00 Being Too Much and Finding Someone Who Celebrates It 53:34 What Actualization Actually Looks Like
Code KIMT20 on https://ubeauty.com, shop Rivki’s top 4 products discusses on the ep here: https://shopmy.us/collections/5251800 Claudia Oshry is the host of The Toast, one of the most loyal and joyful communities in podcasting. In this episode, she gets surprisingly real about the version of herself she had to let go of when she became a mom, and why she has never been happier about it. We get into: Why she deliberately waited 10 years to have a baby, hustled until she could coast, and why she is completely at peace saying no to life-changing opportunities if it means leaving her family The GLP-1 journey: why she kept it private for months, why she believes medical privacy is non-negotiable, and what finally made her share Her low-lift wellness philosophy: cycle syncing, gut health, and why she thinks most of wellness culture is a grift The life cycle of a troll, her Chappell Roan take, and what celebrities actually owe their fans Her three very different sisters and how Jewish faith shaped everything about who she is If you have ever felt torn between who you were building toward and who you actually want to be right now, this episode is for you. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Claudia's IG: girlwithnojob | TikTok: girlwithnojob 00:00 Intro 01:44 Building an Empire Without Losing the Lightness 08:38 Celebrity Entitlement and the Life Cycle of a Troll 12:44 Wellness After Having a Baby 16:17 Low-Lift Hacks That Actually Work 21:17 The Girl Boss Era Is Over 21:50 Hustling on Purpose So She Could Coast 24:35 Her Three Sisters 31:29 Jewish Identity and New York Pride 32:30 Body Image and Her Soft Era 34:12 The GLP-1 Journey 37:09 Losing Weight, Quitting Vaping, and Climbing Mountains 39:18 NYC City Guide 42:24 Family First and Radical Acceptance
Francesca Tighinean is a psychology educator, content creator, and future Hay House author who has built one of the most engaged communities in the psychology space by sharing the things most people are thinking but not saying out loud. In this episode, she makes it very hard to look at your relationships or your loneliness the same way again. We get into: Why anxiously attached people are actually covert avoiders, and how the fear of abandonment causes you to unconsciously choose partners who can never give you real intimacy What self-sabotage actually is: a younger, wounded part of you that does not want what you consciously say you want, and what it takes to talk to that part Why understanding your patterns is not the same as healing them, and why real change has to happen in the body not just the mind The specific reasons so many people are lonelier than ever: technology removing the need for human contact, lost social skills, and a self-first culture quietly costing us our closest relationships Why the de-centering movement and hyper-rigid boundaries might be reinforcing the very patterns they are trying to heal If you have ever felt like you want deep connections but cannot seem to hold on to them, this episode is for you. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Francesca's IG: francescapsychology | TikTok: francescapsychology 0:00 Intro 4:26 Why anxiously attached people are actually avoiding love 6:24 Self-sabotage: the part of you blocking real intimacy 7:35 How to actually heal: talking to your inner child 10:29 Why self-awareness alone is not enough to change 11:51 Getting out of your head and into your body 14:48 How to support someone without giving advice 16:41 Presence over problem-solving: the parenting parallel 19:55 The loneliness epidemic and the village vs. villager problem 21:27 How hyper-independence is making us lonelier 27:14 Why we have lost our social skills and how to get them back 31:39 Have we weaponized therapy language 33:46 The de-centering men movement 38:52 Do you want to be right or do you want to be happy 40:47 Strategic avoidance: when stepping away is the right answer 42:40 Practical tips to beat loneliness today
