Field note: mato reached 10,000 listeners in its first 30 days.Read the field note
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Build the first three episodes
before you build the show.

Pick the people you can actually reach, the job your show needs to do, and a cadence you can sustain. Get a concrete three-episode interview pilot you can hand to your team today.

Build my pilot ↓
Your inputs

Three choices. One pilot.

No company name, email address, or private brief required. Pick the voices you can access, what the show needs to do, and a cadence you can actually sustain.

1 · Who can you put in the chair?
2 · What should the show do?
3 · What cadence is realistic?
3

Your first three episodes should not start with a blank page.

The builder gives you three interview angles, ideal guest types, opening questions, follow-ups, listener takeaways, and a small operating plan for the pilot.

Why start here

A pilot is a better question than “should we start a podcast?”

01

Use voices you already have

Start with customers, executives, experts, or partners you can realistically invite. The guest pipeline is the show’s real raw material.

02

Give the show one job

Authority, pipeline, customer proof, and category education lead to different interview questions. Pick one before you pick a name.

03

Judge three real conversations

A three-episode pilot gives you enough evidence to assess the guest supply, the editorial premise, and whether your team wants to keep publishing.

Something worth listening to
mato
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