Launch
$1,200/mo
Plus $50 per published episode. AI-led discussions and topic episodes. No guest wrangling.
Podcast ROI calculator
Podcast ROI calculator
A podcast ROI calculator compares the annual production cost and team time of an in-house show with the cost of using Mato. Adjust your cadence, episode length, labor cost, and outside spend to create a directional estimate rather than a guaranteed financial return.
Annual savings with Mato
$16,560/year
That’s the gap between running this show in-house and running it on Mato. Same cadence, length, and quality — plus 456 hrs handed back to your team.
Side by side · Annual
In-house productionDIY
$60,960cost
480 hrsteam time
MatoBusiness · yearly
$44,400cost
24 hrsteam time
Recommended for your show
Business
$3,500/mo+ $50/published episode · annual billing available
Weekly cadence with full-length episodes calls for the full platform — live AI interviews, vertical clips, attribution, and the distribution stack.
See full plan detailsBacked by
How the math works
Honest assumptions
No magic. The calculator multiplies your cadence by your costs, then compares against the recommended Mato plan, the $50 published-episode fee where applicable, and the average operator time per episode.
Business
$3,500/mo
Plus $50 per published episode. Live AI interviews, vertical clips, attribution, full distribution stack.
Network · custom
Custom
Multiple shows across verticals, custom-built around your stack. Revenue share available.
Mato team time
30 min
Per episode · review, approve, publish. Customer median across all plans.
Podcast ROI questions
What the estimate does and does not mean
It compares recurring podcast production costs and team hours. The estimate uses your publishing cadence, internal production hours, loaded hourly cost, and other per-episode spend, then compares that total with the applicable Mato plan and operator-time assumptions shown on the page.
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