Dr. Amy Wechsler is one of the only doctors in the world who is both a board-certified dermatologist and a psychiatrist, and in this episode, she and her daughter and co-founder of Spotless Clinics, Zoe, make it impossible to think about skin the same way again. We get into: Why stress breaks down your collagen faster than almost anything else, and what cortisol is actually doing to your face The truth about Accutane: the myths, the real side effects, and why it can actually cure acne for life How to use tretinoin correctly, because most people are doing it completely wrong Spironolactone, hormonal acne, and what dermatologists actually prescribe for women The diet-acne connection most people swear by, and why the science says otherwise If you've ever felt overwhelmed by skincare advice and had no idea who to actually trust — this is the episode. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Dr. Amy's IG: dramywechsler | Zoe's IG: zoewechsler 00:00 Intro 05:00 Spotless Services & Accessibility 07:23 Stress & Skin Connection 11:15 Food & Acne Myths Debunked 15:26 Treating Stress-Related Breakouts 17:19 Acne Medications: Accutane & Tretinoin 24:03 Spironolactone & Hormonal Acne 29:01 Beauty Influencers & Skincare Products 33:22 In-Office Laser Treatments 38:53 Anti-Aging & Lifestyle Impact on Skin 43:02 Status Symbols & Good Skin 46:08 Building Business as Mother-Daughter
Charlotte Bickley is a beauty creator and editor at large for the Daily Front Row who has built her brand on one rule — she doesn't gatekeep. We get into everything from the procedure she regrets to the faith journey she did entirely on her own terms. We talk about:– the salmon DNA injection that went wrong before her wedding and what she wishes she'd known– which lasers actually deliver (Clear & Brilliant, BBL, Fraxel) and how to know where to start– budget skincare that works vs. where it's actually worth spending– converting to Orthodox Judaism twice — the first time alone, before she ever met her husband– what building an authentic content career really looks like behind the feed 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Charlotte's IG: chbickley | TikTok: charlottehbickley 0:00 – Intro 2:17 – The Content Creator Community & Not Gatekeeping 5:37 – Skincare Lasers Breakdown 9:15 – Salmon Gate: The Injection Story 12:16 – Current Routine, Products & At-Home Devices 15:05 – Brand Partnerships & Budget vs. Splurge 18:27 – Retinol Burns, PRF & The Future of Injectables 22:10 – The End of Overfilled Faces 24:10 – Motherhood & Raising Girls 27:36 – Converting to Judaism Alone — Then Again for Love 33:55 – Faith, Surrender & Trusting the Plan 35:01 – Comparison, Online Hate & Staying in Your Lane 37:11 – What Strong Women Actually Need in a Partner 40:45 – Building a Career From Bergdorf's to Content Creation 46:16 – Rapid Fire NYC Recs
Jenn Sherman is one of Peloton's first-ever instructors, a cycling icon who has been leading riders for over 13 years and recently turned her focus to what she calls the Back Nine Era: redefining strength, longevity, and midlife fitness for women. She and Rivki talk about why cardio alone stops being enough in midlife, what her Back Nine Era mindset really means for how women should be moving and fueling their bodies, and why she now spends five days a week lifting weights instead of riding. They also get into the reality of navigating menopause: the mood shifts, disrupted sleep, and bone density wake-up calls nobody warned her about; and why Jenn believes this chapter of life is less about declining and more about pivoting into the strongest version of yourself yet. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Jenn's IG: pelotonjenn 00:00 Intro 01:11 Cold-Calling Peloton 05:12 Falling in Love with Movement 07:52 How Jenn Curates Her Playlists 09:19 The Back Nine Era Mindset 13:34 What Women in Midlife Actually Need 15:39 Why Cardio Alone Isn't Enough 20:41 Consistency Over Intensity 23:01 Stop Punishing Yourself 30:32 Why Walking Changed Everything 31:43 Navigating Menopause 34:31 Nutrition & Protein in Midlife 36:20 Sleep Disruption & Adjustments 37:14 HRT, Supplements & Bone Density 43:09 How to Prepare in Your 40s 46:41 Peloton Strength Trainer Recs 48:16 Closing Wisdom & Rapid Fire
Joyce Chabbott is a content creator and mom of four who built her platform around life on the Upper East Side. In this episode, she and Rivki talk about the decision to intentionally share her life online and navigating criticism that she "glorifies motherhood" by not filming tantrums, why she teaches her kids about their privilege instead of hiding it from them, and the isolating experience of becoming a content creator when no one in your real life understands what you're doing. They also discuss setting boundaries with what her kids share about their friends, the fast-paced culture of raising kids in New York City, and how going viral by accident turned into an empowering career she built while still being fully present for her family. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Joyce's IG: joycechabb | TikTok: uppereastsidemommy 00:00 Intro 01:12 Starting Content Creation by Accident 03:34 Isolation & Finding Confidence 06:16 "Stop Glorifying Motherhood" 09:07 Setting Boundaries with Kids 12:45 Teaching Teens About Loyalty & Secrets 16:49 Upper East Side Parenting 21:48 Teaching Kids About Privilege 26:59 From Teacher to Influencer 30:47 Building Something While Being Present 33:36 NYC Rapid Fire Guide
Kelsey Rose is a certified personal trainer and founder of the Shaep app who transformed her approach from overworking her body to finding sustainable balance. In this episode, she and Rivki talk about her journey from teaching education to building a fitness business during the pandemic, why she combines strength training with Pilates instead of choosing one or the other, and her simplified approach to nutrition that focuses on protein, carbs, and vegetables without overthinking it. They also discuss cycle syncing workouts to your menstrual phases, why walking is the most underrated wellness habit, and how scaling back your intensity can actually get you better results when you stop forcing your body to do things it doesn't enjoy. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Kelsey's IG: thekelseyrose_ | TikTok: thekelseyrose 00:00 Intro 01:17 Origin Story & Teaching Background 08:12 Pandemic Pivot to Shape App 10:13 Consistency Over Intensity 12:12 Overcoming Disordered Eating 15:21 Strength Training + Pilates Philosophy 19:50 Nutrition Simplified 22:38 Weighing Food Without Fear 26:33 Taking Your Eye Off the Prize 27:18 Cycle Syncing Workouts 31:16 Reintegrating Sprints 36:49 Day in the Life 43:32 Miami Rapid Fire Guide
Vita Sidorkina is a former model turned wellness entrepreneur who built her career walking for Victoria's Secret before stepping away to become a mother. In this episode, she and Rivki talk about growing up in Russia with ambitious, loving parents who taught her resilience, losing her identity when modeling ended and she became a wife and mom simultaneously, and navigating postpartum depression while rebuilding from scratch. They also discuss why discipline beats motivation every time, the problem with fitness trends (from vegan to protein obsession), and how she created The Core—a wellness app built on personal struggles, not textbook theories—that launches with workouts, nutrition, and mindset coaching all in one place. 📌 Rivki's IG: @rivkirabinowitz | TikTok: @ rivkirabinowitz 📌 Vita's IG: @vitasidorkina | TikTok: @vitasidorkina 00:00 Intro 01:11 Growing Up in Russia 04:29 Raising Kids Without Spoiling Them 08:01 Modeling's Scars & Healing Journey 11:51 Losing Identity as a New Mom 13:17 High Achievement as Blessing & Curse 15:50 Feeling Like an Outsider in Modeling 18:11 Mom Guilt & Being Present 23:09 Fitness Philosophy & The Core App 27:09 Discipline Over Motivation 28:43 Strong Not Skinny (But Let's Be Real) 32:01 Simplified Strength Training 34:33 Consistency Over Intensity 39:17 Intuitive Eating Done Right 43:15 Friendship Shifts After 30 46:44 Miami Rapid Fire Guide
Stephanie Gottlieb is the woman behind some of the most recognizable fine jewelry in the world, building a luxury brand that bridges the gap between fine jewelry and everyday fashion. In this episode, she and Rivki talk about taking the intimidation out of fine jewelry purchases, the challenge of relinquishing creative control while building a team, and navigating the tension between being the face of your brand and wanting it to exist beyond you. They also discuss why staying true to your brand DNA is the only sustainable business strategy, the evolution from rainbow maximalist to letting jewelry take centre stage, and how the right people around you can unlock growth you didn't know was possible. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Stephanie's IG: stephaniegottlieb | TikTok: thestephaniegottlieb 00:00 Intro 01:09 Demystifying Fine Jewelry 05:10 Styling Tips & Building a Jewelry Wardrobe 10:34 Design Process & Building a Design Team 14:14 Bringing On a Brand President 18:12 Delegation & Creative Control 22:07 Authenticity in Business & Social Media 27:14 Being the Face of Your Brand 32:57 Content Strategy & Brand Evolution 35:17 Working With Influencers as a Brand Owner 41:12 Jewish Identity 45:59 Business Mistakes & Staying Authentic 52:04 Defining Success
Carly Weinstein is a content creator, influencer, and current social work student who built her platform around authenticity and personal growth. In this episode, she and Rivki talk about tearing her ACL as a competitive gymnast and the identity crisis that followed, navigating disordered eating and general anxiety disorder, and the pivotal moment at 28 when she realized influencing wasn't fulfilling her deeper calling to help people. They also discuss dating green flags, the pressure women face around relationship timelines, and why success isn't about money or fame—it's about feeling content and doing what you love. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Carly's IG: carlyweinstein | carlyweinstein1 00:00 Intro 05:17 Identity Crisis 10:05 Copy Culture 13:31 Life Crisis at 28 16:30 Relationship Timelines 20:00 Self-Awareness Journey 24:49 Mental Health & Social Media 29:52 Dating Green Flags 34:02 Rapid Fire & Redefining Success
Cameron Oaks Rogers is a content creator and host who is redefining what it means to be an authentic mom online. In this episode, she and Rivki talk about her high-stress past in sales and trading at JP Morgan, how a car accident changed her career path, and why she views her ADHD as a superpower. They dive into the reality of "mom guilt," her experience with a psychedelic sound bath for generational healing, and why her household revolves around fun and play. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Cameron's IG: cameronoaksrogers 00:00 Intro 05:50 Ambition & "Mom Guilt" 11:00 Identity Beyond Motherhood 17:21 The Corporate Shift (J.P. Morgan) 20:53 The Catalyst for Leaving 26:09 Parenting Through Self-Work 28:21 Evolution: From "Cammy" to Cameron 31:07 Generational Healing Journey 35:47 The Importance of Fun and Play
Dianna Cohen is the founder of Crown Affair , a brand that turns hair care into a daily ritual. In this episode, she and Rivki talk about her journey through iconic start-ups like Away and Glossier before she launched her own brand universe. Dianna shares her advice on "responsible growth" and how tools like brain spotting therapy and leadership coaching helped her become a better founder. They also discuss the emotional power of hair, why time is the ultimate luxury, and the simple life hack that saved her from her own inbox. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Dianna's IG: diannacohen | TikTok: diannacohen 00:00 Intro 03:53 The Idea and "Light Bulb" Moment 05:45 Brand Building and Visual Identity 07:22 Hair Rituals and the "No Makeup" Wardrobe 14:04 Strategies for Responsible Growth 17:11 Coaching, Therapy, and Nervous System Care 23:25 Trusting Instincts over Pressure 26:15 Product Formulation and Innovation 33:31 Founder Resilience and Identity 40:54 Efficiency Hacks and Defining Success
Liana Levi is the founder of Forma Pilates and she’s changing how we think about strength and fitness. In this episode, she and Rivki talk about the difference between Pilates and weightlifting and how to see real results. Liana shares how she built her company, why she keeps things exclusive, and the importance of having a strong work ethic. They also talk about how to handle burnout, why she values therapy, and the real talk behind being a business owner. 📌 Rivki's IG: rivkirabinowitz | TikTok: rivkirabinowitz 📌 Liana's IG: lianalevi | Forma Pilates: formapilatesla 00:00 Intro 03:43 Branding a Lifestyle 08:31 The Method and Body Goals 12:56 Pilates vs. Weightlifting 19:05 Brand Integrity and Quality 20:52 Training the Forma Way 29:54 Dealing with Failure 33:31 Scaling a Luxury Brand 38:46 Therapy and Personal Growth
Blake Evin Rayfield is an affiliate marketing powerhouse who turned her good taste into a serious business. She and Rivki sit down to talk about how influencers actually make money online. Blake explains why she focuses on links instead of brand deals and shares her honest thoughts on ShopMy vs. LTK. They also chat about why she hates shopping in real life, her strict "no days off" routine, and the surprising reason "Equestrian Chic" is her top seller. Plus, they get into the great debate about wearing pajamas to the airport. 00:00 Intro 03:52 Daily Content Routine 06:45 Copycats & Originality 08:14 Why Fashion Girls Hate Shopping 12:42 Affiliate Marketing vs. Brand Deals 15:01 The Ethics of Overconsumption 17:32 ShopMy vs. LTK 20:31 The Revolve Ambassador Strategy 22:26 The "No Holidays" Reality 25:24 Why Analytics Can Be Misleading 28:20 Keeping Content Short & Punchy 30:29 Sourcing Links Before Inspo 32:21 The Pain of In-Store Try-Ons 36:06 Airport Fashion & Pajamas 38:59 The "Equestrian Chic" Hack 40:07 Trends vs. Personal Style 45:30 Stockholm Style Inspiration 48:03 Redefining Success
